However android allows deeper integration so Google's attempts to keep Facebook out really will backfire.
Huh?I suspect Apple has slowed down its roll-out of new products temporarily to catch its breath but also to slow down competitors who do nothing but copy Apple ideas ahead of the drop-dead date for getting new products ready for the Christmas season. It's a smart move on both counts. Get your competitors to commit to older tech and then leap forward.
I also believe it's a launcher, which fits with "New Home".
Not only does that instantly give it the ability to run on millions of already owned devices, but the devices can be upgraded independently.
Moreover, if FB is smart, they'll have a really nice tablet version using all the extra space.
This could be a killer launcher app for Teens and Grandparents, and sell tons of Android phones and tablets.
If they call it Android they are not forking it
When you fully integrate a software app that basically becomes part of the phone's OS, you run the risk of that phone becoming obsolete overnight if that company in question fails.