I just had a flashback moment but although iPod sales are down, I think two of the main reasons to keep it alive are:
1. It's pretty much a budget iPhone without the calling. It also aims at people wanting an MP3 player only. I use mine for gym a lot and I don't want to take my phone to the gym. My iTouch has had a good few falls
2. Revenue generated via iTunes purchases from the touch. I personally download a lot from my iPod touch and wifi syncs it to my other apple devices when I get home. Iwp wonder what % contributes towards any paid purchases from iPod touch. Even if its 15%, that's a lot of moola
1. It's pretty much a budget iPhone without the calling. It also aims at people wanting an MP3 player only. I use mine for gym a lot and I don't want to take my phone to the gym. My iTouch has had a good few falls
2. Revenue generated via iTunes purchases from the touch. I personally download a lot from my iPod touch and wifi syncs it to my other apple devices when I get home. Iwp wonder what % contributes towards any paid purchases from iPod touch. Even if its 15%, that's a lot of moola