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Old Jun 10, 2014, 01:46 PM   #1
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Apple Adds ESPN and Local NPR Stations to iTunes Radio




Apple has expanded the content available on iTunes Radio with a new ESPN Radio station and more than 40 local National Public Radio (NPR) stations. First noticed by AppleInsider, the new stations can be accessed directly within iTunes Radio on both iOS devices and desktop computers via a search, though the new stations may be available to some users in the Featured section.

The ESPN Radio station on iTunes Radio offers the same live streaming content that is available through traditional ESPN radio affiliates, and the schedule of content can be found on the ESPN Radio website. Content includes national sports talk shows including Mike & Mike, The Freddie Colman Show, The Dan LeBatard Show, and more.

Special events, such as the 2014 FIFA World Cup, Major League Baseball playoffs and World Series, and college football will be broadcast on the station, kicking off with the broadcast of the Atlanta Braves vs. the Colorado Rockies game on Wednesday, June 11 at 5 PM Pacific Time.
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"We are thrilled to make our industry-leading sports talk and championship play-by-play content available to fans via iTunes Radio," said Traug Keller, senior vice president, ESPN production business divisions. "And we are excited to partner with Apple to expand our digital reach. Our fans can look forward to expanded ESPN Audio offerings on both the national and local sports levels in the future."
Along with the new ESPN station, there are over 40 new NPR stations from cities like Los Angeles, San Diego, Chicago, Austin, and more. NPR first came to iTunes Radio back in March with the launch of a national news channel and at that time, NPR officials promised additional content from local stations. Content provided will include a mix of live and taped news.

iTunes Radio, which launched alongside iOS 7 last September, is still limited to the United States and Australia. Apple does, however, have plans to expand iTunes Radio to the UK, Canada, and New Zealand in the near future, eventually bringing the service at least 100 countries.

Article Link: Apple Adds ESPN and Local NPR Stations to iTunes Radio
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Old Jun 10, 2014, 01:50 PM   #2
Dunk the Lunk
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Nine months. Two countries. Pretty poor...
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Old Jun 10, 2014, 01:52 PM   #3
PJWilkin
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Still no iTunes Radio in the UK

Still waiting for iTunes Radio to reach the UK

as it stands apple we have other alternatives, some of which have been here years

Poor showing apple, it's been a long time since iTunes Radio was announced
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Old Jun 10, 2014, 01:53 PM   #4
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Should we take this as an indicator that Apple is still clueless about what the competition is doing? Or is Apple confused about who their competitors are? It sounds more like Apple is trying to outdo I Heart Radio, which I don't think can be done (how could you possibly beat free, nearly every station, and available on every device?), but shouldn't their target be Pandora and Spotify?

They should have bought Pandora or Spotify if they really wanted to buy their way into this arena... Buying Beats for it was just dumb.
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Old Jun 10, 2014, 01:53 PM   #5
Delorean2006
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Wow this is great! I can finally listen to mike and mike and the herd without having to watch them, I still find it weird watching a radio show
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Old Jun 10, 2014, 01:56 PM   #6
gmanist1000
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Wow I just downloaded the ESPN Radio app. Now I can delete it. Thanks Apple
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Old Jun 10, 2014, 01:58 PM   #7
TsMkLg068426
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I wish Apple would unlimited track changes for iTunes Match customers and choice of radio edit version of songs not only that improving where the same song does not repeat when changing tracks. Maybe one day iTunes Radio will be like Spotify only time can tell.
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Old Jun 10, 2014, 01:58 PM   #8
Daalseth
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Originally Posted by Dunk the Lunk View Post
Nine months. Two countries. Pretty poor...
Agreed. Why it's not yet here in Canada escapes me. That it got to Australia before Canada is bizarre.
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Old Jun 10, 2014, 01:59 PM   #9
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Nine months. Two countries. Pretty poor...
I was expecting that by now at least parts of Europe would have it available. Now I'm feeling we never might get it...
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Old Jun 10, 2014, 02:10 PM   #10
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NPR stations (and all of their streaming content) have been available through the NPR app for years, so it's difficult to see it being added to iTunes Radio as big news.
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Old Jun 10, 2014, 02:10 PM   #11
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Nine months. Two countries. Pretty poor...
It's those record company executives. They only allow licensing on a region by region of for large markets country by country basis to ensure that new music services don't drastically reduce their already dwindling income. It took Spotify two years to get set up in the U.S. after it had covered most of Europe.
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Old Jun 10, 2014, 02:12 PM   #12
kavika
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What will become of Beats Music - as in the music service? Will it 'become' iTunes Radio, will iTunes Radio become Beats Music, with they exist separately, will one disappear?

And why won't Olivia Wilde return my calls?
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Old Jun 10, 2014, 02:14 PM   #13
mic j
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NPR stations (and all of their streaming content) have been available through the NPR app for years, so it's difficult to see it being added to iTunes Radio as big news.
Exactly! Today, before the announcement, I was switching between both our local and the national feed. I just don't see what having it in the iRadio section accomplishes.
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Old Jun 10, 2014, 02:30 PM   #14
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I hope this doesn't mean Apple is planning to remove the Internet streams section from iTunes. Do the public radio stations on iTunes Radio have Apple commercials inserted into them?
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Old Jun 10, 2014, 02:37 PM   #15
The Barron
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How about Barbados?

Will any Apple Radio, or Apple TV for that matter, ever get there?
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Old Jun 10, 2014, 02:41 PM   #16
atmc
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And still no iTunes Radio in Europe. And because of that, I left iTunes and iTunes Match and started using Spotify.
iTunes is declining, and Apple doesn't seem to be aware of that. They need to bring iTunes Radio to Europe, and need to have a Spotify-like service. And they need it NOW! Tomorrow may be too late.
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Old Jun 10, 2014, 02:44 PM   #17
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this is great! i love SVP
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Old Jun 10, 2014, 02:47 PM   #18
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Agree about Spotify taking off in Europe, even the free version with adds is more than adequate. Also stuff like TuneinRadio is just amazing.

Really shocked iTunes Radio not being taken serious by Apple outside of US/Oz
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Old Jun 10, 2014, 02:51 PM   #19
TsMkLg068426
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When will iTunes Radio scan local FM/AM radio stations so I can get rid of TuneInRadio.
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Old Jun 10, 2014, 02:54 PM   #20
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Apple does, however, have plans to expand iTunes Radio to the UK, Canada, and New Zealand in the near future, eventually bringing the service at least 100 countries.
That rumor is the latest? Gosh, we will never see iTunes Radio over here...
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Old Jun 10, 2014, 03:18 PM   #21
dannyyankou
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Why listen to it on FM for free when I could use up all my data?!
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Old Jun 10, 2014, 03:40 PM   #22
Shaun, UK
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Apple does, however, have plans to expand iTunes Radio to the UK, Canada, and New Zealand in the near future, eventually bringing the service at least 100 countries.
Always manyana manyana these days with Apple.
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Old Jun 10, 2014, 03:52 PM   #23
Wild Warg
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Really wish Apple would sell me on something that would draw me away from Google All Access Music. I love All Access, but it seems like Apple should be doing a bit better in this arena.
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Old Jun 10, 2014, 03:54 PM   #24
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Really shocked iTunes Radio not being taken serious by Apple outside of US/Oz
I'm going to guess that iTunes Radio is not driving huge sales of music. That was the stated idea: that the masses would listen to iTunes Radio, hear a song(s) we like on streaming radio, then buy it in the iTunes Store. Perhaps the U.S. was the principle test market? And I'm guessing that the conversion of iTunes Radio listens to music buys is disappointing, so Apple is not as interested in it.

Second, I'm also going to guess that not as many people are listening to it as Apple had hoped. If so, the ad numbers are not that appealing, which de-motivate ad buying.

Both are guesses. While I'm probably far from representative, I played around with it a bit when it first launched but haven't used it since. I'm sure others are using it much more than me but I just didn't "get it" when it was a rumor and still don't "get it" since it became reality. To me, it feels like yet another innovation aimed at burning data (to probably make AT&T, Verizon, etc happy).
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Old Jun 10, 2014, 03:55 PM   #25
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This service was launched a year ago and it's still not available in the UK. What's with that?
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