Problem is, EVERYONE says this and swears up and down they can only buy a shack for half a million. See it in every house thread on this site.
It does definitely depend where you live. As I said when my husband and I were looking, our upper limit was $400k but that was based on our income, where we live and our overall comfort level. $400k and under put us mostly into the townhome/condo territory. We would've had to go up to over $400k to be in the house territory but we didn't want a house. Our realtor got very excited when she found a 1200 sq ft $400k house in the general area where we wanted to live. I told her she was crazy (yes, it would've been a better investment in the long run but not what we wanted). In our area, prior to us seriously looking, we perused new builds and there were very nice townhomes in the $600k to $1 million range but that wasn't us either
Anyway, if someone had a higher income, I can see $370k being a starter home, I don't see it as someone with a 120k income.