Register FAQ / Rules Forum Spy Search Today's Posts Mark Forums Read
Go Back   MacRumors Forums > News and Article Discussion > MacRumors.com News Discussion

Reply
 
Thread Tools Search this Thread Display Modes
Old Oct 26, 2012, 12:26 PM   #1
MacRumors
macrumors bot
 
Join Date: Apr 2001
Phil Schiller Claims Customers Aren't Asking for Built-In Blu-Ray Anymore




Apple customers are no longer asking for Blu-ray drives in their Macs these days, according to Apple marketing head Phil Schiller. This is perhaps unsurprising given Apple's trend toward removing optical drives from its notebook and now desktop lines, but may regardless cause some consternation among Blu-ray fans.

A MacRumors post from June 2010 in which Steve Jobs told a reader that it appeared Blu-ray would be beaten by downloadable formats garnered more comments for a news post than any other in our history, and we still hear from tipsters asking when Apple will finally include a Blu-ray player in its Macs.

According to an interview Phil Schiller did with Time's Harry McCracken, native Blu-ray support will likely never come to the Mac.
Quote:
Schiller pointed out that one major application for optical drives, software distribution, has gone largely digital. As for video, he said that "Blu-ray has come with issues unrelated to the actual quality of the movie that make [it] a complex and not-great technology...So for a whole plethora of reasons, it makes a lot of sense to get rid of optical discs in desktops and notebooks."

His preferred Blu-ray alternative? iTunes, of course, which lets you buy a movie and then watch it on all your Apple devices.

Once upon a time, people assumed that Macs' lack of Blu-ray was a delay, not a permanent decision to fast-forward past it. I told Schiller that I imagined folks don't ask about it much these days. "Correct," he said.
External Blu-ray drives are available currently via USB 2/3 and eventually via Thunderbolt but, given the overwhelming trend towards downloaded media, these are certainly niche products.

Article Link: Phil Schiller Claims Customers Aren't Asking for Built-In Blu-Ray Anymore
MacRumors is offline   13 Reply With Quote
Old Oct 26, 2012, 12:28 PM   #2
NightCastle
macrumors member
 
Join Date: Jul 2007
I guess streaming is the only way to go on a mac now a days - aside from an external drive.
__________________
NightCastle
There are two rules to success in life:
1. Don't tell people everything you know.
2.
NightCastle is offline   6 Reply With Quote
Old Oct 26, 2012, 12:28 PM   #3
likemyorbs
Banned
 
Join Date: Jul 2008
Location: NJ
Send a message via AIM to likemyorbs
I don't have a bluray player in my house at all. Bluray movies are overpriced and inconvenient. I much prefer netflix streaming. The image quality is sharp enough for me.
likemyorbs is offline   82 Reply With Quote
Old Oct 26, 2012, 12:29 PM   #4
Naimfan
macrumors 68030
 
Naimfan's Avatar
 
Join Date: Jan 2003
Apparently people aren't asking for optical drives or sufficient storage any longer, either . . .
__________________
"I find the great thing in this world is not so much where we stand, as in what direction we are moving."
Oliver Wendell Holmes
Naimfan is offline   93 Reply With Quote
Old Oct 26, 2012, 12:29 PM   #5
Allenbf
macrumors 6502
 
Join Date: Jul 2012
Location: Tampa, FL
He's right, for the most part. Physical media formats are a thing of the past. 8 Track. VHS. CD/DVD. Blu-Ray. Each has their day but more and more things move to the Cloud and/or online.

Personally I prefer it that way. But that's my opinion and preference.
__________________
I'm broke because of my love for
Allenbf is offline   45 Reply With Quote
Old Oct 26, 2012, 12:29 PM   #6
NT1440
macrumors G3
 
NT1440's Avatar
 
Join Date: May 2008
Location: Hartford, CT
Haven't used a DVD player in years. Though you can get an external player for less than $100 bucks if you really need it.
NT1440 is offline   24 Reply With Quote
Old Oct 26, 2012, 12:29 PM   #7
Rudy69
macrumors 6502
 
Join Date: Mar 2009
Quote:
Originally Posted by likemyorbs View Post
I don't have a bluray player in my house at all. Bluray movies are overpriced and inconvenient. I much prefer netflix streaming. The image quality is sharp enough for me.
Same here
Rudy69 is offline   5 Reply With Quote
Old Oct 26, 2012, 12:30 PM   #8
martygras9
macrumors regular
 
Join Date: Aug 2007
I was a huge advocate for Blu-ray about three years ago and I can honestly say I don't remember the last time I bought one.

Interesting side note: I had an employer who disliked Blu-ray because, and I quote, "It tints the picture blue."
martygras9 is offline   47 Reply With Quote
Old Oct 26, 2012, 12:30 PM   #9
MMOTotal
macrumors regular
 
Join Date: Aug 2012
Location: Azeroth
I use Blu-Ray for watching movies etc but I wouldn't need one in my computer.
__________________
People always find something to complain about
MMOTotal is offline   18 Reply With Quote
Old Oct 26, 2012, 12:30 PM   #10
linuxophile
macrumors regular
 
Join Date: Nov 2005
Location: here
I say BS

I for one need to burn dvds with data (e.g. physical backup of photos). Not often, but on occasion.
I don't think I am significantly away from any average consumer.
As for Blue Ray I can't say (I don't even watch dvds at all, so in that respect I am in the tail of the gaussian.)

And if "you can have it external" then it does misses the point of the sleekness factor.
linuxophile is offline   21 Reply With Quote
Old Oct 26, 2012, 12:31 PM   #11
deannnnn
macrumors 68000
 
deannnnn's Avatar
 
Join Date: Jun 2007
Location: New York City & South Florida
I am.
__________________
MacBook Pro (Retina) / iPhone 5S
deannnnn is offline   26 Reply With Quote
Old Oct 26, 2012, 12:31 PM   #12
BornAgainMac
macrumors 601
 
BornAgainMac's Avatar
 
Join Date: Feb 2004
Location: Florida Resident
So basically, a Thunderbolt Blu-Ray drive is not going to happen from Apple.
BornAgainMac is offline   3 Reply With Quote
Old Oct 26, 2012, 12:31 PM   #13
doctorossi
macrumors member
 
Join Date: Apr 2008
You're right, Phil- we're not asking for it anymore; we've given up hope. Self-fulfilling prophecy much?

As for me, I'll stop being interested in Blu-ray as soon as there's something better. There isn't yet- certainly not iTunes.
doctorossi is offline   204 Reply With Quote
Old Oct 26, 2012, 12:31 PM   #14
pil0tflame
macrumors member
 
Join Date: Apr 2011
Location: London, Ontario
I've yet to hear anyone ask for a thinner or lighter iMac either...

I have heard people asking for cooler and quieter iMacs and for iMacs with desktop CPUs & GPUs.
pil0tflame is offline   182 Reply With Quote
Old Oct 26, 2012, 12:32 PM   #15
gugy
macrumors 68000
 
Join Date: Jan 2005
Location: La Jolla, CA
I have few discs in blu-ray and when I play it the quality is really amazing. That said the convenience of streaming beats any physical format.

Truth is while I do have the blu-ray player/disc, I use it less and less.
__________________
MacPro 2.66 12 Core, 30" and 23" ACDs, MacBook Pros, iPhones, iPads, iPods and tons of other Apple crap.
gugy is offline   11 Reply With Quote
Old Oct 26, 2012, 12:32 PM   #16
Richdmoore
macrumors 65816
 
Join Date: Jul 2007
I bet like my USB bluray player, they are almost exclusivly used with MakeMKV, DVDFAB, and others to get movies into the computer (and then to the iPad), rather than to watch them.
Richdmoore is offline   9 Reply With Quote
Old Oct 26, 2012, 12:33 PM   #17
herbapou
macrumors member
 
Join Date: Dec 2011
I have an external USB blue-ray drive since 2007, but I dont used it anymore indeed other than to install windows 7 into paralle desktop.

I converted all my blue-ray and Dvd's into .m4v files back in 2009 and I dont buy any of those anymore. I wonder how the dvd/BR business is nowadays, must be horrible. If I buy something its in itunes, I like the fact you can stream from the cloud for life, no need to manage the media anymore.

What I would love is a way to convert my DVD's and BR into the cloud so its flag like a buy into intunes. I would not care going into an Apple Store and trade in the media. That would be awesome.

Last edited by herbapou; Oct 26, 2012 at 12:40 PM.
herbapou is offline   8 Reply With Quote
Old Oct 26, 2012, 12:34 PM   #18
Vertigo50
macrumors 6502a
 
Vertigo50's Avatar
 
Join Date: Apr 2007
I can sort of see getting rid of optical drives in notebooks, but for desktop machines it just seems silly. Users lose a great backup option, and they can't simply pop in a DVD or CD anymore, when the part probably only costs Apple less than $5.

Honestly, I think a lot of it has to do with the fact that optical drives are one of the parts most likely to fail, and they are trying to reduce warranty repairs, but it's still annoying.
Vertigo50 is offline   45 Reply With Quote
Old Oct 26, 2012, 12:34 PM   #19
hexor
macrumors regular
 
Join Date: Nov 2002
Location: Minnesota
Yeah because everyone has given up on Apple giving us Blu-ray. I would sure have liked the ability to at least attach an external one and play a blu-ray movie on a disc. Instead I have to hook up a PS3 to watch any blu-ray movies.
hexor is offline   28 Reply With Quote
Old Oct 26, 2012, 12:34 PM   #20
swagi
macrumors 6502a
 
Join Date: Sep 2007
Quote:
Originally Posted by likemyorbs View Post
I don't have a bluray player in my house at all. Bluray movies are overpriced and inconvenient. I much prefer netflix streaming. The image quality is sharp enough for me.
Quote:
Originally Posted by Allenbf View Post
He's right, for the most part. Physical media formats are a thing of the past. 8 Track. VHS. CD/DVD. Blu-Ray. Each has their day but more and more things move to the Cloud and/or online.

Personally I prefer it that way. But that's my opinion and preference.
Quote:
Originally Posted by NT1440 View Post
Haven't used a DVD player in years. Though you can get an external player for less than $100 bucks if you really need it.
Quote:
Originally Posted by Rudy69 View Post
Same here
And I guess all of you don't have a decent AVR, let alone a decent speaker system. If you ever heard a Blu-Ray DTS HD Master over a decent home theater (which btw is specced up to 10MBit/s stream for audio) you wouldn't talk this stuff out of your backs.

Do I need a Mac as HTPC? Sure as hell not, because I actually own a lot of Blu-Rays and some of them (those Live Concert Blus) are a real joy to watch over and over again.
__________________
Great spirits have always encountered violent opposition from mediocre minds. - Albert Einstein
swagi is offline   78 Reply With Quote
Old Oct 26, 2012, 12:34 PM   #21
Shenaniganz08
macrumors 6502
 
Join Date: Jan 2010
A big **** you to HDCP technology

I have a blu-ray drive in my desktop but apparently my pristine condition 23" Apple Cinema display is not good enough to play a blu-ray video despite having a 1920x1200 resolution

Thankfully 1080p Video runs flawlessly on it

Last edited by OllyW; Oct 26, 2012 at 12:36 PM. Reason: circumventing the profanity filter
Shenaniganz08 is offline   7 Reply With Quote
Old Oct 26, 2012, 12:34 PM   #22
mr jnvii
macrumors member
 
Join Date: Mar 2011
How the heck is Blu-ray expensive? It costs around $25, and you usually get a Blu-ray/DVD combo with that, as well as a digital copy.

I love Blu-ray for any movie with action in it. It looks amazing on a HDTV.

I never buy movies directly from iTunes since I don't have an Apple TV, and if I did I may not always have one and/or something else that's better may come along. I'll always have something that plays DVD's/Blu-rays.
mr jnvii is offline   52 Reply With Quote
Old Oct 26, 2012, 12:34 PM   #23
herbapou
macrumors member
 
Join Date: Dec 2011
Quote:
Originally Posted by linuxophile View Post
I for one need to burn dvds with data (e.g. physical backup of photos). Not often, but on occasion.
I don't think I am significantly away from any average consumer.
As for Blue Ray I can't say (I don't even watch dvds at all, so in that respect I am in the tail of the gaussian.)

And if "you can have it external" then it does misses the point of the sleekness factor.
I now used USB keys or external drives for backup or to share data now. That cant fit youre needs?
herbapou is offline   2 Reply With Quote
Old Oct 26, 2012, 12:35 PM   #24
Ludatyk
macrumors regular
 
Join Date: May 2012
Location: Texas
Agreed

Quote:
Originally Posted by Allenbf View Post
He's right, for the most part. Physical media formats are a thing of the past. 8 Track. VHS. CD/DVD. Blu-Ray. Each has their day but more and more things move to the Cloud and/or online.

Personally I prefer it that way. But that's my opinion and preference.

I totally agree with you. Streaming and using the Cloud is the best way to go.. But the only negative about it is.. relying so heavily on those services.. will be a PAIN when issues arise..
__________________
-I d0ubt theref0re I might be-
Ludatyk is offline   8 Reply With Quote
Old Oct 26, 2012, 12:35 PM   #25
RonDMC
macrumors member
 
Join Date: Aug 2011
If Apple are never going to include a Blu-Ray drive then they need to offer Movies and TV Shows from iTunes at Blu-Ray bitrate with the HD audio tracks in place and include HD Audio support in the Apple TV etc.

I rip my Blu-Rays to uncompressed MVK's with the HD Audio tracks and stream them using Windows MCE. Until Apple offer full bitrate downloads with HD Audio I won't go near an Apple TV.
RonDMC is offline   44 Reply With Quote

Reply
MacRumors Forums > News and Article Discussion > MacRumors.com News Discussion

Thread Tools Search this Thread
Search this Thread:

Advanced Search
Display Modes

Similar Threads
thread Thread Starter Forum Replies Last Post
Blu-Ray for MacBook Pros - Finally, a 9.5mm Slot-Load Blu-Ray Drive! Prodo123 MacBook Pro 72 Sep 15, 2013 10:17 AM
'Which?' Tests Phil Schiller's iPad Mini Weight Comparison Claims MacRumors iOS Blog Discussion 87 Oct 31, 2012 12:00 PM
iMac G4 with built in blu ray problems Zedsdead185 PowerPC Macs 4 Sep 24, 2012 06:54 AM

Forum Jump

All times are GMT -5. The time now is 03:19 PM.

Mac Rumors | Mac | iPhone | iPhone Game Reviews | iPhone Apps

Mobile Version | Fixed | Fluid | Fluid HD
Copyright 2002-2013, MacRumors.com, LLC