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Old Sep 19, 2011, 11:15 PM   #1
pchipchip
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Who will release the iPhone 5: Steve Jobs or Tim Cook?

Do you think that Tim Cook will release the iPhone 5 and have his first major product release as CEO, or do you think that Steve Jobs will release it because he usually releases the iPhones?
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Old Sep 19, 2011, 11:19 PM   #2
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Probably Tim Cook. Jobs might make a cameo at the keynotes, but Tim will almsot certainly be running the show. They have to set the stage for the future - and Apple is a company notorious for moving forward without indulging in nostalgia (something Jobs made sure of when he returned to the company following the NeXT acquisition).
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Old Sep 19, 2011, 11:24 PM   #3
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I actually haven't watched all of Apple's keynotes, but from what I have gathered, my understanding is that Tim Cook doesn't have the same great speaking style that Steve Jobs has. In fact, Tim's a quiet one. So, maybe he won't be presenting at all? He might just leave it to the VP's to present, like how Scott Forstall presents the iOS updates, and how a different VP for Lion presented at the WWDC. So maybe, we might get the designer to present the hardware portion, and Scott Forstall to present the software features (assuming there will be new features like Nuance).

Or... praying and hoping here... Steve Jobs will be there at least for one bit. But personally... I can't imagine Tim Cook as the main presenter. He just doesn't have the same aura as Steve Jobs.
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Old Sep 19, 2011, 11:28 PM   #4
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Cook is then new CEO, he'll be running the show.
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Old Sep 19, 2011, 11:36 PM   #5
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Tim Cook obviously.
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Old Sep 19, 2011, 11:38 PM   #6
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Tim Cook. Though I'll miss Steve Jobs' presentation. He's such a charismatic speaker.
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Old Sep 19, 2011, 11:53 PM   #7
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Tim Cook will talk about the earnings.
Scott Forstall will talk about iOS 5
Phil Schiller will introduce the iPhone 5.
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Old Sep 19, 2011, 11:58 PM   #8
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Originally Posted by ECUpirate44 View Post
Cook is then new CEO, he'll be running the show.
I think this as well.
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Old Sep 20, 2011, 12:00 AM   #9
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Desperately hoping we'll see a least some appearance from Steve. But that's unlikely, the whole thing will almost certainly be Tim Cook's show.
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Old Sep 20, 2011, 12:09 AM   #10
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Cook is then new CEO, he'll be running the show.
Agreed. Although Steve had a great speaking style that very few can match (Obama being the only other great speaker I can think of. Please don't start a political argument based on my innocent comment!)
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Old Sep 20, 2011, 12:17 AM   #11
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Cook will be the MC. Scott Forstal will show it off.
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Old Sep 20, 2011, 12:23 AM   #12
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Cook
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Old Sep 20, 2011, 12:36 AM   #13
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Let's start the show already would ya!? Cuz it doesn't matter who, but when.
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Old Sep 20, 2011, 12:37 AM   #14
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Agreed. Although Steve had a great speaking style that very few can match (Obama being the only other great speaker I can think of. Please don't start a political argument based on my innocent comment!)
I can almost agree with your Obama comment however, Bill Clinton got him beat by a mile!
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Old Sep 20, 2011, 12:42 AM   #15
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I don't think Steve Jobs will be there. But I do think he recorded a video that will be shown.
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Old Sep 20, 2011, 01:32 AM   #16
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Cook is in charge, so either him or Phil Schiller will unveil the iPhone 5. As I've said before, Apple needs to show people that they have as much faith in Cook as they did in Jobs. If Cook can run the company, he can handle a keynote.
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Old Sep 20, 2011, 02:40 AM   #17
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Who will release the iPhone 5: Steve Jobs or Tim Cook?
Jony Ive
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Old Sep 20, 2011, 02:46 AM   #18
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Old Sep 20, 2011, 03:01 AM   #19
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Old Sep 20, 2011, 03:08 AM   #20
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On one hand they need to introduce Tim Cook to the masses, on the other, its about aura. Just because he's "running the show" doesn't necessarily mean he is also equipped to be a speaker and deliver that wholesome exciting G-rated mainstream trustworthy likability that is the purest part of the brand. Those guys are well rehearsed/trained actors and salesmen of a very specific brand of energy.

It will be based on showmanship, not a showing of power. We are not ushering a new era to make room for the man to take his rightful place, the man is stepping in to continue carrying the torch for something much bigger than him: The most popular company and brand on the planet.

If Steve can, he would, and should do it. Especially since his time is limited. Its much bigger than anything else.

But it would also be a good platform for Tim Cook to be introduced to us. Again, its based on performance ability and aura, not political rights. Everyone works for the good of the company.
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Old Sep 20, 2011, 03:36 AM   #21
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jony ive

+1
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Old Sep 20, 2011, 03:54 AM   #22
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Phil Schiller introduced the 3GS.
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Old Sep 20, 2011, 04:55 AM   #23
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Someone with good dress sense and who realises the benefits of an expenisive moisturising lotion, and nice scent.
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Old Sep 20, 2011, 11:21 AM   #24
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A Facetime call or iMessage session with Steve would be just right.
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Old Sep 20, 2011, 11:44 AM   #25
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Originally Posted by ECUpirate44 View Post
Cook is then new CEO, he'll be running the show.

Agreed.

I don't see Jobs even being there. His presence would only serve to undermine Cook and take focus away from the new product.
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