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Old Feb 20, 2013, 09:30 AM   #1
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iPhone 5 and 4S Top Samsung Galaxy S III in Worldwide Smartphone Shipments in 4Q 2012




Back in November, research firm Strategy Analytics estimated that Samsung's Galaxy S III had topped the list of worldwide smartphone shipments for the third quarter of 2012, taking advantage of a lull in iPhone 4S sales ahead of the iPhone 5 launch to claim the crown.

Unsurprisingly, the firm's latest figures published today find that Apple easily reclaimed the title for the fourth quarter of the year with the iPhone 5 seeing shipments of 27.4 million units for 12.6% of the market.

Not only did the iPhone 5 top the market, but the iPhone 4S also saw more shipments than the Galaxy S III, as shipments of the previous-generation iPhone actually saw an uptick in the fourth quarter after Apple cut pricing.
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Apple's iPhone 5 and iPhone 4S together accounted for 1 in 5 of all smartphones shipped worldwide in Q4 2012. This was an impressive performance, given the iPhone portfolio's premium pricing. We estimate Samsung's Galaxy S3 was the world's third best-selling smartphone model and it shipped 15.4 million units globally, capturing 7 percent share in the fourth quarter of 2012.
Strategy Analytics' numbers are of course an estimate, given that Apple does not break down iPhone sales by model and Samsung does not even release handset shipment data.

The leapfrog game between Apple and Samsung is likely to continue when Samsung launches its new flagship handset, the Galaxy S4, which is expected on March 14.

Article Link: iPhone 5 and 4S Top Samsung Galaxy S III in Worldwide Smartphone Shipments in 4Q 2012
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Old Feb 20, 2013, 09:30 AM   #2
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Old Feb 20, 2013, 09:32 AM   #3
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Those are some really impressive numbers. Apple, time to play catch up!
$5 says Apple releases the iPhone 5S earlier because of the GS4.
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Old Feb 20, 2013, 09:32 AM   #4
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estimates tho?

i'm estimating that Germany sells 76,23 % Milka chocolate compared to Oreos with 1,34 %

Last edited by bushido; Feb 20, 2013 at 09:39 AM.
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Old Feb 20, 2013, 09:33 AM   #5
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So much for taller and NOT wider screen.
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Old Feb 20, 2013, 09:36 AM   #6
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Now let's compare the combined iPhone 5 and iPhone 4S sales with the combined Galaxy S3 and Galaxy S2 sales, shall we? And if that doesn't help, let's also add the iPhone 4 and the Galaxy S to the mix.

Are those ridiculous statistics really necessary? By now everybody already knows that Samsung sells more UNITS than Apple while Apple still has a larger profit margin because they only sell devices in the high-end price segment.

And unless Apple all of a sudden also enters the low-end price segment (i.e. smartphones WITHOUT contract for LESS than 99 USD), those figures won't magically change.
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Old Feb 20, 2013, 09:41 AM   #7
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Quote:
Originally Posted by Winni View Post
Now let's compare the combined iPhone 5 and iPhone 4S sales with the combined Galaxy S3 and Galaxy S2 sales, shall we? And if that doesn't help, let's also add the iPhone 4 and the Galaxy S to the mix.

Are those ridiculous statistics really necessary? By now everybody already knows that Samsung sells more UNITS than Apple while Apple still has a larger profit margin because they only sell devices in the high-end price segment.

And unless Apple all of a sudden also enters the low-end price segment (i.e. smartphones WITHOUT contract for LESS than 99 USD), those figures won't magically change.
It's nice to see an estimate on how Apple is doing with overall sales in the high end market, which includes the S3...
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Old Feb 20, 2013, 09:42 AM   #8
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????

I would ask: Is this the most important concern of Mac and Apple users
that really belongs in the Wall Street Journal...what is the most important
issue, is the security update offered today for download. Too often I find this site to be devoted to business news and if that is the intent, why not create a new webpage: APPLEBUSINESSNEWS.COM
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Old Feb 20, 2013, 09:43 AM   #9
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I guess quarterly figures helps generate more articles but it would be nice to see some comparisons of annual figures since Apple and Samsung produce their new lead phones once a year.
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Old Feb 20, 2013, 09:44 AM   #10
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Quote:
Originally Posted by Winni View Post
Now let's compare the combined iPhone 5 and iPhone 4S sales with the combined Galaxy S3 and Galaxy S2 sales, shall we? And if that doesn't help, let's also add the iPhone 4 and the Galaxy S to the mix.

Are those ridiculous statistics really necessary? By now everybody already knows that Samsung sells more UNITS than Apple while Apple still has a larger profit margin because they only sell devices in the high-end price segment.

And unless Apple all of a sudden also enters the low-end price segment (i.e. smartphones WITHOUT contract for LESS than 99 USD), those figures won't magically change.
I can only assume you read the title and not the post. I thought they meant a combined total when I read the title but the chart and article point out that the 4S and 5 both outsold the S3 individually.


\/\/ Read the post.
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Old Feb 20, 2013, 09:45 AM   #11
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Originally Posted by Winni View Post
Now let's compare the combined iPhone 5 and iPhone 4S sales with the combined Galaxy S3 and Galaxy S2 sales, shall we?
My first thought as well.

Holy crap... while I can understand people rooting for Apple (myself included) the distortion and propaganda around here is mind-boggling at times.
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Old Feb 20, 2013, 09:46 AM   #12
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Quote:
Originally Posted by Winni View Post
Now let's compare the combined iPhone 5 and iPhone 4S sales with the combined Galaxy S3 and Galaxy S2 sales, shall we? And if that doesn't help, let's also add the iPhone 4 and the Galaxy S to the mix.

Are those ridiculous statistics really necessary? By now everybody already knows that Samsung sells more UNITS than Apple while Apple still has a larger profit margin because they only sell devices in the high-end price segment.

And unless Apple all of a sudden also enters the low-end price segment (i.e. smartphones WITHOUT contract for LESS than 99 USD), those figures won't magically change.
The table shows smartphone shipment share as well as market share, not profit share.

The Galaxy line is actually behind in all areas (not sure if you include all Samsung models, including low-end Android 2.3 models, though).

Android as a whole beats the iPhone worldwide, but it doesn't it the US.

Last edited by pgiguere1; Feb 20, 2013 at 09:54 AM.
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Old Feb 20, 2013, 09:46 AM   #13
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Expected

I don't think anyone expects Apple to stay in first place as far as innovation AND sales go. History repeats itself.

The difference is we want Apple to continue to be the frontrunner. But in an area where innovation and advancements have happened so quickly with smartphones ever since the iPhone; it is expected to have other companies to catch copy, catch up, and/or innovate.

Apple has to respond. How they do that is ultimately up to them. I hope they take their own advice and not stretch themselves too thin and don't start introducing "crappy stuff".
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Last edited by street.cory; Feb 20, 2013 at 09:50 AM. Reason: Added a line
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Old Feb 20, 2013, 09:46 AM   #14
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Who cares anymore

Next month it will change and Samsung is winning.
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Old Feb 20, 2013, 09:48 AM   #15
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Originally Posted by Krazy Bill View Post
My first thought as well.

Holy crap... while I can understand people rooting for Apple (myself included) the distortion and propaganda around here is mind-boggling at times.
Not exactly apples to apples is it?
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Old Feb 20, 2013, 09:49 AM   #16
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Quote:
Originally Posted by Winni View Post
Now let's compare the combined iPhone 5 and iPhone 4S sales with the combined Galaxy S3 and Galaxy S2 sales, shall we? And if that doesn't help, let's also add the iPhone 4 and the Galaxy S to the mix.

Are those ridiculous statistics really necessary? By now everybody already knows that Samsung sells more UNITS than Apple while Apple still has a larger profit margin because they only sell devices in the high-end price segment.

And unless Apple all of a sudden also enters the low-end price segment (i.e. smartphones WITHOUT contract for LESS than 99 USD), those figures won't magically change.
winni please stop whining, apple ftw brah.
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Old Feb 20, 2013, 09:49 AM   #17
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Originally Posted by street.cory View Post
I don't think anyone expects Apple to stay in first place as far as innovation AND sales go. History repeats itself..
Apparently the stock market does.
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Old Feb 20, 2013, 09:50 AM   #18
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Originally Posted by MuddyPaws1 View Post
Not exactly apples to apples is it?
How is comparing an individual smartphone model to another individual smartphone model not apples to apples?
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Old Feb 20, 2013, 09:54 AM   #19
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Originally Posted by Winni View Post
Now let's compare the combined iPhone 5 and iPhone 4S sales with the combined Galaxy S3 and Galaxy S2 sales, shall we? And if that doesn't help, let's also add the iPhone 4 and the Galaxy S to the mix.
Ya, my first thoughts in reading the article was that this is not the way to compare things.

Let's just add in more hardware versions until our total sales exceed their single item sales.
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Old Feb 20, 2013, 09:54 AM   #20
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Those are some crazy 3rd quarter numbers for the iPhone 5 since that is only based on 9 days.
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Old Feb 20, 2013, 09:55 AM   #21
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Apparently the stock market does.
The stock market analysts do. And the stock market analysts make nearly unattainable expectations for Apple. They had one of their best years and their stock price plummeted; not because of performance but because they "didn't meet analyst expecations". I don't expect Apple to fade away like BlackBerry or even hold a spot like Microsoft in the mobile phone market. I just believe the onslaught of Android devices of all form and fashion over the past 4 years has finally started to take its toll on Apple's shipments.
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Old Feb 20, 2013, 09:55 AM   #22
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If you're going to include 4S and 5, then you should also include S2 and Blaze. This is an unfair comparison - to take just the S3.

Last edited by Mac2133; Feb 20, 2013 at 10:18 AM.
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Old Feb 20, 2013, 09:55 AM   #23
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If Apple just moved up the release date of the iPhones by a few months, it seems they could decimate Samsung's bounce (and I mean decimate in the literal sense: cut by 10%.)
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Old Feb 20, 2013, 09:56 AM   #24
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Now let's compare the combined iPhone 5 and iPhone 4S sales with the combined Galaxy S3 and Galaxy S2 sales, shall we?
I agree. Can anyone give a good reason why Samsung's older model was not including when Apple's older model was included? After all, just like the iPhone 4S...the S2 is still on sale in many markets (even with a similar pricing model).
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Old Feb 20, 2013, 09:56 AM   #25
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Originally Posted by phillipduran View Post
Ya, my first thoughts in reading the article was that this is not the way to compare things.

Let's just add in more hardware versions until our total sales exceed their single item sales.
It's blowing my mind how many people are not bothering to read the article before making these snarky comments.
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