Go Back   MacRumors Forums > News and Article Discussion > MacRumors.com News Discussion

Reply
 
Thread Tools Search this Thread Display Modes
Old Feb 16, 2007, 07:56 AM   #1
MacRumors
macrumors bot
 
Join Date: Apr 2001
Cisco and Apple "iPhone" Negotiations Extended



Cisco issued a brief statement yesterday indicating that Apple and Cisco's negotiations over the iPhone trademark are ongoing and that an extension has been provided until February 21st 2007 before responding to the lawsuit.

Cisco appears to be capitalizing on the ongoing press coverage over the "iPhone" trademark and in February had taken out a full page ad in the New York Times promoting its own iPhone.

Cisco is hard at work increasing their brand recognition according to a Timesonline.co.uk article:

Quote:
"People know about Cisco, perhaps because of the stock, but most people do not know what Cisco does," [CEO's chief development officer] said. The group is intent on changing that.
MacRumors is offline   0 Reply With Quote
Old Feb 16, 2007, 07:58 AM   #2
xUKHCx
Administrator emeritus
 
xUKHCx's Avatar
 
Join Date: Jan 2006
Location: The Kop
I hope this gets resolved either way by this date as it serves no one to drag it on for so long.
xUKHCx is offline   0 Reply With Quote
Old Feb 16, 2007, 08:04 AM   #3
SciTeach
macrumors regular
 
Join Date: Apr 2006
Location: NEK
Just settle it with an arm-wrestling match
SciTeach is offline   0 Reply With Quote
Old Feb 16, 2007, 08:14 AM   #4
Cepe Indicum
macrumors regular
 
Join Date: Oct 2006
Rock, paper, scissors...?
Cepe Indicum is offline   0 Reply With Quote
Old Feb 16, 2007, 08:20 AM   #5
rubberduck007
macrumors member
 
Join Date: Jun 2006
Location: London
Cisco who?
rubberduck007 is offline   0 Reply With Quote
Old Feb 16, 2007, 08:30 AM   #6
Rocketman
macrumors 603
 
Rocketman's Avatar
 
Join Date: Dec 2001
Location: Claremont, CA
The fact the noise is seen as benefiting Cisco, whch I do believe it does, means

1. Improved name recognition.
2. Oh they make phones too?
3. They have a trademark Apple wants? Apple is usually strong.

A couple of points. This goes to show once again any news, good or bad, is good news if your whole goal is to shake-up your stodgy image (routers for 90% of the internet or something).

Secondly. The trademark ussue is now in Apple's favor. It always was really, it just has to be litigated if Cisco does not simply conform to legal reality.

Thirdly, despite the fact Cisco got "some" trademark, it was for a different type of device than the Apple product, was not used as required by law and was lost, and Apple can simply embarrass Cisco on command to a lawyer.

So one wonders if this "courting of Cisco" is somehow related to Apple looking to buy them out?

http://www.cnbc.com/id/15837290?q=csco

Rocketman

Last edited by Rocketman; Feb 16, 2007 at 09:31 AM. Reason: Added smiley!
Rocketman is offline   0 Reply With Quote
Old Feb 16, 2007, 08:36 AM   #7
boss1
macrumors 6502a
 
boss1's Avatar
 
Join Date: Jan 2007
It's a shame

In the end nothing good will come of this story, not for the consumer, not for Apple, not for Cisco, not for Cingular. And it's getting old.

Sad part is that it's not even remotely close to being discreet. Any person with more than 2 brain cells can clearly see this is patent sitting, a publicly ugly attempt at extortion of sorts, and the basis for trying to create 'interoperability' is greed at its worst. Not the ideal basis for creating product or feature or service and I hope the consumer doesn't have to see the outcome of it come purchase time.
boss1 is offline   0 Reply With Quote
Old Feb 16, 2007, 09:01 AM   #8
iomar
macrumors 6502
 
Join Date: Dec 2001
Location: Los Angeles, CA
Send a message via AIM to iomar
I hope their stock goes up enough for me to sell my stock and get my money back. Than I can buy apple stock.
__________________
Visit BJJ Products - For High Quality BJJ Gears and Apparels:

http://www.bjjproducts.com
iomar is offline   0 Reply With Quote
Old Feb 16, 2007, 09:26 AM   #9
mhagerman
macrumors newbie
 
Join Date: Nov 2006
Cisco? I thought they sold food shortening.

Oh, wait...
mhagerman is offline   0 Reply With Quote
Old Feb 16, 2007, 09:49 AM   #10
CJD2112
Guest
 
Join Date: Dec 2006
Just change the freakin' name already

I'll say it again lol, iMOBILE. iPhone is a cheesy moniker, iMobile would cover all the bases of what Apple's iPhone product can/will do AND it would stick it to Cisco for apparently attempting to cash in on the iPhone moniker. How can I email Jobs about this? lol
CJD2112 is offline   0 Reply With Quote
Old Feb 16, 2007, 09:56 AM   #11
Gasu E.
macrumors 68030
 
Gasu E.'s Avatar
 
Join Date: Mar 2004
Location: Not far from Boston, MA.
Quote:
Originally Posted by Rocketman View Post

So one wonders if this "courting of Cisco" is somehow related to Apple looking to buy them out?
Given that Cisco's market cap is more than twice Apple's, why would you think that?
Gasu E. is offline   0 Reply With Quote
Old Feb 16, 2007, 11:40 AM   #12
twoodcc
macrumors P6
 
twoodcc's Avatar
 
Join Date: Feb 2005
Location: Right side of wrong
Send a message via AIM to twoodcc Send a message via MSN to twoodcc
i hope they just get it resolved already. hopefully by this date they will
__________________
tville
Smarter than the average bear
twoodcc is offline   0 Reply With Quote
Old Feb 16, 2007, 12:28 PM   #13
OhEsTen
macrumors regular
 
Join Date: Dec 2003
Quote:
Originally Posted by CJD2112 View Post
I'll say it again lol, iMOBILE. iPhone is a cheesy moniker, iMobile would cover all the bases of what Apple's iPhone product can/will do AND it would stick it to Cisco for apparently attempting to cash in on the iPhone moniker. How can I email Jobs about this? lol
I don't know... iMobile sounds like something that an iBatman would drive.
OhEsTen is offline   0 Reply With Quote
Old Feb 16, 2007, 01:29 PM   #14
Kwill
macrumors 68000
 
Kwill's Avatar
 
Join Date: Mar 2003
Quote:
Originally Posted by Rocketman View Post
So one wonders if this "courting of Cisco" is somehow related to Apple looking to buy them out?
Cisco is so much larger than Apple, that the former couldn't be purchased by the latter even with favorably dated stock.
Kwill is offline   0 Reply With Quote
Old Feb 16, 2007, 01:33 PM   #15
Peace
macrumors P6
 
Peace's Avatar
 
Join Date: Apr 2005
Location: Space--The ONLY Frontier
The FCC wouldn't allow a computer company to buy the company that runs 90% of the internet's routers anyway.

I predict June 15th we see the Apple Phone.
Peace is offline   0 Reply With Quote
Old Feb 16, 2007, 01:55 PM   #16
Kabeyun
macrumors regular
 
Join Date: Mar 2004
Location: Eastern USA
Does Cisco really think that pumping up a product after necessary deadlines have passed will really matter?

Or do they think that there will be a sudden groundswell of public hunger for their last-minute-sticker-on-the-box "iPhone"?

Or do they think that they'll make people forget that the "i-" whatever monicker was started by Apple and will always be associated with Apple products (who's copying who)?

Or do they hope to singlehandedly reverse the sway of public opinion towards everything Apple?

Any way you slice it, that NY Times ad is a joke.
Kabeyun is offline   0 Reply With Quote
Old Feb 16, 2007, 02:19 PM   #17
SciTeach
macrumors regular
 
Join Date: Apr 2006
Location: NEK
Quote:
Originally Posted by Cepe Indicum View Post
Rock, paper, scissors...?
Just as long as Cisco throws paper and throws a rock!
SciTeach is offline   0 Reply With Quote
Old Feb 16, 2007, 02:41 PM   #18
donlphi
macrumors 6502
 
Join Date: May 2006
Location: Seattle (M$ Country)
Apple should just call it "THE PHONE" Take i out of the equation. It would simplify things for people like me and my grandmother. All of this i-everything. TOO CONFUSING.

DROP DEAD CISCO - your iPhone looks like an old cordless phone I had back in my college dorm room in the late 90's. Apple should seriously just change the name now that the iPhone name has been tarnished. I would stay as far away from that cisco phone as possible.
__________________
8Mhz Mac Classic, 933Mhz PowerMac G4 Quicksilver, 2.33Ghz Macbook Pro, 2 x 2.8 Quad Core Mac Pro, Dell Mini 9 Hackintosh, Slingbox Pro, AppleTV, 32GB iPhone 4, 64GB iPad 3G
donlphi is offline   0 Reply With Quote
Old Feb 16, 2007, 04:59 PM   #19
lamadude
macrumors 6502
 
Join Date: Jan 2006
Location: Brussels, BE
Quote:
Originally Posted by SciTeach View Post
Just as long as Cisco throws paper and throws a rock!
You want cisco to win?
lamadude is offline   0 Reply With Quote
Old Feb 16, 2007, 06:55 PM   #20
iMikeT
macrumors 68020
 
Join Date: Jul 2006
Location: California
Why does Cisco even bother?
iMikeT is offline   0 Reply With Quote
Old Feb 16, 2007, 09:23 PM   #21
SciTeach
macrumors regular
 
Join Date: Apr 2006
Location: NEK
Quote:
Originally Posted by lamadude View Post
You want cisco to win?
Of course not!! I was refering to the SuperBowl Bud Light commercial.

Go to:

http://www.ifilm.com/superbowl

and look at the Rock, Paper, Scissor commercial.
SciTeach is offline   0 Reply With Quote
Old Feb 16, 2007, 11:32 PM   #22
DMann
Banned
 
Join Date: Jan 2002
Location: 10023
iWalk

Quote:
Originally Posted by OhEsTen View Post
I don't know... iMobile sounds like something that an iBatman would drive.
Remember that one? iPhone is a derivative of iPod after all...
How could Apple NOT have ®Trademarked it? Anyway, things
will be all settled once the $$ hits the table.....
DMann is offline   0 Reply With Quote
Old Feb 17, 2007, 12:14 AM   #23
iEdd
macrumors 68000
 
iEdd's Avatar
 
Join Date: Aug 2005
Location: Australia
Send a message via AIM to iEdd
Quote:
Originally Posted by iMikeT View Post
Why does Cisco even bother?
Boredom
iEdd is offline   0 Reply With Quote

Reply
MacRumors Forums > News and Article Discussion > MacRumors.com News Discussion

Thread Tools Search this Thread
Search this Thread:

Advanced Search
Display Modes

Similar Threads
thread Thread Starter Forum Replies Last Post
Apple Ordered to Stagger E-Book Contract Negotiations, Refrain From 'Most Favored Nation' Clauses MacRumors MacRumors.com News Discussion 130 Sep 9, 2013 11:44 AM
Apple in Negotiations With Content Providers for Internet-Based Subscription Television Service MacRumors MacRumors.com News Discussion 239 Sep 5, 2013 11:36 AM
Apple and Sony 'iRadio' Negotiations Stalling Over Skipped Songs MacRumors MacRumors.com News Discussion 293 May 27, 2013 12:31 PM
Apple's Pandora-Killer Delayed Over Song Licensing Negotiations MacRumors MacRumors.com News Discussion 121 Oct 16, 2012 08:53 PM
No New Apple Television Products Coming in 2012 as Content Negotiations Stall Once Again MacRumors MacRumors.com News Discussion 193 Oct 3, 2012 03:43 PM

Forum Jump

All times are GMT -5. The time now is 06:02 PM.

Mac Rumors | Mac | iPhone | iPhone Game Reviews | iPhone Apps

Mobile Version | Fixed | Fluid | Fluid HD
Copyright 2002-2013, MacRumors.com, LLC