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Old Sep 21, 2012, 11:16 PM   #51
wharzhee
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Originally Posted by Tones2 View Post
The iPhone 5...because you are too lazy to shift your thumb slightly....
either that, or u have a poor sense of what ergonomic means.
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Old Sep 21, 2012, 11:16 PM   #52
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Pretentious?

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Originally Posted by Sixtafoua View Post
Good ads, but they aren't great ads. They almost come off as pretentious.
Pretentious, you say?
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Old Sep 21, 2012, 11:17 PM   #53
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Btw... if having round in-ear headphones is so stupid... why have Apple's headphones been that way for years? Same about screen size?

Not wanna flame this, but half of those ads are just telling that the way Apple did it the past couple of years was just wrong.

While I agree with the headphones... I really don't like the larger screen. I'd even more like to have a smaller screen.
I was just thinking this too. Lol. If round isn't good, WTF were you doing with them the whole time before? Lol. I don't think the companies that are paid to come up with these things actually think about the entire story.
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Old Sep 21, 2012, 11:17 PM   #54
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I don't like these ads.
They're incredibly pretentious and un-apple like.
The "cheese" ad was almost like apple was mocking itself, the way the speaker said "cheeeeeeese" in the background.

The one that was closest to a true apple Ad was "physics", but even that was lacking in some quality.
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Old Sep 21, 2012, 11:17 PM   #55
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Originally Posted by dwsolberg View Post
Wow, lots of hatred here.

I thought the ads were pretentious and superior sounding. I like that they tried to explain the thumbs thing because it makes sense, but the bit about physics bit about bigger and smaller is just confusing for people who don't know that it's taller but actually takes up less space because it's also much thinner.
I loved that they explained the thumbs thing. The Samsung ad is trying to be all macho saying, "But our screen is BIGGER!!!!!!!! Bigger is always better!" ...except bigger isn't always better.
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Old Sep 21, 2012, 11:19 PM   #56
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I like the first one the best. It gets across the point that Apple actually seriously considers how people use the device before throwing 500 pony tricks into it.
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Old Sep 21, 2012, 11:20 PM   #57
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These are really good! Perfect way to show of panorama mode.
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Old Sep 21, 2012, 11:20 PM   #58
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Who is writing these?

Who is writing these ads? Basically every single ad sounds like the announcer is acting clueless but figuring out what he's saying as he goes along. It looks a lot like the same people who wrote the Genius ads wrote these -- and I don't think any of these ads would have passed by Steve Jobs. I'm glad he left Apple with 4 years of products, because those themselves should be enough to keep the company going despite these poor advertising decisions.
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Old Sep 21, 2012, 11:21 PM   #59
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Originally Posted by hirshnoc View Post
Who is writing these ads? Basically every single ad sounds like the announcer is acting clueless but figuring out what he's saying as he goes along. It looks a lot like the same people who wrote the Genius ads wrote these -- and I don't think any of these ads would have passed by Steve Jobs. I'm glad he left Apple with 4 years of products, because those themselves should be enough to keep the company going despite these poor advertising decisions.
And it only took 3 pages before someone said, "Steve Jobs never would have..."
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Old Sep 21, 2012, 11:24 PM   #60
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And it only took 3 pages before someone said, "Steve Jobs never would have..."
We all knew it had to happen.
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Old Sep 21, 2012, 11:26 PM   #61
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I would've gone for condescending.
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Old Sep 21, 2012, 11:27 PM   #62
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I bet they won't do a maps advert.
Hey, they did a Siri one, didn't they?
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Old Sep 21, 2012, 11:28 PM   #63
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Add my vote for the "Thumbs" ad as the best of the bunch. These harken back to some of the Mac ads from the early 2000s. They point out why Apple did what it did, and why it makes sense.
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Old Sep 21, 2012, 11:28 PM   #64
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Sure all hands (thumbs?) are different... but I can stretch to reach further across than the one ad suggests.

Love my iPhone 5, but now playing with it in person I wish they would have extended the width a tiny bit too. It almost seems too tall... even an 1/8 inch would have been better.
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Old Sep 21, 2012, 11:28 PM   #65
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Originally Posted by Bathplug View Post
I bet they won't do a maps advert.
In the Physics ad, 21 seconds in.
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Old Sep 21, 2012, 11:29 PM   #66
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Theses are brilliant! Take one feature and show it off in a light, non-snarky way. Cute kids always help. These are ads that Apple should be proud of because they show Apple at its best.
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Old Sep 21, 2012, 11:29 PM   #67
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Originally Posted by AbSoluTc View Post
I was just thinking this too. Lol. If round isn't good, WTF were you doing with them the whole time before? Lol. I don't think the companies that are paid to come up with these things actually think about the entire story.
People used to think the world was flat, and Earth was the center of the universe, and a BUNCH of other things that we've learned better over time. Yes, Apple was doing it the "wrong" way previously, but they found something that was an improvement and have shifted their designs towards that.
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Old Sep 21, 2012, 11:30 PM   #68
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I like the ads. I don't really get why people are saying that they are un-Apple like. They're just like every iPhone ad that has ever existed.

It's kind of weird how when Steve Jobs died, the fanboys split into two groups: the Steve Jobs fanboys who now hate Apple and want to see it fail without him, and the real Apple fanboys who will continue to support the company no matter what.

And then there's MacRumors, where both types and some added trolls all come to yell at each other.
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Old Sep 21, 2012, 11:30 PM   #69
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Originally Posted by mohsy90 View Post
Samsung still burned Apple with this one:http://www.youtube.com/watch?v=nf5-Prx19ZM
Yeah man like total burn! /s

What a stupid comment. They aren't burning Apple, they are burning the customers they hope to get. They still show Apple with lines around the block... I don't get it. Don't they want to be the ones with with lines around the block?

"Oh yours got a bigger screen? Well this one is bigger..."

Yeah, my 27" screen at home is bigger too, so whats your point? My iPad has a bigger screen as well, I don't get it. As if that extra .5 inches, thats where its at man, you haven't lived until you've had a 4.5" screen!
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Old Sep 21, 2012, 11:30 PM   #70
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Nice ads. Good job apple. Panorama and thumbs were my favorites. The i5 is the perfect size to me. It's not like Apple couldn't have made a bigger and wider phone. They chose not to for ergo reasons. I played with a GS3 today and man, not only is it too big, but all that plastic just feels cheap. Sammy was so concerned about trying to beat every spec they could that they forgot to ask themselves if they should.
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Old Sep 21, 2012, 11:31 PM   #71
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Originally Posted by Sixtafoua View Post
Good ads, but they aren't great ads. They almost come off as pretentious.
You come off as insecure.
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Old Sep 21, 2012, 11:31 PM   #72
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"Why would headphones be round?" Then they show some almost round headphones. Just like the old headphones were round. Yeah, the new ones are shaped differently but still mostly round!

By the way, I like the new headphones. I just think the ad is stupid. It sounds like Apple is mocking its own designs.

Love the panorama one though, that's cute.
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Old Sep 21, 2012, 11:32 PM   #73
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Originally Posted by MacFan782040 View Post
Sure all hands (thumbs?) are different... but I can stretch to reach further across than the one ad suggests.

Love my iPhone 5, but now playing with it in person I wish they would have extended the width a tiny bit too. It almost seems too tall... even an 1/8 inch would have been better.
But then it wouldn't be 16x9...
What aspect ratio would you suggest they use?
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Old Sep 21, 2012, 11:32 PM   #74
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Really not a fan. After the AWFUL genius ads, these are better but still they lack the quality of the previous generation's ads... I am really worried about Apple's marketing department. Steve must have said no to a lot of their crap because I haven't seen Apple ads this lame in awhile. The finger one is okay but the rest are crap IMO.

All the same, I love my new iPhone 5 so at least Apple is still making quality products.
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Old Sep 21, 2012, 11:32 PM   #75
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I wouldn't say good. Better, but not good. Ridiculously bass and low-midrange heavy almost to the point where things get muddy. You can get better headphones for $29 elsewhere.
I don't really want to discuss this here, so I'll just stay with "That's okay, it's highly subjective".
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