Apple Debuts New Ads 'Huge' and 'Cameras' Starring Jimmy Fallon and Justin Timberlake

What dull and stupid ads. At least admits that the new iPhones are (too) huge, though.

I like the ads. They made me chuckle. Not sure what anyone has against Fallon. AFAIK, he's never done or said anything offensive to anyone. Both are likable, down-to-earth, funny guys who would be the kind of people I'd hang with any day.

These commercials are not aimed at people that are on Macrumors right now reading and commenting. My BF just saw the commercial "huge" on TV and he was laughing. He found it funny.

We are not the intended audience. I think Apple did good.

Whitelobster said:

Why the hell would you spend money on Fallon and Timberlake, not show them, but only to have to have TC come back out on stage and say, "do you know who that is?!?!"

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Apart from the problems with the webcast, this was the biggest fumble of the event. I truly had no idea who was making the silly 2001 sounds, and I was not struck by the revelation by Tim.

I actually like some of Justin Timberlake's work, but how or why they thought his voice would make this concept work baffles me.

If ever there was something Jobs would have killed in development, it was this series of commercials.

Well maybe they wont help sell more phones, but I was amused for like 60 seconds for both ads......LOL

I think 10 million iPhones sold in first weekend is huge.

Bad idea to show cropping as a feature in iPhone camera. With 8mpx there is not much room to crop. That where it lacks behind competition. It's a good camera if you don't need to crop much.

Moshe1010 said:

iPhone 6 doesn't need this funny gimmick. You can't reach your phone one handed on the 6+. The 6 can be operated fully without this "feature", so it's pretty much useless for the 6 and aimed more towards the 6+, which doesn't really help to reach the corners. I love my 6+ though, I operate my iPhone with 2 hands most of the time, so it's not a big deal.

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So based on YOUR experience, and YOUR needs, you're saying that this feature is useless. How wonderful for you, but other people don't think it's useless. I think it's pretty damn cool, and it has allowed me to continue using my iPhone one-handed the same way I did with my previous iPhones. The feature just takes a little getting used to.

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Freeks said:

Bad idea to show cropping as a feature in iPhone camera. With 8mpx there is not much room to crop. That where it lacks behind competition. It's a good camera if you don't need to crop much.

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There's a lot that can be cropped with 8 megapixel. I think it's so funny how some people bash the iPhone's camera and they have no idea that megapixels don't matter as much as you think. I've had better results from 4 megapixel cameras than from higher megapixel cameras. There are a lot of factors involved with taking great photos.

macfacts said:

To use "reachability", you have to double tap the home button with your thumb, which requires you to hold the iPhone with your fingers resting on the back of the iPhone ( not on the sides) and holding the iPhone near the bottom (making the phone top heavy). All this makes the iPhone easier to fall out of your hand when using this " reachability" feature.

I predict tons of dropped iPhone 6 pluses

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You must have small hands, in which case you're correct, it wouldn't benefit you. I can easily reach across while still holding on to the sides. I can also reach fully across to the lower left side with my right thumb while holding it (securely) in my right hand.

macfacts said:

"Reachability" is needed on iphones cause the "back" button is in the top left of the screen. All android phones have the back button near the bottom.

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Do you even have an iPhone? You do realize "back" and "forward" are just swipes across the screen from left or from right? Why would anyone actually need to use the "back" button on a browser or app?

Regardless, this implies that the "back" button is the only reason someone would need to access the top of the screen. You don't think that's a little short-sighted?

Whitelobster said:

Why the hell would you spend money on Fallon and Timberlake, not show them, but only to have to have TC come back out on stage and say, "do you know who that is?!?!"

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Yeah, that was the dumbest part. I thought it was a spoof advert when he first showed it, then he came back on stage and explained to the audience who the voices on the ad were and it became clear he was dead serious. So many people watching the ad (especially internationally) won't have a clue who it is and will just hear two annoying voices singing silly things

poppy10 said:

Yeah, that was the dumbest part. I thought it was a spoof advert when he first showed it, then he came back on stage and explained to the audience who the voices on the ad were and it became clear he was dead serious. So many people watching the ad (especially internationally) won't have a clue who it is and will just hear two annoying voices singing silly things

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They are localizing them, starting in the UK, with other actors.

Jessica Lares said:

They are localizing them, starting in the UK, with other actors.

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Yeah, they are localizing in some regions, not all.

I'm in the UK and I still only recognise one of the voices (Chris O'Dowd from the IT Crowd/Mooney Boy). I like the way they changed the Health advert, changing the references from smoothies and obscure US cakes to more relatable food items (and dropping the calorie count in half, even though sticking with the same punchline about more calories not being a good thing!)

I'm from the US, and to be honest, I didn't even recognize the voices. I only knew, once I read who it was on here.