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Old Sep 14, 2013, 09:09 AM   #1
Cod3rror
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Jessica Alba dumps Windows Phone

Haha, as soon as her contract is over she goes back to the iPhone.

http://www.dailymail.co.uk/news/arti...e-expired.html
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Old Sep 14, 2013, 09:10 AM   #2
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So..... ?
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Old Sep 14, 2013, 09:13 AM   #3
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that's real bad for microsoft.
let's hope they improve their OS instead of hiring big stars to endorse their products
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Old Sep 14, 2013, 09:29 AM   #4
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Originally Posted by otismotive77 View Post
that's real bad for microsoft.
let's hope they improve their OS instead of hiring big stars to endorse their products
WOW!

That's incredible!

And I always look to Jessica Alba to direct my life decisions...

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Old Sep 14, 2013, 09:32 AM   #5
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So..... ?
So, when she does not get paid and is not gifted with free Windows Phone handsets she goes and picks a competitor product

It does not exactly reflect nicely on the company that paid her to promote their product, when immediately after her contract is over and she is free to chose what she wants, she chooses an iPhone over WP.

Do you really need everything spelled out to you like this or otherwise you don't get it?
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Old Sep 14, 2013, 09:32 AM   #6
zbarvian
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Darn, that was its best feature.
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Old Sep 14, 2013, 09:39 AM   #7
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Originally Posted by Cod3rror View Post
Haha, as soon as her contract is over she goes back to the iPhone.

http://www.dailymail.co.uk/news/arti...e-expired.html
Lol I saw this coming. She even instagrammed a few photos a month after her Lumia presentation, and we know wp doesn't have that app
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Old Sep 14, 2013, 09:44 AM   #8
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Originally Posted by Cod3rror View Post
So, when she does not get paid and is not gifted with free Windows Phone handsets she goes and picks a competitor product

It does not exactly reflect nicely on the company that paid her to promote their product, when immediately after her contract is over and she is free to chose what she wants, she chooses an iPhone over WP.

Do you really need everything spelled out to you like this or otherwise you don't get it?

I mean So.... Why should we care what a celebrity who was given a free phone but is now no longer contracted to a company chooses to buy a different phone. So a rich celebrity has bought an iPhone ? and ? should anyone here care ? Do you really think anyone who has bought a lumia handset is going to go give up their phone just because Jessica Alba has ? Seriously ?

Does anyone make life decisions based on what an over paid celebrity does ? If they do - have pity for THEM not Microsoft.
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Old Sep 14, 2013, 09:50 AM   #9
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I mean So.... Why should we care what a celebrity who was given a free phone but is now no longer contracted to a company chooses to buy a different phone. So a rich celebrity has bought an iPhone ? and ? should anyone here care ? Do you really think anyone who has bought a lumia handset is going to go give up their phone just because Jessica Alba has ? Seriously ?

Does anyone make life decisions based on what an over paid celebrity does ? If they do - have pity for THEM not Microsoft.

I don't think the point was that life decisions are being made based on celebrities. I think the point was that someone in a highly visible position was paid/incentivized to use a product and try it out for an extended period of time. After that time/benefit was over Microsoft was hoping she would stay on windows phone because she liked the way windows phone worked. This would show that all they have to do is get the phones into people's hands and then people like them. The fact that she immediately went back to a competitor after the required period was over shows that even after an extended use and learning period she preferred another os.
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Old Sep 14, 2013, 09:56 AM   #10
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I don't think the point was that life decisions are being made based on celebrities. I think the point was that someone in a highly visible position was paid/incentivized to use a product and try it out for an extended period of time. After that time/benefit was over Microsoft was hoping she would stay on in because she liked the way windows phone worked. This would show that all they have to do is get the phones into people's hands and then people like them. The fact that she immediately went back to a competitor after the required period was over shows that even after an extended use case people prefer changing from windows phone.
But this also assumes that we can trust 'she only ever had one phone' at any given time. I'm sure she and her rake of helpers / aids had numerous phones / handsets and she was NEVER exclusively using any particular phone. She was just a paid figure head.

I still don't think the VAST majority of general public will give a hoot about this and those that are riding such insignificant news (compared to everything else in the world) have either too much time on their hands or feed their lives through the most shallow of celebrity gossip (does this even constitute celebrity gossip - its so non news worthy?) ....

I mean do we really believe Jay Z only ever uses Samsung phones (didn't Kanye give them both porsche design blackberries), that Alicia Keys really did anything for blackberry or that Robert Downey Jr solely has a HTC ?
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Old Sep 14, 2013, 10:09 AM   #11
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Wait...wait...

This is JESSICA ALBA we're talking about here!

One of the world's most important and greatest...ah...
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Old Sep 14, 2013, 10:10 AM   #12
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Originally Posted by Cod3rror View Post
So, when she does not get paid and is not gifted with free Windows Phone handsets she goes and picks a competitor product

It does not exactly reflect nicely on the company that paid her to promote their product, when immediately after her contract is over and she is free to chose what she wants, she chooses an iPhone over WP.

Do you really need everything spelled out to you like this or otherwise you don't get it?
Man calm down.she got paid to promote windows phone for x amount of time while having an iPhone before she went with windows and she didn't go right back to an iPhone.she waited 4 months after her contract was up and decided I want to use my iPhone again.

Maybe she missed apps like instantgram and candy crush

Edit...I didn't even know she endorsed wp8 until this thread!

Last edited by skratch77; Sep 14, 2013 at 10:56 AM.
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Old Sep 14, 2013, 10:14 AM   #13
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But this also assumes that we can trust 'she only ever had one phone' at any given time. I'm sure she and her rake of helpers / aids had numerous phones / handsets and she was NEVER exclusively using any particular phone. She was just a paid figure head.

I still don't think the VAST majority of general public will give a hoot about this and those that are riding such insignificant news (compared to everything else in the world) have either too much time on their hands or feed their lives through the most shallow of celebrity gossip (does this even constitute celebrity gossip - its so non news worthy?) ....

I mean do we really believe Jay Z only ever uses Samsung phones (didn't Kanye give them both porsche design blackberries), that Alicia Keys really did anything for blackberry or that Robert Downey Jr solely has a HTC ?
I completely agree with what you are saying about handlers and people around these celebrities, and even the celebrities themselves having multiple phones. However, I also believe you overestimate the ability of the general public to discriminate between advertising and real life. That is why people advertise. I agree that users like yourself and me can see through the ad bs and know what is really going on. I doubt that the general public is as skeptical as we are. I think their thought process is, Jessica used windows phone, now she's not. Something must be wrong with it if she got paid to use it and still won't stick with it.

I'm also right there with you questioning whether this is news and whether people actually will see this development. Most people don't care what phone she's using or don't know she even changed way back when.
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Old Sep 14, 2013, 10:38 AM   #14
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Quote:
Originally Posted by Cod3rror View Post
So, when she does not get paid and is not gifted with free Windows Phone handsets she goes and picks a competitor product

It does not exactly reflect nicely on the company that paid her to promote their product, when immediately after her contract is over and she is free to chose what she wants, she chooses an iPhone over WP.

Do you really need everything spelled out to you like this or otherwise you don't get it?
The only that thing that there is "to get" here is that noone even remotely gives a ******* what Jessica Alba thinks about smartphones. Perhaps teenage girls will care about what lipstick or clothes she prefers, but phones?

Maybe people would care if Anton Corbijn said he prefers the iPhone cameras over Nokia's, or if Coldplay went out and said they love to record song ideas on an iPhone? But Jessica Alba....smartphones? Get real. The only significant effect this will have from a marketing standpoint is that people will think Microsoft are idiots for getting Jessica Alba of all people to advertise their phones in the first place.

Last edited by Oohara; Sep 14, 2013 at 10:44 AM.
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Old Sep 14, 2013, 10:40 AM   #15
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Originally Posted by MacRumorUser View Post
I mean So.... Why should we care what a celebrity who was given a free phone but is now no longer contracted to a company chooses to buy a different phone. So a rich celebrity has bought an iPhone ? and ? should anyone here care ? Do you really think anyone who has bought a lumia handset is going to go give up their phone just because Jessica Alba has ? Seriously ?

Does anyone make life decisions based on what an over paid celebrity does ? If they do - have pity for THEM not Microsoft.
I guess you can point that same drivel at anything that is posted or said by anyone. The only thing that makes her different is that she is a celebrity, nothing more. Her opinion should be just as valid as anyone else, can you point that at yourself too?
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Old Sep 14, 2013, 11:14 AM   #16
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I mean So.... Why should we care what a celebrity who was given a free phone but is now no longer contracted to a company chooses to buy a different phone.
Agreed. Not a big deal in my opinion.
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Old Sep 14, 2013, 11:18 AM   #17
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. Her opinion should be just as valid as anyone else, can you point that at yourself too?
Yes sure I can but the difference is it was likely NEVER her expressing an opinion to own a windows phone, she was paid to do so. And yes I fully am aware my thoughts and opinions are my own and equally as utterly irrelevant in the grand scheme of things, but again the difference is no one is trying to make them out to be so, or holding them up as some news story that is somehow indicative of something significant.
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Old Sep 14, 2013, 11:20 AM   #18
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IDK for someone that was paid to support a smartphone you would think she would know that phones nowadays have a front camera. I should get in touch w her stat to teach her where to touch
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Old Sep 14, 2013, 12:11 PM   #19
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I mean So.... Why should we care what a celebrity who was given a free phone but is now no longer contracted to a company chooses to buy a different phone. So a rich celebrity has bought an iPhone ? and ? should anyone here care ? Do you really think anyone who has bought a lumia handset is going to go give up their phone just because Jessica Alba has ? Seriously ?

Does anyone make life decisions based on what an over paid celebrity does ? If they do - have pity for THEM not Microsoft.
It's not about persuasion, it's about the message. She switched the moment her contract ran out. It does not exactly send a good message towards Windows Phone.
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Old Sep 14, 2013, 01:06 PM   #20
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This thread is pointless. Drew Brees gets paid by Wrangler as well as Tide. Would it really make him look that bad if he purchased and wore a different pair of jeans? Or used a different detergent? Would it really make those companies look bad, or reflect bad on them? No. Celebrities don't endorse products based on what they like. They endorse products based on which company gives them the most money.
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Old Sep 14, 2013, 01:16 PM   #21
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Windows Phone is going to crash and burn eventually. It's visually quite appealing, and Nokia has something really going for them with their amazing cameras, but the app support will just never be there and the general public isn't interested.
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Old Sep 14, 2013, 01:46 PM   #22
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Quote:
Originally Posted by Cod3rror View Post
So, when she does not get paid and is not gifted with free Windows Phone handsets she goes and picks a competitor product

It does not exactly reflect nicely on the company that paid her to promote their product, when immediately after her contract is over and she is free to chose what she wants, she chooses an iPhone over WP.

Do you really need everything spelled out to you like this or otherwise you don't get it?
Where's the haha funny part though?
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Old Sep 14, 2013, 01:50 PM   #23
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Originally Posted by Cod3rror View Post
It's not about persuasion, it's about the message. She switched the moment her contract ran out. It does not exactly send a good message towards Windows Phone.
She was no longer being paid to promote the WP message, so now she isn't promoting the image.

Either way, back under the bridge with you.
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Old Sep 14, 2013, 02:04 PM   #24
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Lol. This would be a good opportunity for Apple to sign and market her to why she dumped windows phone.
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Old Sep 14, 2013, 02:15 PM   #25
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Lol. This would be a good opportunity for Apple to sign and market her to why she dumped windows phone.
Pretty sure Microsoft's lawyers added a few clauses in her contract about promoting other phones for x amount of time after her deal is up.

They probably put a 2-3 year in there as it would ruin any brand image she gave them in the first place.

I know a friend that worked in a pasta making factory and when he left he signed a clause saying he can't work in the field for 5 years because of what he learned.

Well guess what he did in that 5 years? He got a bunch of people together and built his own company and just went live this year 5 years after
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