Apple Tops Fortune's 'Most Admired Companies' List For Sixth Year Running

MacRumors · Feb 28, 2013, 09:46 AM

Apple has won the number one slot in Fortune's annual "World's Most Admired Companies" list for the sixth year in a row.

The ranking is based on*a large-scale poll of corporate executives, directors, and industry analysts who were asked to rank companies by*nine key attributes: Innovation, People management, Use of corporate assets, Social responsibility, Quality of management, Financial soundness, Long-term investment, Quality of products/services and Global competitiveness. Apple scored #1 in all nine categories.

Quote:

Apple has had a rough time lately with its stock price in a free fall and the widely publicized failure of its Maps feature. However, it remains a financial juggernaut, posting $13 billion in net income last quarter, making it the most profitable company in the world during that period. The company has its fanatical customer base, and it still refuses to compete on price, making the iconic iPhone and iPad products that are still widely seen as prestige devices. Competition may be stiff, but so far it remains behind: In Q4 2012, the iPhone 5 was the world's best selling smartphone, followed in second place by the iPhone 4S.

The announcement is a bit of an embarrassment for Brad Chase, founding partner of Capitol Media Partners, who wrote a Forbes guest post earlier this week predicting that "bumbling" Apple would lose its number one slot and arguing that Fortune would have to "defy logic" to place Apple at the top once again. Confusion between Fortune and Forbes led to Chase's opinion piece being misreported by several media outlets earlier this week as Apple having actually lost its slot in a Forbes ranking.

Article Link: Apple Tops Fortune's 'Most Admired Companies' List For Sixth Year Running

basesloaded190 · Feb 28, 2013, 09:48 AM

I thought Apple was doomed and done for?

drewyboy · Feb 28, 2013, 09:49 AM

egg in face much? Just goes to show these investors know **** about running a company... well other than into the ground.

ECUpirate44 · Feb 28, 2013, 09:51 AM

It's just Magical! (Tim Cook voice).

Tankmaze · Feb 28, 2013, 09:51 AM

google could take no 1 with the innovation they have come up lately.

cclloyd · Feb 28, 2013, 09:52 AM

You don't see Samsung on that list.

Frign · Feb 28, 2013, 09:53 AM

Disney?

Mr Fusion · Feb 28, 2013, 09:54 AM

Quote:

Originally Posted by MacRumors

The announcement is a bit of an embarrassment for Brad Chase, founding partner of Capitol Media Partners, who wrote a Forbes guest post earlier this week predicting that "bumbling" Apple would lose its number one slot and arguing that Fortune would have to "defy logic" to place Apple at the top once again.

I find it more embarrassing for Fortune, who can't even crack the Top 10 of their own list.

AQUADock · Feb 28, 2013, 09:55 AM

Quote:

Originally Posted by Tankmaze

google could take no 1 with the innovation they have come up lately.

Chromebook Pixel the $1000+ web browser, so innovative.

Google glass however is a different story but thats not released yet.

Hakone · Feb 28, 2013, 09:55 AM

I figured Disney would be top 5, but I guess not.

Macboy Pro · Feb 28, 2013, 09:57 AM

In this context, Admired = "brand recognition" or "Marketed"

Nightarchaon · Feb 28, 2013, 09:58 AM

Disney is only on the list because everyone wants Iron Man Armour with Jedi Robes ......

HenryDJP · Feb 28, 2013, 10:00 AM

Quote:

Originally Posted by Hakone

I figured Disney would be top 5, but I guess not.

Disney just isn't one of the top places for people to choose for vacation spots anymore. It just doesn't hold the same flare as it use to years back.

TimUSCA · Feb 28, 2013, 10:01 AM

Quote:

Originally Posted by Tankmaze

google could take no 1 with the innovation they have come up lately.

It's easy to innovate when you just create everything that comes to mind and see what sticks. Running a business is also about spending money wisely. I'm sure Apple has had a million ideas that would be considered innovation, but they had the good sense not to waste money on it. Failures like Ping aren't a long list after Jobs came back.

lotzosushi · Feb 28, 2013, 10:02 AM

Quote:

Originally Posted by cclloyd

You don't see Samsung on that list.

lol they're #35 on the list!

ajvizzgamer101 · Feb 28, 2013, 10:02 AM

Quote:

Originally Posted by Tankmaze

google could take no 1 with the innovation they have come up lately.

Google could easily take first if they made there own hardware. Chromebook Pixel is remarkable hardware instead of fragmenting everything just so they can be "open"

TimUSCA · Feb 28, 2013, 10:03 AM

Quote:

Originally Posted by HenryDJP

Disney just isn't one of the top places for people to choose for vacation spots anymore. It just doesn't hold the same flare as it use to years back.

I disagree. Being in the Top 10 at all still signifies that it's still got it. It might not have the same flare to you because you aren't a child anymore, but if you still watch kids there, it's freaking magical.

lucasfer899 · Feb 28, 2013, 10:04 AM

Suck it, Samsung!!

Lone Deranger · Feb 28, 2013, 10:06 AM

Quote:

Originally Posted by cclloyd

You don't see Samsung on that list.

Don't worry. They just haven't gotten around to bribing Fortune yet.

Rogifan · Feb 28, 2013, 10:06 AM

Just more evidence that Apple the company and AAPL the stock don't really mirror each other. I know the company I work for (healthcare, fortune 50) often references Apple as a company they want to be compared to.

lucasfer899 · Feb 28, 2013, 10:06 AM

Quote:

Originally Posted by Tankmaze

google could take no 1 with the innovation they have come up lately.

How?
What Innovation have they come up with?
I miss the days where they were just a search engine.

Yelmurc · Feb 28, 2013, 10:07 AM

I'd like to see this survey by region. How does Apple hold up outside the U.S. compared to inside the U.S?

pgiguere1 · Feb 28, 2013, 10:09 AM

Quote:

Originally Posted by Tankmaze

google could take no 1 with the innovation they have come up lately.

I don't know, as much as Google are able to come up with innovative products, those products (the physical ones) rarely ever affect our daily lives because they rarely are worth buying, or even possible to buy.

How many people do you know personally who own (or plan to own soon) a Chromebook Pixel? A Nexus Q? A Google TV? Google Fiber? How many plan to buy Google Glass at launch?

Now how many people do you know who use recent Apple products daily? Who buy new ones at launch?

Google mostly make niche products that aren't necessarily bad, but still niche products for a reason or another. Most of their income comes from services, mostly targeted ads with information mined from services like web search, maps, gmail, youtube etc. which haven't significantly evolved recently.

Daze & Confuse · 10:16 AM

Quote:

Originally Posted by cclloyd

You don't see Samsung on that list.

You don't see any non-US companies on that list.....

And any list that puts Coca-Cola and Starbucks in the top 5 most 'admired' companies on the entire planet can't be taken that seriously.

Mystic386 · Feb 28, 2013, 10:11 AM

Brad Chase, founding partner of Capitol Media Partners goes on about a bumbling apple not being at number one and some how over looks increased profit, increased sales and falls for the Wall Street share drop after Apple exceeded forecasts but ell short of analyst expectations.

Capitol Media Partners provide strategic counsel.

I think Brad just put his foot in his mouth.

Priceless.

Feb 28, 2013, 09:48 AM	#2
basesloaded190 macrumors 68030 Join Date: Oct 2007 Location: Wisconsin	I thought Apple was doomed and done for? __________________ 2011 MacBook Pro 15 HR Anti-Glare, Etymotic ER-4p, iPhone 4 32GB Twitter
	4

Feb 28, 2013, 09:51 AM	#4
ECUpirate44 macrumors 603 Join Date: Mar 2010 Location: NC	It's just Magical! (Tim Cook voice). __________________ 2012 RMBP 2.3/8/256. 16Gb iPhone 5 Black & Slate.
	1

Feb 28, 2013, 09:51 AM	#5
Tankmaze macrumors 6502a Join Date: Mar 2012	google could take no 1 with the innovation they have come up lately. __________________ Check out our game Tank Maze
	0

Feb 28, 2013, 09:52 AM	#6
cclloyd macrumors 65816 Join Date: Oct 2011 Location: Alpha Centauri A	You don't see Samsung on that list. __________________ iPhone 5 Sprint 6.1 Jailbroken iPad mini 6.1 Jailbroken MacBook Pro Retina Early 2013 Let's open iOS - Sign now!
	21

Feb 28, 2013, 09:53 AM	#7
Frign macrumors member Join Date: Aug 2011	Disney? __________________ FRIGN.de
	2

Feb 28, 2013, 09:49 AM	#3
drewyboy macrumors 6502a Join Date: Jan 2005	egg in face much? Just goes to show these investors know ** about running a company... well other than into the ground. __________________ You will forever be remembered Multimedia**
	5

Feb 28, 2013, 09:55 AM	#10
Hakone macrumors 6502 Join Date: Oct 2011 Location: Southern California	I figured Disney would be top 5, but I guess not.
	2

Feb 28, 2013, 09:57 AM	#11
Macboy Pro macrumors 6502 Join Date: Feb 2011	In this context, Admired = "brand recognition" or "Marketed"
	3

Feb 28, 2013, 09:58 AM	#12
Nightarchaon macrumors 6502a Join Date: Sep 2010	Disney is only on the list because everyone wants Iron Man Armour with Jedi Robes ...... __________________ MacBook Pro/iPad Mini/TV1/iMac/iPhone5
	1

Feb 28, 2013, 10:04 AM	#18
lucasfer899 macrumors 6502 Join Date: Sep 2012 Location: London	Suck it, Samsung!!
	2

Feb 28, 2013, 10:06 AM	#20
Rogifan macrumors 68040 Join Date: Nov 2011	Just more evidence that Apple the company and AAPL the stock don't really mirror each other. I know the company I work for (healthcare, fortune 50) often references Apple as a company they want to be compared to. __________________ I love Apple products but am not a Steve Jobs fanboy
	1

Feb 28, 2013, 10:07 AM	#22
Yelmurc macrumors regular Join Date: Apr 2008 Location: Houston TX	I'd like to see this survey by region. How does Apple hold up outside the U.S. compared to inside the U.S? __________________ www.crunchthenumbers.net
	4

Feb 28, 2013, 10:11 AM	#25
Mystic386 macrumors member Join Date: Nov 2011	Brad Chase, founding partner of Capitol Media Partners goes on about a bumbling apple not being at number one and some how over looks increased profit, increased sales and falls for the Wall Street share drop after Apple exceeded forecasts but ell short of analyst expectations. Capitol Media Partners provide strategic counsel. I think Brad just put his foot in his mouth. Priceless.
	1

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