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Old Sep 26, 2013, 09:42 AM   #1
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Apple Quietly Raises Prices of Mac Mini Models in Multiple Countries




After announcing a refresh to its line of iMacs earlier this week, Apple has quietly increased the prices of all Mac mini configurations in multiple countries, including Australia, Brazil, and Malaysia, reports 9to5Mac. In Australia, the prices of the standard Intel Core i5 2.5GHz, Intel Core i7 2.3GHz, and Mac mini with OS X Server models are now A$749, $A999, and A$1249 respectively, up from their previous prices of A$699, A$899, and A$1099.

Apple has tweaked pricing on some accessories as well in other countries. For example, UK customers have seen price increases on the Apple Wireless Keyboard (£2), Mini DisplayPort to VGA Adapter (£4), and Cinema Display VESA Mount Adapter Kit (£4). More significant prices increases have come on replacement MacBook and MacBook Pro batteries (£8), and the Mini DisplayPort to Dual-Link DVI Adapter (£15).

Earlier this year, the Mac Mini's shipping estimates increased to 5-7 days on the Apple Online Store, leading to hope for a potential refresh, but they returned to normal a few days later without an update. Notably, the Mac Mini is still using Intel's last-generation Ivy Bridge processors, with the 2013 MacBook Air and recent iMac refresh using Intel's new Haswell processors, which contain features such as lower power usage, better performance, and increased battery life for laptops.

If Apple is to refresh the Mac Mini this year, it would potentially be a part of a number of updates to various products in its line, including a new line of iPads, a new Apple TV, and a new MacBook Pro with Intel's Haswell processors, as well as the company's dramatically redesigned Mac Pro. All products are expected to be refreshed in the following months before the end of the year.

Update: Contrary to the original report, Mac mini prices have not increased in Portugal.

Article Link: Apple Quietly Raises Prices of Mac Mini Models in Multiple Countries
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Old Sep 26, 2013, 09:45 AM   #2
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I assume this isn't the update that everyone was waiting for...
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Old Sep 26, 2013, 09:45 AM   #3
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Did the dollar weaken dramatically recently?
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Old Sep 26, 2013, 09:51 AM   #4
pancakedrawer
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I'm really on edge if Apple is going to do this to the new rMBP too. I'm currently holding out until the next gen but if they're going to raise the prices too....
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Old Sep 26, 2013, 09:52 AM   #5
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Location: Canada, eh?
Not necessarily recently. Apple is known for sticking to existing price points -- if last year's product sold at $699, then this year's update also sells for $699, and next year's will too. Except that currencies can change in those three years, and at some point adjustments need to happen.

For example, I didn't pick $699 out of thin air. That was the price of an unlocked iPhone 5 (16 GB) here in Canada. At least until this year. The unlocked iPhone 5S is $719. The price got bumped presumably because the Canadian dollar, which was hovering at or above par with the USD for a long time, is now in the 96-cent range.
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Old Sep 26, 2013, 09:53 AM   #6
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Did the dollar weaken dramatically recently?
It's weird isn't it? Where I live, we pay the same price (or more!) in Euros as Americans do in dollars. Even though 1 euro =1.35 dollar at the time of writing this.
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Old Sep 26, 2013, 09:55 AM   #7
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I'm really on edge if Apple is going to do this to the new rMBP too. I'm currently holding out until the next gen but if they're going to raise the prices too....
Please, don't say that. Waiting for the refreshed models and hoping they would be cheaper!!!
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Old Sep 26, 2013, 09:56 AM   #8
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If this was a more consistent bump, I would wonder if perhaps they are upping prices before a refresh so they can charge more but say that the price is "staying the same" when they announce the refresh.
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Old Sep 26, 2013, 10:03 AM   #9
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What does "quietly" mean in this context?

Did Apple ever host an event to announce 5-10% price hikes on some specific products in some specific countries?
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Old Sep 26, 2013, 10:06 AM   #10
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Prehaps this is caused by Apple shifting Mac Mini production to the US?
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Old Sep 26, 2013, 10:09 AM   #11
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Old Sep 26, 2013, 10:12 AM   #12
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Originally Posted by mikeoui View Post
If this was a more consistent bump, I would wonder if perhaps they are upping prices before a refresh so they can charge more but say that the price is "staying the same" when they announce the refresh.
I'm hoping this means a refresh is fairly imminent. Then I'll just need to see the Geekbench scores to determine which model I want before ordering. Waiting to see if these get the same PCIe storage as the MBAs and iMacs have, that would be a very welcome boost.
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Old Sep 26, 2013, 10:25 AM   #13
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It's weird isn't it? Where I live, we pay the same price (or more!) in Euros as Americans do in dollars. Even though 1 euro =1.35 dollar at the time of writing this.
We pay more in the UK and EU because of local tax law ..
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Old Sep 26, 2013, 10:26 AM   #14
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Wonder why this? Be interesting to see what other prices they increase.
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Old Sep 26, 2013, 10:41 AM   #15
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So. Apple is making room for a more high-end Mac mini cube.
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Old Sep 26, 2013, 10:49 AM   #16
notjustjay
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Originally Posted by pgiguere1 View Post
What does "quietly" mean in this context?

Did Apple ever host an event to announce 5-10% price hikes on some specific products in some specific countries?
I don't think prices would generally just up and change in the middle of the night. Instead what would happen is the previous model of some product would be $499 and Apple would announce the new version of the product and say "It is priced at just $549 and will be available today". Bam, price increase announced.

Actually, that's probably not even true -- what would happen is that Apple would announce the product pricing in US dollars and then we would go to our own country's Apple Stores and discover whatever price they had assigned in our own currency. We would then discover that it used to be priced at $499 and now is $549, and say "oh well, guess the price went up a bit."
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Old Sep 26, 2013, 10:53 AM   #17
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Will the Haswell MacBook Pro Retina cost more?
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Old Sep 26, 2013, 11:01 AM   #18
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didn't apple have legal trouble in countries that require a 2-3 year warranty and they were pushing applecare?
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Old Sep 26, 2013, 11:01 AM   #19
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We pay more in the UK and EU because of local tax law ..
With a number of products even if you take into account VAT and US-State tax when comparing products, we still end up paying a significant premium.
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Old Sep 26, 2013, 11:04 AM   #20
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These tiny price rises are entirely reasonable. Consumers wont care they shouldn't even be reported tbh.
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Old Sep 26, 2013, 11:14 AM   #21
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Originally Posted by Technarchy View Post
Did the dollar weaken dramatically recently?
If it did, prices abroad would fall, not rise.

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Originally Posted by dumastudetto View Post
These tiny price rises are entirely reasonable. Consumers wont care they shouldn't even be reported tbh.
Thank you for taking the time out of your busy schedule to post here, Tim.
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Old Sep 26, 2013, 11:17 AM   #22
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Thank you for taking the time out of your busy schedule to post here, Tim.
Nah, if it was Tim, he'd say: "We at Apple believe in producing the best products in the world. We think cost is second to the experience and the joy you get when you use our products, and we think once you get your hands on one, you'll agree."
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Old Sep 26, 2013, 11:18 AM   #23
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Please, don't say that. Waiting for the refreshed models and hoping they would be cheaper!!!
I'm going to wait it out. I'll get the new version providing the price doesn't rise and the graphics stays discrete. I would have bought one already at the discounted prices the yanks were getting at Best Buy.
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Old Sep 26, 2013, 11:23 AM   #24
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Nah, if it was Tim, he'd say: "We at Apple believe in producing the best products in the world. We think cost is second to the experience and the joy you get when you use our products, and we think once you get your hands on one, you'll agree."
He'd be right too.

You either help pay a contribution towards the extra cost of doing business internationally, or you live without the best products in the world.

Last edited by dumastudetto; Sep 26, 2013 at 11:32 AM.
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Old Sep 26, 2013, 11:30 AM   #25
Mike Oxard
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Originally Posted by dumastudetto View Post
These tiny price rises are entirely reasonable. Consumers wont care they shouldn't even be reported tbh.
Price rises of over 10% aren't tiny, and are worth reporting.
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