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Old Apr 5, 2013, 09:21 AM   #1
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Apple Updates Online Store With Touch-Friendly Navigation and Search Result Tweaks




Apple today rolled out a few minor tweaks to its online store (via Mac Otakara), making it easier to navigate the store on touchscreen devices such as the iPhone and iPad.

One change involves a new sliding navigation bar for product categories. From the main store page, once users select one of the four main shopping categories (Mac, iPad, iPhone, iPod), the navigation bar at the top of category page showing various products and other topics within that category can now be slid back and forth with the touch of a finger. Users on non-touch devices can slide the bar by clicking on arrows at each end.

A second change involves product search results, which had previously been presented as lists of items. Results are now presented in a grid formatted to allow easy tapping on touch-enabled devices. Users on non-touch devices will also see arrows appearing on either side of each product image allowing them to view all associated product images without having to click through to the product pages.

Apple's change should notably improve the user experience on the iPad, where the large screen can take full advantage of the grid-based search results and where Apple does not have a dedicated app for shopping the store. The company's Apple Store app has been iPhone-only since its July 2010 launch, with Apple believed to be refraining from making it a universal app with a native iPad interface under the view that the iPad allows for a full web experience.

Article Link: Apple Updates Online Store With Touch-Friendly Navigation and Search Result Tweaks
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Old Apr 5, 2013, 09:22 AM   #2
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About time...
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Old Apr 5, 2013, 09:26 AM   #3
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I wonder if in this new look for the Apple Store we may get a hint as to the direction/look of the upcoming ios7
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Old Apr 5, 2013, 09:28 AM   #4
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About time...
Agreed.
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Old Apr 5, 2013, 09:31 AM   #5
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Seems broken... I navigate to Mac Pro and it still shows me the one from 2010.
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Old Apr 5, 2013, 09:33 AM   #6
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Seems broken... I navigate to Mac Pro and it still shows me the one from 2010.
I wondered how long it would take for someone to mention MacPro.
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Old Apr 5, 2013, 09:33 AM   #7
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I heard a rumor that the search results now downgrade all hits from Google

But I'm sure it's just a minor server error and will be fixed tomorrow
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Old Apr 5, 2013, 09:37 AM   #8
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Originally Posted by Chupa Chupa View Post
Seems broken... I navigate to Mac Pro and it still shows me the one from 2010.
Still better than the UK - I navigate to the Mac Pro and there is no option to buy...
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Old Apr 5, 2013, 09:38 AM   #9
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touch me, touch me
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Old Apr 5, 2013, 09:42 AM   #10
HenryDJP
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Originally Posted by robeddie View Post
I wonder if in this new look for the Apple Store we may get a hint as to the direction/look of the upcoming ios7
That's what I'm thinking too. Hoping so.
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Old Apr 5, 2013, 09:44 AM   #11
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The company's Apple Store app has been iPhone-only since its July 2010 launch, with Apple believed to be refraining from making it a universal app with a native iPad interface under the view that the iPad allows for a full web experience.
Silly.
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Old Apr 5, 2013, 09:46 AM   #12
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:O Touch Screen Macbook Pros Comming!
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Old Apr 5, 2013, 09:50 AM   #13
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O...M....G...this must mean touch-screen Macs!
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Old Apr 5, 2013, 09:55 AM   #14
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Originally Posted by robeddie View Post
I wonder if in this new look for the Apple Store we may get a hint as to the direction/look of the upcoming ios7
As much as I'd love a sneak peak, it still looks basically like the same old Apple Store to me
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Old Apr 5, 2013, 10:05 AM   #15
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I wondered how long it would take for someone to mention MacPro.
Neglected Pro users need a little TLC.....
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Old Apr 5, 2013, 10:12 AM   #16
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some people...

do you really find that a touch enabled desktop computer is actually comfortable to use?

hasn't HP already made such products and failed miserably?

Last edited by needfx; Apr 5, 2013 at 10:26 AM.
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Old Apr 5, 2013, 10:25 AM   #17
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Apple : one iteration at a time. They immediately make the site retina ready when the ipad 3 launched, but the touch friendly site just now. Thats silly
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Old Apr 5, 2013, 10:34 AM   #18
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while this seems fine

still no mac pros. However I would really welcome large touch screen mac monitors. It would make using the software I use a lot more convenient. The laptop with wireless monitor would be nice too.
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Old Apr 5, 2013, 10:53 AM   #19
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Originally Posted by needfx View Post
some people...

do you really find that a touch enabled desktop computer is actually comfortable to use?

hasn't HP already made such products and failed miserably?
With that attitude the the iPad would have never have come into existence, given the disaster of Windows Tablets. Implementation is everything and just b/c HP doesn't do a good job doesn't mean Apple can't design something that is intuitive and improving upon people's current work flow.
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Old Apr 5, 2013, 10:56 AM   #20
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I heard a rumor that the search results now downgrade all hits from Google

But I'm sure it's just a minor server error and will be fixed tomorrow
I was wondering how long it would take before someone would make a reference to Android, Samsung or Google on a totally unrelated article.

Post 7 was the winner
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Old Apr 5, 2013, 11:05 AM   #21
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Originally Posted by Chupa Chupa View Post
With that attitude the the iPad would have never have come into existence, given the disaster of Windows Tablets. Implementation is everything and just b/c HP doesn't do a good job doesn't mean Apple can't design something that is intuitive and improving upon people's current work flow.
I used to be firmly anti touch screen desktop but I am starting to re-think my position. Clearly, touching a screen all day long would be awful, but having the option to do some things by touch would be cool. I already use the track pad and have come to rely heavily on the gestures that are available.

I'm still worried about fingerprints as I am OCDish about my screen, but I'm willing to wait and see how Apple implements this kind of ability, assuming that they ever do.
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Old Apr 5, 2013, 11:08 AM   #22
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Nice change for iOS users. I hope this isn't a start down the path to touch desktops. I wouldn't think it would be but since Apple has often tossed out the "Post PC Era" phrase a few times, anything can happen.
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Old Apr 5, 2013, 11:55 AM   #23
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Can I check the inventory of my local Apple Store yet?

Edit: I discovered you can check the availability of your product for any store. (But I think this has always been there )

Last edited by Krazy Bill; Apr 5, 2013 at 12:23 PM.
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Old Apr 5, 2013, 12:04 PM   #24
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Can I check the inventory of my local Apple Store yet?

this would be a great update !
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Old Apr 5, 2013, 12:09 PM   #25
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Oh sure it's a bit buggy, but give them time to workout the kinks and the result will be quite nice.
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