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Old Jan 19, 2013, 05:15 AM   #1
mtbdudex
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Is Crutchfield doing a ripoff on Apple Computer?

I got the January 2013 issue of Crutchfield, looking at all the "stuff", and noticed on the back cover what looks like a late 1980's Macintosh.


a) What Macintosh is this? A MacClassic?
b) Is Crutchfield doing a ripoff on Apple Computer by removing the Apple logos?
c) Do you think Apple is "ok" with a big company like Crutchfield doing this?
Odd's of Apple doing something about it....

You can see it online also, go here to the back page
Is Crutchfield doing a ripoff on Apple Computer?
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Last edited by mtbdudex; Jan 19, 2013 at 05:18 AM. Reason: added link
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Old Jan 19, 2013, 10:03 AM   #2
gsugolfer
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Just comical.

So are you saying they shouldn't be able to use an image of any computer?
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Old Jan 19, 2013, 10:16 AM   #3
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It's just an image representing a computer from 25 years ago that works better to convey that concept graphically than a CRT + tower would. Many uses of apple computers in media omit the logo when they want to convey that It Is A Computer as opposed to something about it being a Mac. It isn't a "ripoff", it's just what happens when a computer company puts so much emphasis on industrial design.
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Old Jan 19, 2013, 01:03 PM   #4
rdowns
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This would never have happened when Jobs were alive.
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Old Jan 19, 2013, 01:08 PM   #5
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Quote:
Originally Posted by rdowns View Post
This would never have happened when Jobs were alive.
I've seen plenty of ads over the years using that same image.
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Old Jan 19, 2013, 01:17 PM   #6
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BLASPHEMY, I SAY! THOU SHALT NOT MAKE GRAVEN IMAGES OF APPLE PRODUCTS WITHOUT THE DIVINE LOGO, FOR TO DO SO DEPRIVES THE COMPANY OF JUST, HOLY COMPENSATION!

...complete, total blasphemy.
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Old Jan 19, 2013, 04:27 PM   #7
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Is mtbdudex doing a ripoff on Apple computer?

In your avatar...

a) What Macintosh is this? A MacClassic?
b) Is mtbdudex doing a ripoff on Apple Computer by not removing the Apple logos?
c) Do you think Apple is "ok" with a user like mtbdudex doing this?
Odd's of Apple doing something about it....
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Old Jan 19, 2013, 05:38 PM   #8
zelmo
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Quote:
Originally Posted by heehee View Post
In your avatar...

a) What Macintosh is this? A MacClassic?
b) Is mtbdudex doing a ripoff on Apple Computer by not removing the Apple logos?
c) Do you think Apple is "ok" with a user like mtbdudex doing this?
Odd's of Apple doing something about it....
nicely played!
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Old Jan 19, 2013, 07:22 PM   #9
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I see lot's of ads using powerbooks with the Apple logo removed, they've been doing it for years.
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Old Jan 20, 2013, 07:25 AM   #10
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Quote:
Originally Posted by heehee View Post
In your avatar...

a) What Macintosh is this? A MacClassic?
b) Is mtbdudex doing a ripoff on Apple Computer by not removing the Apple logos?
c) Do you think Apple is "ok" with a user like mtbdudex doing this?
Odd's of Apple doing something about it....
Quote:
Originally Posted by zelmo View Post
nicely played!
Wow - I feel the love here. Me using a image I took and have copyrights to is vastly different than what Crutchfield did.

Crutchfield is a business making $ from the likes of using said images in their sales magazine. It's used to enhance their brand image, their longevity in the market early adopter of online ordering, etc.

The took the logos off, why not leave them there?
The Mac was/is a unique box shape, not like the utility pc's.

For my image, it's the 1st Mac, which I bought in 1984.
My avatar background is posted here, http://forums.macrumors.com/showthread.php?t=809335
Quote:
Here's a blast from the past, that's me circa Oct 1984 going to Engineering school.

My 128k Mac, yes that is MacPaint (gotta be version 1.0?) you see onscreen. I used it and MacWrite for report writing, MacBasic for programming.

This was a self-portrait I took for one of my "fun" non-engineering electives, B&W Photography. I developed this photo myself in the "real" chemical darkroom.



For me, I was learning darkroom basic techniques at this time also, which always intrigued me and was fun to do/experiment with.

I had played with the stuffed bear be during the shoot, in/out, besides that this was my real college study table exactly.
25 years ago........
My 128k Mac was delivered 10/1984, ordered thru U of M education program thru inacomp, I still have that receipt, the original; plastic box the systems disc's came in/manuals/etc. Sadly the 128k mac, which was upgraded to a MacPlus, is long gone. I was a member of MacTechnics in AA also 1986-ish thru mid 1996.
I'm guessing most of you here have not created any original IP and had it used w/o permission, so I'm more sensitive than you.

Just because something is done, does not make it "right", ethical, or acceptable.
Yea - I NEVER downloaded from Napster either.
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Old Jan 20, 2013, 10:28 AM   #11
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Quote:
Originally Posted by mtbdudex View Post

I'm guessing most of you here have not created any original IP and had it used w/o permission, so I'm more sensitive than you.

Just because something is done, does not make it "right", ethical, or acceptable.
Yea - I NEVER downloaded from Napster either.
Downloading a song/movie from Napster is different from using a computer on an ad. I'm pretty sure your picture didn't get permission from the makers of the bear, curtains and the lamp.

I think you are confusing this with copyright.
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Old Jan 20, 2013, 11:03 AM   #12
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My guess is they wanted to represent a mid 80s home computer and removed the Apple icon so as not to advertise for them.

Would Apple have an issue with this? I don't know, but my guess is that they know everyone knows this is an original Mac, don't mind, and even if they did, would not care to go to court over it.
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Old Jan 20, 2013, 12:42 PM   #13
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The horror.
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Old Jan 20, 2013, 03:47 PM   #14
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Quote:
Originally Posted by mtbdudex View Post
The took the logos off, why not leave them there?
I suspect they have to take the logo's off - otherwise they are at risk of implying backing from Apple. I'd further guess it's a licensed stock image, personally, but neither of us know that.


Quote:
Originally Posted by mtbdudex View Post
I'm guessing most of you here have not created any original IP and had it used w/o permission, so I'm more sensitive than you.
A) that is completely irrelevant
B) again - you have no idea that is the case. Personally I have been in this situation. You do appear to be more sensitive than me, I guess some of us just try to be a little more thick skinned.

Last edited by NightGeometry; Jan 20, 2013 at 03:53 PM. Reason: Typo - bad word usage
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Old Jan 21, 2013, 08:16 PM   #15
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a) What Macintosh is this? A MacClassic?
b) Is Crutchfield doing a ripoff on Apple Computer by removing the Apple logos?
c) Do you think Apple is "ok" with a big company like Crutchfield doing this?
d) WGAF

I choose option "d."
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Old Jan 21, 2013, 09:06 PM   #16
wordoflife
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This kind of stuff happens all the time, I'm surprised that you haven't noticed it. Watch the TV for a bit and you'll see commercials using debranded MacBook Pros everywhere. Even in TV shows and movies, they have Apple computers that are obviously Apple computer but they aren't branded.



I can't think of any other specific examples but watch the TV for a bit and I guarantee you'll see something that was obviously designed by Apple, whether it be in a banking advertisement, insurance advertisement, etc...
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Old Jan 21, 2013, 09:10 PM   #17
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Quote:
Originally Posted by mtbdudex View Post
Is Crutchfield doing a ripoff on Apple Computer?
Nope, anything else bothering you?
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Old Jan 21, 2013, 10:10 PM   #18
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Cutchfield?!? it's like the JC Whitney of electronics.

seriously, does anyone actually use these sites anymore... and if so why?

really... inquiring minds want to know!
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Old Jan 23, 2013, 09:59 PM   #19
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Originally Posted by 4JNA View Post
Cutchfield?!? it's like the JC Whitney of electronics.

seriously, does anyone actually use these sites anymore... and if so why?

really... inquiring minds want to know!
I bought the stereo in my car from them a few years ago. It was a name brand stereo, and their prices beat most other places I shopped.
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Old Jan 24, 2013, 01:58 AM   #20
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Quote:
Originally Posted by 4JNA View Post
Cutchfield?!? it's like the JC Whitney of electronics.

seriously, does anyone actually use these sites anymore... and if so why?

really... inquiring minds want to know!
Um yes Crutchfield is very popular especially with the car audio scene.
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Old Jan 25, 2013, 12:43 AM   #21
4JNA
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way back catalog machine.

Quote:
Originally Posted by steve2112 View Post
...I bought the stereo in my car from them a few years ago.
Quote:
Originally Posted by duneriderltr450 View Post
Um yes Crutchfield is very popular especially with the car audio scene.
ok. got it. thing is, i also lusted over every catalog, and bought my car audio stuff from them in the 80's. yeah, i'm old like that.

i just didn't get that they were still THAT place and doing the same thing. most of the the catalog companies that i drooled over are long gone. they quit sending me catalogs LOOOOOOOng ago. guess i looked to much and didn't spend enough...

my mistake, went an looked and they are a few buck cheeper than amazon on the next thing i plan to add to the mini-van...

Thanks! and who knew?!?
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Old Jan 25, 2013, 05:28 AM   #22
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ok - guess you guys/gals are right I kinda got mixed up with generic image usage of a existing product and copyright usage of an image that you hold copyrights too.

This stems from one of my image's being used on the web in gazillion of places w/o my permission nor consent.


When I sent an email to Adam he did take my image off his article - not before it was on there for 2 days, I kept the email exchange between us also.
my image is this one, NASA APOD Aug-5-2011, http://apod.nasa.gov/apod/ap110805.html
A few sites asked and paid me small $ for its usage, other non profit sites I let them use it for free.

Google image search finds many things....https://www.google.com/search?hl=en&...w=1878&bih=907
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Last edited by dejo; Jan 31, 2013 at 11:33 AM. Reason: Quoted post deleted.
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Old Jan 27, 2013, 07:02 PM   #23
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Quote:
Originally Posted by 4JNA View Post
ok. got it. thing is, i also lusted over every catalog, and bought my car audio stuff from them in the 80's. yeah, i'm old like that.

i just didn't get that they were still THAT place and doing the same thing. most of the the catalog companies that i drooled over are long gone. they quit sending me catalogs LOOOOOOOng ago. guess i looked to much and didn't spend enough...

my mistake, went an looked and they are a few buck cheeper than amazon on the next thing i plan to add to the mini-van...

Thanks! and who knew?!?
I actually didn't get a catalog. Like you, I remembered them from my younger days in in the 80s, so I checked out their site. I bought from them because the price was similar to other retailers, but they included stuff like the DIM adapter and some other helpful stuff for doing the install.
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Old Jan 29, 2013, 11:59 AM   #24
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It is common to see Apple products used in ads, media, and even shows as props. In most cases, the logo is covered to prevent free product placement ads for Apple. Even though they are clearly using Apple products, they are not violating ©, ™, or other trade dress.
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Old Jan 29, 2013, 01:41 PM   #25
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Crutchfield just as easily could have used

Compaq portable (looked like an oscilloscope)
Radioshack Tandy - there were lots of those out then
Early IBM AT style boxes
and so on

It is absolutely to Apple's benefit to be seen as the link to that time and any marketing person for Apple would not be upset with the use of this image by Crutchfield. There is no harm or loss for Apple to be identified and considered "universal."

I just don't understand your tone or disdain but to each his own.
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