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Old Nov 10, 2010, 08:02 AM   #1
fernandovalente
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New logo

Hey,

A friend of mine is working on a new logo for my software house. This is a concept, so I'd like to you what you guys think before finishing the work. We really need feedback.

http://www.chiarosoftware.com
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Old Nov 10, 2010, 08:04 AM   #2
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How does an ancient Egyptian head[piece] relates to software. I don't see the tie in
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Old Nov 10, 2010, 08:07 AM   #3
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Any suggestions of a good shape?


I also forgot to attach the second concept.
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Old Nov 10, 2010, 08:20 AM   #4
GoCubsGo
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The word Chairo is greek. Neither logo is really greek. The definition is (loosely):

to rejoice, be glad
to rejoice exceedingly
to be well, thrive
in salutations, hail!
at the beginning of letters: to give one greeting, salute

Your logos don't correlate. If you're trying to tie the logo into the name you failed. If you just want a logo and it doesn't have to tie into anything then ok. However, in some way it should tie into software and/or the word chairo.
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Old Nov 10, 2010, 08:22 AM   #5
fernandovalente
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Quote:
Originally Posted by jessica. View Post
The word Chairo is greek. Neither logo is really greek. The definition is (loosely):

to rejoice, be glad
to rejoice exceedingly
to be well, thrive
in salutations, hail!
at the beginning of letters: to give one greeting, salute

Your logos don't correlate. If you're trying to tie the logo into the name you failed. If you just want a logo and it doesn't have to tie into anything then ok. However, in some way it should tie into software and/or the word chairo.
Chiaro also means "clear" in Italian. We're still thinking about the shape.
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Old Nov 10, 2010, 08:24 AM   #6
TheNewDude
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How about a black and white sketch...

a black square with a white streak through it?? Clear?






Just my 2 cents....
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Old Nov 10, 2010, 08:40 AM   #7
hismikeness
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The center white part of the first logo looks like the shape of a cooked chicken, with the little wing stubs sticking out.
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Old Nov 10, 2010, 09:39 AM   #8
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The center white part of the first logo looks like the shape of a cooked chicken, with the little wing stubs sticking out.
Or Rowan Atkinson, with a turkey on his head.
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Old Nov 10, 2010, 10:19 AM   #9
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Any suggestions of a good shape?
Not really. I'm not familiar with your company, plans or intentions.
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Old Nov 10, 2010, 01:34 PM   #10
THX1139
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Your symbols suffer from trapped white space, have no dimension, and are lacking a solid concept. Got anything else?
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Old Nov 12, 2010, 08:28 AM   #11
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Originally Posted by fernandovalente View Post
Chiaro also means "clear" in Italian. We're still thinking about the shape.
so you have an EGYPTIAN mummy's head mask or a bird with what looks like 2 pairs of scissors stuck in it's head.

Hire a(nother) designer, your friend isn't really helping you here.
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