Email from Apple- iPhone "Talk to you Soon"

[05elstonc]

Got an email from apple today talking about the iPhone. The subject of the email was, "Thank you for your interest in iPhone." The body of the message was a brand new view of the iPhone as well as the following text

"Talk to you soon- Thanks for signing up. You'll be the first to hear the latest about iPhone— coming this June. That gives you just enough time to think of ways to break the news to your current phone."

This is fantastic news, Apple has been completely silent on iPhone related matters and finally they begin to build the buzz. Talk to you soon- is such a teaser. 2 months does not seem like it falls within the "soon" time frame. I believe we will be hearing more about the phone within a months time. Thoughts?

[iSaint]

Many of us have received emails from Cingular regarding the iPhone. I haven't seen this email, though. I'm sure Apple and Cingular bump up the number of teaser emails as June draws near.

[05elstonc]

I think you are exactly right. This is Apple's baby, and they are going to be putting their smartest marketing people on this project and I would expect some exciting new info about the iPhone that has been withheld. Why? Because the 6 month wait from January is long enough for people to nitpick so much that they will hinge their decision to wait till v2 on 1 feature such as price, or storage, or battery life, or app development etc. Apple can now start "upgrading" the phone now through teasers and convert those people who have poo pooed the phone and will now change their position because of 1 minor feature change that Apple may have already planned from the beginning. It also makes Apple look really good if they improve the specs before launch.

[settledown]

The whole email...

[QCassidy352]

I'd bet a lot that "soon" means "in two months"

[buymeaniphone]

I hope cingular releases some news about the phone plans for the iPhone, I think that will be the biggest factor on its success.

How come I haven't received my Apple email, I signed up too

[05elstonc]

I am not suggesting that the iPhone will ship before June. I simply believe that Apple will begin demonstrating more of the details surrounding the phone sooner.

[~Shard~]

Great job by Apple to continue to build interest and buzz around the iPhone. And I'd say that June could be considered "soon" even though it's 2 months away. Sure, in all likelihood we will receive more details before then, but in terms of an actual release date, I'd say that's the most probable.

Can't wait for WWDC!

[runplaysleeprun]

I received this email this morning, I didn't realize it was news-worthy and read it, smiled, and deleted it. it's too early for me to get worked up again about the iphone, I don't want to be suffering with the anticipation for 2 months, so I'm not thinking about it.

[pcguru83]

Maybe their doing this to spear-head the announcement that the iPhone has passed FCC approval?

[Sandfleaz]

The marketing will ramp up as we get closer to June.
It will be a case study in creating pent up demand.

Just think of all the free press they have gotten up to this point, now it's time for the campaign to kick in! (can't wait)

[longofest]

Heh... iPhone still says "cingular"

[xfiftyfour]

I still think it was a horrible decision to announce the iPhone so far ahead of actual shipping. The initial buzz is gone, their competitors have released their own renditions, people have been able to nitpick over details and missing features.... no amount of email marketing is going to be able to reverse this.

[nagromme]

Must... wait... gor 16... GB....

Must... keep... Discover card... in... wallet....

Must... not... be... early... adopter....

Please... send... help....

Originally Posted by xfiftyfour

I still think it was a horrible decision to announce the iPhone so far ahead of actual shipping. The initial buzz is gone, their competitors have released their own renditions, people have been able to nitpick over details and missing features.... no amount of email marketing is going to be able to reverse this.

Reverse what? No amount of competing renditions are going to equal Apple's multitouch functionality and attention to user experience--much less actually engineer and SHIP something, which Apple will soon do.

iPhone "competitors" (there are none so far--it's not quite in the same category as other products) do the same thing that iPod competitors do: they increase the amount people are talking about Apple products! Any time one of those is mentioned in some article, Apple ALSO gets free mention. Must be nice to get so much free buzz

[princealfie]

OH yewah, I want it soon

[MacbookSwitcher]

Originally Posted by nagromme

Reverse what? No amount of competing renditions are going to equal Apple's multitouch functionality and attention to user experience--much less actually engineer and SHIP something, which Apple will soon do.

Since no one has used it, we don't know what the multi-touch functionality and user experience will be like. We also don't know how many bugs it might have, what the reception will be like, etc, etc.

Sorry to rain on your parade, though. I'm looking forward to trying one out as much as everyone else.

[ravenvii]

So... Cingular or AT&T... which one is it?

[StrictlyCircus]

Originally Posted by xfiftyfour

I still think it was a horrible decision to announce the iPhone so far ahead of actual shipping. The initial buzz is gone, their competitors have released their own renditions, people have been able to nitpick over details and missing features.... no amount of email marketing is going to be able to reverse this.

You clearly missed the larger point: be first to market. Apple's announcement beat LG and Prada's similar offerings and made them seem like copy-cats. Although we all might need to bear through the wait, no one should be complaining that interest will wane. Over 1 million people have signed up to get those e-mails from Cingular and Apple, so they must be doing something right.

[idea_hamster]

WTF!?! I totally signed up and I have gotten totally zip!

(Whew that was lots of [_]...[/_] -- now I'm too pooped to complain.)

(But really, I did sign up.)

[wordmunger]

9:42 is the time on the clock. So if you invert the time, you get (roughly) 24:6. Does that mean the release date for the iPhone is June 24?

(I know, this is completely ridiculous speculation, but it's kind of fun anyway)

[aricher]

"It's a show about nothing."

It's an email about nothing.

Can't wait to buy one though.

[Max Payne]

Originally Posted by wordmunger

9:42 is the time on the clock. So if you invert the time, you get (roughly) 24:6. Does that mean the release date for the iPhone is June 24?

(I know, this is completely ridiculous speculation, but it's kind of fun anyway)

Things people do while waiting Nice though.

UK users will have to wait until after September.

[nagromme]

Originally Posted by MacbookSwitcher

Since no one has used it, we don't know what the multi-touch functionality and user experience will be like. We also don't know how many bugs it might have, what the reception will be like, etc, etc.

Sorry to rain on your parade, though. I'm looking forward to trying one out as much as everyone else.

No, we don't know with certainty (we do have a very thorough demo and Apple's unique history of user-centric design) but I was talking about the early announcement.

[Poff]

Originally Posted by StrictlyCircus

You clearly missed the larger point: be first to market. Apple's announcement beat LG and Prada's similar offerings and made them seem like copy-cats. Although we all might need to bear through the wait, no one should be complaining that interest will wane. Over 1 million people have signed up to get those e-mails from Cingular and Apple, so they must be doing something right.

ahem.. LG announced their phone months before Apple, which made Apple seem like copycats. (Even though they are two totally different phones.)

[Squonk]

Originally Posted by 05elstonc

"That gives you just enough time to think of ways to break the news to your current phone."

More like "That gives you just enough time to figure out how much it's going to cost you to break your current contract."

Go !!