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Old Aug 30, 2006, 04:08 PM   #1
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Join Date: Sep 2004
Newsletter Critique - Shane

This is the company I work for and need some other eyes on this project, comments welcomed! Thank You

Front / Back

Inside Left / Right
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Old Aug 30, 2006, 05:13 PM   #2
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Not much to say, other than the colors are very good. The only thing I dont like is the rounded black corner on inside page 2. It doesnt fit there, at least in my eyes
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Old Aug 31, 2006, 02:45 AM   #3
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I agree, not much to say. it looks really nice. only thing I might try - is add in some blue from the front into the inside.

Im not sure if I like the black corner as well...
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Old Aug 31, 2006, 03:19 AM   #4
Blue Velvet
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Join Date: Jul 2004
In the spreads, knock back the drop shadows on the boxes by 15-30% and maybe in size as well. They're just too heavy IMO... squinting at a page will show you which elements are visually prominent and somehow I don't think the shadows are that important...

Also, adjust your H&Js (hyphenation and justification) for the body copy to allow a little hyphenation in the justified columns, maybe 1 or 2 in a row max. At the moment, you've got bunching up and also white rivers appearing in the type leading to an inconsistent colour.

If the H&J set won't 'read' and hyphenate the ipsum, then try a piece of genuine copy from elsewhere to see if that's working correctly.
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