Apple's Market Share Hitting Highs

MacRumors · 02:12 PM

Apple's market share in both the computer and cell phone markets is hitting highs according to Net Applications.

Last month the Mac OS had 6.8% market share, compared to 5.39% for November 2006. This represents the highest market share in Apple's steady climb, which appears to be almost directly proportional to a slightly declining Microsoft Windows installed base (Windows declined -1.74%, Mac increased 1.41%).

In addition, Net Applications has issued an interesting report stating that the iPhone has quickly overtaken Microsoft's Windows Mobile as the most used mobile OS on the web.

Quote:

We've been tracking iPhone usage since its launch. Total web browsing on the iPhone has topped the web browsing on all Windows Mobile devices combined, as this report shows. This report is a listing of the top operating system versions in use. It is not a measure of units sold, but the share of users browsing the internet with the devices. The iPhone has had a dramatic rise in usage share in its short time on the market Is this due to a better user interface? Larger screen?

In contrast to market share numbers by firms like Gartner which combine quarterly results from the industry to give market share of sales, Net Applications market share numbers attempt to represent installed base of internet users. More on how Net Applications gets its numbers...

Article Link

Eidorian · Dec 3, 2007, 02:12 PM

I can count a lot more members in my MUG on campus. SHEESH!

Leopard like Tiger sweetens the deal. I switched just after Tiger's launch. Spotlight is love.

Adokimus · Dec 3, 2007, 02:13 PM

I reeeeeally need to buy that stock.

ErikAndre · Dec 3, 2007, 02:14 PM

These are great numbers! Granted, there are only a few of them.. still.

It's also a bit humorous to see that MS is changing their marketing strategy for the Zune and Windows Mobile device... almost all similar to Apple... in fact, a lot similar.

Surprise.

amac4me · Dec 3, 2007, 02:14 PM

Can somebody say SWITCHERS!!!

daddywags214 · Dec 3, 2007, 02:15 PM

I'd guess that at least half of my University are Mac users. Once you factor out the millions of POS and cublicle farm computers, and focus on the consumer market, Apple is gaining significantly.

sk8ordie · Dec 3, 2007, 02:16 PM

Buy low sell high

cohibadad · Dec 3, 2007, 02:16 PM

Apple is the new Microsoft!

tcoleman · Dec 3, 2007, 02:16 PM

In contrast to market share numbers by firms like Gartner which combine quarterly results from the industry to give market share of sales...

In other words, the traditional definition of market share?

Adokimus · Dec 3, 2007, 02:17 PM

Quote:

Originally Posted by sk8ordie

Buy low sell high

Oh, I get that... I'm just convinced we haven't hit anywhere near the "high"

gkarris · Dec 3, 2007, 02:22 PM

Quote:

Originally Posted by cohibadad

Apple is the new Microsoft!

Apple will always be Apple. Microsoft, Microsoft.

Microsoft is in "cruise" mode now with their majority marketshare. They won't care about loosing a few points. Hardly a blip on the radar for them...

(II) Forever!!!

http://www.youtube.com/watch?v=aEgn2K-MI6E

unity · Dec 3, 2007, 02:22 PM

Quote:

Originally Posted by tcoleman

In contrast to market share numbers by firms like Gartner which combine quarterly results from the industry to give market share of sales...

In other words, the traditional definition of market share?

Not really. That would be like selling product A which has usable life span of a week. And then product B which lasts a month. If both products sold the same quantity per week it would appear that B has a greater market share since more would be in use when in fact the same quantity was sold.

Thats not too comparable to PC/Mac sales, but the idea is there. I still have a 5 year old PowerBook, using it now. I also have a new iMac. Several friends still have their older Macs in use or they were passed onto other for use.

However, my moms older PCs were recycled and she buys a new one every two years or so to "start clean and get rid of viri" LOL

Anyway, so there there is a big difference between active market share and a share of the marketplace.

Popeye206 · Dec 3, 2007, 02:23 PM

What's interesting is the Web usage numbers... looks like iPhone users actually want to use the web - could it be that it's because they have a great web browser on the iPhone? Has t be something like that... there sure are a lot of WEP browsers out there!

This is good news for Apple... I hope the success does not kill the ride... I like being in the happy and content minority of Mac users. :-)

MacsRgr8 · Dec 3, 2007, 02:25 PM

Super!

I would love for it to hit the 10% mark.

BTW... maybe I'm not looking... but is this World Wide, or US only?

Grimace · Dec 3, 2007, 02:26 PM

Next step -- overtaking Windows ME

Popeye206 · Dec 3, 2007, 02:26 PM

Quote:

Originally Posted by unity

Thats not too comparable to PC/Mac sales, but the idea is there. I still have a 5 year old PowerBook, using it now. I also have a new iMac. Several friends still have their older Macs in use or they were passed onto other for use.

However, my moms older PCs were recycled and she buys a new one every two years or so to "start clean and get rid of viri" LOL

Anyway, so there there is a big difference between active market share and a share of the marketplace.

Good point! I know before we went on an upgrade spree and a new job, I was using the same Wall Street Powerbook for 7 years! Seems like all the PCs we had died a useful life in about 2 years. So I wonder what the market share is when you consider older Macs still in use today? There must be millions!

lazyrighteye · Dec 3, 2007, 02:27 PM

Interesting: about mobile web usage.
Not surprised, really. Browsing on anything other than an iPhone is near useless. I had a Treo 650 for a couple of years. Never browsed. Ever.

And those talking about stocks - yeah, we're not even remotely close to the high's APPL will see over the next decade. These numbers are just the tip of the iceberg.

neven · Dec 3, 2007, 02:27 PM

Quote:

Originally Posted by tcoleman

In contrast to market share numbers by firms like Gartner which combine quarterly results from the industry to give market share of sales...

In other words, the traditional definition of market share?

That's why they said "in contrast" - I don't think it's useless to measure the numbers of used systems as opposed to the numbers those companies say they sold, since the latter definition is way more open to interpretation (sold so they can sit in IT warehouses and wait to replace their crappy brethren when they die?)

stevearm · Dec 3, 2007, 02:28 PM

I'm not sure comparing 6% to 92% is quite something to shout about but ok...

plumbingandtech · Dec 3, 2007, 02:31 PM

Quote:

Originally Posted by stevearm

I'm not sure comparing 6% to 92% is quite something to shout about but ok...

A) I'd rather be BMW then GM.

B) No one (sane) here is claiming apple will ever take all of Microsoft's market share away.

Clive At Five · Dec 3, 2007, 02:31 PM

Taking the calculations one step further, 4 out of 5 switchers go to the Mac whilst 1 in 5 go to Linux or other some other OS.

(1.41/1.74 = .81 = 81%)

That's not too bad...

-Clive

stupidregister · Dec 3, 2007, 02:31 PM

Quote:

Originally Posted by unity

However, my moms older PCs were recycled and she buys a new one every two years or so to "start clean and get rid of viri" LOL

Anyway, so there there is a big difference between active market share and a share of the marketplace.

The plural of virus is viruses, not viri. And why not install a fresh OS?

EagerDragon · Dec 3, 2007, 02:32 PM

Quote:

Originally Posted by unity

Not really. That would be like selling product A which has usable life span of a week. And then product B which lasts a month. If both products sold the same quantity per week it would appear that B has a greater market share since more would be in use when in fact the same quantity was sold.

Thats not too comparable to PC/Mac sales, but the idea is there. I still have a 5 year old PowerBook, using it now. I also have a new iMac. Several friends still have their older Macs in use or they were passed onto other for use.

However, my moms older PCs were recycled and she buys a new one every two years or so to "start clean and get rid of viri" LOL

Anyway, so there there is a big difference between active market share and a share of the marketplace.

May want to buy her a real computer. You planting virus on her machine to convert her?

MacsRgr8 · Dec 3, 2007, 02:33 PM

Quote:

Originally Posted by Grimace

Next step -- overtaking Windows ME

OPENSTEP -- overtaking Windows 2000

xUKHCx · Dec 3, 2007, 02:34 PM

Quote:

Originally Posted by amac4me

Can somebody say SWITCHERS!!!

Can somebody say NEWBIES!!!

Does the iPhone number also include the iPod Touch because it isn't listed separately but I'd imagine that apple has sold a bucket load of those as well.

Dec 3, 2007, 02:12 PM	#2
Eidorian macrumors G3 Join Date: Mar 2005 Location: Indiana	I can count a lot more members in my MUG on campus. SHEESH! Leopard like Tiger sweetens the deal. I switched just after Tiger's launch. Spotlight is love. __________________ MRoogle it! hikari T7500 2.2 GHz / 4 GB / 320 GB / GMA X3100 / 10.5.8 chobimaru Core i5 750 2.66 GHz / 4 GB / 640 GB / 4830 / Windows 7

Dec 3, 2007, 02:13 PM	#3
Adokimus macrumors 6502a Join Date: Jun 2007 Location: Boston, MA	I reeeeeally need to buy that stock. __________________ 12" Dell m1210 2.0 GHz C2D 12" Apple PowerBook 1.5 GHz G4 [sarcasm]jokes[/sarcasm]

Dec 3, 2007, 02:14 PM	#5
amac4me macrumors 65816 Join Date: Apr 2005	Can somebody say SWITCHERS!!! __________________ Switch To A Mac http://switchtoamac.com

Dec 3, 2007, 02:15 PM	#6
daddywags214 macrumors member Join Date: Sep 2006	I'd guess that at least half of my University are Mac users. Once you factor out the millions of POS and cublicle farm computers, and focus on the consumer market, Apple is gaining significantly. __________________ Mac Pro/MacBook Air/iPhone 3G S

Dec 3, 2007, 02:25 PM	#14
MacsRgr8 macrumors 601 Join Date: Sep 2002 Location: The Netherlands	Super! I would love for it to hit the 10% mark. BTW... maybe I'm not looking... but is this World Wide, or US only? __________________ Drag and Drop for Windows users: DRAG your peecee off your desk, and DROP it in the trash.

Dec 3, 2007, 02:14 PM	#4
ErikAndre macrumors Demi-God Join Date: Nov 2007 Location: Florida	These are great numbers! Granted, there are only a few of them.. still. It's also a bit humorous to see that MS is changing their marketing strategy for the Zune and Windows Mobile device... almost all similar to Apple... in fact, a lot similar. Surprise.

Dec 3, 2007, 02:16 PM	#7
sk8ordie macrumors regular Join Date: Nov 2007 Location: California	Buy low sell high

Dec 3, 2007, 02:16 PM	#8
cohibadad macrumors 6502a Join Date: Jul 2007	Apple is the new Microsoft!

Dec 3, 2007, 02:16 PM	#9
tcoleman macrumors member Join Date: Aug 2007 Location: Great White North	In contrast to market share numbers by firms like Gartner which combine quarterly results from the industry to give market share of sales... In other words, the traditional definition of market share?

Dec 3, 2007, 02:23 PM	#13
Popeye206 macrumors regular Join Date: Sep 2007	What's interesting is the Web usage numbers... looks like iPhone users actually want to use the web - could it be that it's because they have a great web browser on the iPhone? Has t be something like that... there sure are a lot of WEP browsers out there! This is good news for Apple... I hope the success does not kill the ride... I like being in the happy and content minority of Mac users. :-)

Dec 3, 2007, 02:26 PM	#15
Grimace Contributor Join Date: Feb 2003 Location: with Hamburglar.	Next step -- overtaking Windows ME __________________ Canon 1Ds Mk III • Canon 5D MkII 16-35mm f/2.8L II • 24-70mm f/2.8L • 70-200mm f/2.8L IS 50mm f/1.2L • 85mm f/1.2L • 135mm f/2L • 300mm f/2.8L IS

Dec 3, 2007, 02:27 PM	#17
lazyrighteye macrumors 6502a Join Date: Jan 2002 Location: Denver, CO	Interesting: about mobile web usage. Not surprised, really. Browsing on anything other than an iPhone is near useless. I had a Treo 650 for a couple of years. Never browsed. Ever. And those talking about stocks - yeah, we're not even remotely close to the high's APPL will see over the next decade. These numbers are just the tip of the iceberg.

Dec 3, 2007, 02:28 PM	#19
stevearm macrumors 6502a Join Date: Nov 2007	I'm not sure comparing 6% to 92% is quite something to shout about but ok...

Dec 3, 2007, 02:31 PM	#21
Clive At Five macrumors 65816 Join Date: May 2004 Location: St. Paul, MN	Taking the calculations one step further, 4 out of 5 switchers go to the Mac whilst 1 in 5 go to Linux or other some other OS. (1.41/1.74 = .81 = 81%) That's not too bad... -Clive __________________ My Mod: G4 Cube + Atom 330 CPU + Wiimote = Ultimate HTPC!

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