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Old May 30, 2006, 11:57 AM   #1
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Gisele Bündchen in New Apple Ad?

http://www.macrumors.com/images/macrumorsthreadlogo.gif

Supermodel Gisele Bündchen's official site reports that she has been photographed for a new ad campaign for the Mac. English translation:

Quote:
Gisele has been photographed for an ad campaign on Apple's line of computers MAC (Macintosh), in the United States
Amongst other achievements, Bündchen was named "The Most Beautiful Girl in the World" by Rolling Stone.

Apple recently launched a new Mac-focused ad campaign targeted at Windows users. The details of the new ads described above are unknown.
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Old May 30, 2006, 11:59 AM   #2
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I wonder how Apple would use her in an ad
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Old May 30, 2006, 12:00 PM   #3
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Apple usually does well in advertising, but...

Please let this campaign be better than that ridiculous Nikon one with Kate Moss I kept seeing at the theaters this weekend.
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Old May 30, 2006, 12:00 PM   #4
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This I can live with
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Old May 30, 2006, 12:03 PM   #5
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Translate the Paris Hilton burger commerical to one for the Mac
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Old May 30, 2006, 12:04 PM   #6
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White background with Apple logo for 27 seconds. Then:

Gisele: "Hello... I'm a Mac."
Roseanne: "Hey! I'm a PC."

Show iMac photo, and done.
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Old May 30, 2006, 12:04 PM   #7
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Maybe the new PowerMacs can be stacked....
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Old May 30, 2006, 12:04 PM   #8
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Amongst other achievements, Bündchen was named "The Most Beautiful Girl in the World" by Rolling Stone.
I fail to see how beauty and selling your body for a living can be considered achievements.
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Old May 30, 2006, 12:05 PM   #9
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Originally Posted by amac4me
I wonder how Apple would use her in an ad
Buy a Mac and get free nude photos of her?
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Old May 30, 2006, 12:06 PM   #10
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Originally Posted by Maxx Power
I fail to see how beauty and selling your body for a living can be considered achievements.
Photography is selling your body? I dont think photography is the worlds oldest occupation.
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Old May 30, 2006, 12:06 PM   #11
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25 seconds of her in lingerie followed by the words "Buy a Mac" on a white background for 5 seconds.

Pure genius.
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Old May 30, 2006, 12:07 PM   #12
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Good choice from Apple cos she is HoT!!! Its cool to see Apple doing some decent advertising for there systems not just iPods....

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Old May 30, 2006, 12:08 PM   #13
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Quote:
Originally Posted by azdude
White background with Apple logo for 27 seconds. Then:

Gisele: "Hello... I'm a Mac."
Roseanne: "Hey! I'm a PC."

Show iMac photo, and done.

you made me laugh out loud.
thanks for that.

I don't see apple doing an ad with such a high profil model.

How can they make it original without ending up with a :
"Gisele ad" that has a mac in it
instead of a
"Mac ad" that has Gisele in it.

.
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Old May 30, 2006, 12:10 PM   #14
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Quote:
Originally Posted by Chundles
25 seconds of her in lingerie followed by the words "Buy a Mac" on a white background for 5 seconds.

Pure genius.
Yea. That should do the trick to get 10% market share.

Remember when Steve unveiled the TiBook? "Where's the sex?"
Hope that's not the new slogan... "Where's the sex" showing a PC and then "There it is:" and a picture of a Mac between Giseles's b**bs...
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Old May 30, 2006, 12:10 PM   #15
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So this ad will be targeted towards nerds then?

I actually don't think she's all that hot. :/ Pretty, I'll give you that, but Most beautiful in the world?? I dunno.

Then again, I usually don't like supermodels. I go more for the real-life girls, rather than completely fake kind.
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Old May 30, 2006, 12:11 PM   #16
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this is gonna be a hotttt ad ^_^
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Old May 30, 2006, 12:11 PM   #17
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I think I see Apple's point of view. Macs are so easy to use that even supermodels can use them.
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Old May 30, 2006, 12:16 PM   #18
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Am I the only straight guy here that thinks she looks like a man?

They should have used the female equivalent of the 'Mac' from the new ads. I'm picturing Natalie Portman's character from 'Garden State'.

Or better yet, just kept the 'Japanese Camera' lady from the earlier ads.
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Old May 30, 2006, 12:23 PM   #19
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Quote:
Originally Posted by azdude
White background with Apple logo for 27 seconds. Then:

Gisele: "Hello... I'm a Mac."
Roseanne: "Hey! I'm a PC."

Show iMac photo, and done.
LOL Now that would be a great commercial!

Too bad Apple won't play like that cause it would totally match their culture's view of great advertising.

Roseanne.... "Hey!" (haha, I love it!)


"Think Alike... BE Different!"
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Old May 30, 2006, 12:23 PM   #20
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the most Beautiful mac .. ever..

there are lots of way for Apple to make this a fun ad . but I do hope that it does got something to do with the replacement of the PowerMac ...


comercial starts ...

presenting the most Beautiful mac ever ... the Mac Pro

or it got something to do with a new iPod ... maybe ..
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Old May 30, 2006, 12:27 PM   #21
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Apple does try to present the Mac as a computer with good style and looks, so perhaps using supermodels to advertise their Mac models makes sense. But is Bündchen really a Mac user?
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Old May 30, 2006, 12:28 PM   #22
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Quote:
Originally Posted by azdude
White background with Apple logo for 27 seconds. Then:

Gisele: "Hello... I'm a Mac."
Roseanne: "Hey! I'm a PC."

Show iMac photo, and done.
That would be succinct!
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Old May 30, 2006, 12:31 PM   #23
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Quote:
Originally Posted by Chundles
25 seconds of her in lingerie followed by the words "Buy a Mac" on a white background for 5 seconds.

Pure genius.
Hahaha. That's brilliant, I love it!

Hmmm. 16 positive votes and 2 negative. Who are the 2 and why would they vote negative to Gisele?
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Old May 30, 2006, 12:32 PM   #24
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Quote:
Originally Posted by treblah
Am I the only straight guy here that thinks she looks like a man?

They should have used the female equivalent of the 'Mac' from the new ads. I'm picturing Natalie Portman's character from 'Garden State'.
Perfect! I love Natalie Portman... eh.. in that movie.
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Old May 30, 2006, 12:34 PM   #25
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Quote:
Originally Posted by Tussen69
or it got something to do with a new iPod ... maybe ..
Oh, pick me, pick me, I know!

You'll have Giselle pose and after 10 seconds the pictures zooms out and you see the the whole thing on the screen of the new VTSViPod(wide touch screen video iPod). This would be simplistic enough for a Mac ad. Kinda like a tribute to the iPod 5G with U2 ad that also had something similar.
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