Apple.com 'Something in the Air' Teaser

MacRumors · 03:16 PM

Apple posted the 'Something in the Air' teaser campaign on their website, and promises that you will be able to watch the keynote on Apple.com on Tuesday afternoon (pre-recorded, not live). The banners were originally revealed on Friday at Macworld Expo's Moscone center. Badge pickup started today. The Keynote address kicks off at 9am Pacific on Tuesday, January 15th. We'll provide live updates via Web, SMS, iPhone, and Spoiler Free.

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4God · Jan 14, 2008, 02:47 PM

Yup, now I really won't sleep tonight!

Come on ACD's....

chuckles:) · Jan 14, 2008, 02:48 PM

Drum roll please...

Manatee · Jan 14, 2008, 02:48 PM

Will they have Phil Collins plaing at the opening of the keynote?

bigandy · Jan 14, 2008, 02:48 PM

Quote:

Originally Posted by MacRumors

Apple posted the 'Something in the Air' teaser campaign on their website, and promises that you will be able to watch the keynote on Apple.com on Tuesday afternoon (pre-recorded, not live).

That is a very bold claim, seeing as it's pretty unwatchable for the first few days because of hits.

zipadidoodah · Jan 14, 2008, 02:49 PM

Why do we have to wait for everything in the UK?

ckurowic · Jan 14, 2008, 02:51 PM

It would be awesome to have live video! I have had issues in the past viewing the pre-recorder content due to heavy network traffic as well. Lets hope Apple put up a bunch of their new X-serves

gugy · Jan 14, 2008, 02:52 PM

Quote:

Originally Posted by 4God

Yup, now I really won't sleep tonight!

Come on ACD's....

I really hope I am wrong, But I have hard time believing ACDs will be announce at MWSF. Maybe at NAB or WWDC.

MacPro was just updated and ACDs did not come along. Many people did buy workstations last week with displays and Apple introducing a new display a week later will make many people angry. Not good PR if you ask me.

Tomorrow IMHO will be:

AppleTV 2.0
Movie rentals

iPhone 16gig, new apps and who knows maybe a 32gig version at $599

ultra-portable (Macbook air or whatever you want to call it)

DMann · Jan 14, 2008, 02:52 PM

Nice touch emphasizing the Apple stem/leaf, which hovers over the apple, in the air.

Wayfarer · Jan 14, 2008, 02:55 PM

Oh, must they tempt us so!

elcid · Jan 14, 2008, 02:55 PM

Quote:

Originally Posted by DMann

Nice touch emphasizing the Apple stem/leaf, which hovers over the apple, in the air.

You are an English major arent you

MacGeek7 · Jan 14, 2008, 02:56 PM

very little to no sleep tonight...

Mac-Mariachi · Jan 14, 2008, 02:56 PM

Can hardly wait!

Bring it on Steve, we know you will not let us down!

As a side note, given the huge success digital photo frames had this past holday season, it would be great for Apple to come up with it´s own beautifully designed version, in the $150.00 - $200.00 price range with iMovie and Apple TV style slideshows, it will be a perfect gift for Valentine´s Day and Apple could sell tons. It could possibly receive pictures wirelessly (Air?)from your Mac.

Hell it won´t happen, just bring on the MacBook Air! (Love the name)

4God · Jan 14, 2008, 02:56 PM

Quote:

Originally Posted by gugy

I really hope I am wrong, But I have hard time believing ACDs will be announce at MWSF. Maybe at NAB or WWDC.

MacPro was just updated and ACDs did not come along. Many people did buy workstations last week with displays and Apple introducing a new display a week later will make many people angry. Not good PR if you ask me.

Seems like there would be at least a price drop, don't you think?

hierobryan · Jan 14, 2008, 02:57 PM

you'll "provide provide" huh? well, looks like we're in for a treat!

krye · Jan 14, 2008, 02:58 PM

I'm going to take out the text and use that picture as my new desktop image. Awesome

Buschmaster · Jan 14, 2008, 02:58 PM

Quote:

Originally Posted by zipadidoodah

Why do we have to wait for everything in the UK?

What does this image have to do with the UK?

They're really putting all their eggs in one basket with that line. Hopefully there is more than just one product to talk about at MWSF.

cthorp · Jan 14, 2008, 02:59 PM

OK here's my best guess. I think instead of being product specific it will be a theme. Much like the hub concept way back when. Except now the spokes will be wireless. So it will be a major focus on wireless integration across all product lines. Just a guess but what's Christmas without picking up a few presents and shaking them?

Cameron

Slip · Jan 14, 2008, 02:59 PM

Quote:

Originally Posted by DMann

Nice touch emphasizing the Apple stem/leaf, which hovers over the apple, in the air.

Very metaphoric (ooh get me with the big words)
Shame we have to wait until 5pm over here :/

chuckles:) · Jan 14, 2008, 03:02 PM

Just noticed this...

The apple on the banners is the same as the one in the menu bar when you click it.

This probably doesn't mean anything, but i figured i'd mention it...

shen · Jan 14, 2008, 03:02 PM

i can't watch the stevenote on my

TV?!?

that would be cool...

gkarris · Jan 14, 2008, 03:03 PM

Quote:

Originally Posted by cthorp

OK here's my best guess. I think instead of being product specific it will be a theme. Much like the hub concept way back when. Except now the spokes will be wireless. So it will be a major focus on wireless integration across all product lines. Just a guess but what's Christmas without picking up a few presents and shaking them?

Cameron

Yep, the iTunes Wi-Fi Music store on the Touch/iPhone is just the tip of the iceberg...

(keeps pressing "check for updates" on TV...)

kiang · Jan 14, 2008, 03:04 PM

Now I'm sure a thin aluminum laptop will be introduced: the thin font, the apple logo made of a thin layer of shiny metal

I have to have it!

chubad · Jan 14, 2008, 03:05 PM

I hope Steve pulls a zinger out of his hat. Just for old times sake!

Nothing that's rumored has me the least bit excited. A note book that's smaller. Wow. Front page news.

Telp · Jan 14, 2008, 03:06 PM

Quote:

Originally Posted by 4God

Yup, now I really won't sleep tonight!

I cant wait !! I'm not sure if ill be able to sleep tonight either!! The excitment is too great!

Jan 14, 2008, 02:46 PM	#1
MacRumors macrumors bot Join Date: Apr 2001	Apple.com 'Something in the Air' Teaser Apple posted the 'Something in the Air' teaser campaign on their website, and promises that you will be able to watch the keynote on Apple.com on Tuesday afternoon (pre-recorded, not live). The banners were originally revealed on Friday at Macworld Expo's Moscone center. Badge pickup started today. The Keynote address kicks off at 9am Pacific on Tuesday, January 15th. We'll provide live updates via Web, SMS, iPhone, and Spoiler Free. Article Link Last edited by Knox : Jan 14, 2008 at 03:16 PM.

Jan 14, 2008, 02:47 PM	#2
4God macrumors 68000 Join Date: Apr 2005 Location: Ventura, CA	Yup, now I really won't sleep tonight! Come on ACD's.... __________________ 8 Core 2.8 Mac Pro 5TB HD 8GB RAM ATI 3870 Graphics \| Final Cut Studio 2 \| Pro Tools 8 \| 40" Samsung Display \| Canon HV30

Jan 14, 2008, 02:48 PM	#4
Manatee macrumors Demi-God Join Date: Oct 2003 Location: Washington DC	Will they have Phil Collins plaing at the opening of the keynote? __________________ Peter -- MBP 13" & 15", MBA 1G SSD, iPhone 3GS, 3G nano

Jan 14, 2008, 02:49 PM	#6
zipadidoodah macrumors newbie Join Date: Sep 2007 Location: Manchester, UK	Not on the UK store Why do we have to wait for everything in the UK?

Jan 14, 2008, 02:52 PM	#9
DMann macrumors Demi-God Join Date: Jan 2002 Location: 10023	Apple Logo Nice touch emphasizing the Apple stem/leaf, which hovers over the apple, in the air. __________________ Think Different - Innovate

Jan 14, 2008, 02:48 PM	#3
chuckles:) macrumors regular Join Date: May 2006 Location: CANADA	Drum roll please...

Jan 14, 2008, 02:51 PM	#7
ckurowic Banned Join Date: Sep 2007	It would be awesome to have live video! I have had issues in the past viewing the pre-recorder content due to heavy network traffic as well. Lets hope Apple put up a bunch of their new X-serves

Jan 14, 2008, 02:55 PM	#10
Wayfarer macrumors 6502a Join Date: Jun 2007	Oh, must they tempt us so! Attached Thumbnails

Jan 14, 2008, 02:56 PM	#12
MacGeek7 macrumors 6502a Join Date: Aug 2007	very little to no sleep tonight... __________________ Cleveland 2005-12-10 Chicago 2009-09-12 East Lansing 2010-06-30 Chicago 2010-07-06?

Jan 14, 2008, 02:56 PM	#13
Mac-Mariachi macrumors newbie Join Date: Jan 2002 Location: Monterrey, Mexico	Woohoo! Can hardly wait! Bring it on Steve, we know you will not let us down! As a side note, given the huge success digital photo frames had this past holday season, it would be great for Apple to come up with it´s own beautifully designed version, in the $150.00 - $200.00 price range with iMovie and Apple TV style slideshows, it will be a perfect gift for Valentine´s Day and Apple could sell tons. It could possibly receive pictures wirelessly (Air?)from your Mac. Hell it won´t happen, just bring on the MacBook Air! (Love the name)

Jan 14, 2008, 02:57 PM	#15
hierobryan macrumors 6502a Join Date: Jan 2008 Location: earth/jupiter	you'll "provide provide" huh? well, looks like we're in for a treat! __________________ 2.4 uniMacBook w/Snow Leopard + Seagate 7200/320GB + 4GB, 32GB 3G S⃣ (paroled)

Jan 14, 2008, 02:58 PM	#16
krye macrumors 68000 Join Date: Aug 2007 Location: USA	I'm going to take out the text and use that picture as my new desktop image. Awesome

Jan 14, 2008, 02:59 PM	#18
cthorp macrumors member Join Date: Aug 2002 Location: Western North Carolina	My guess OK here's my best guess. I think instead of being product specific it will be a theme. Much like the hub concept way back when. Except now the spokes will be wireless. So it will be a major focus on wireless integration across all product lines. Just a guess but what's Christmas without picking up a few presents and shaking them? Cameron

Jan 14, 2008, 03:02 PM	#20
chuckles:) macrumors regular Join Date: May 2006 Location: CANADA	Just noticed this... The apple on the banners is the same as the one in the menu bar when you click it. This probably doesn't mean anything, but i figured i'd mention it...

Jan 14, 2008, 03:02 PM	#21
shen macrumors regular Join Date: Jun 2003	but why not? i can't watch the stevenote on my TV?!? that would be cool... __________________ OS X, cause making unix user friendly is easier than debugging Windows.....

Jan 14, 2008, 03:04 PM	#23
kiang macrumors regular Join Date: Apr 2007	Now I'm sure a thin aluminum laptop will be introduced: the thin font, the apple logo made of a thin layer of shiny metal I have to have it! __________________ To do is to be - Sorates To be is to do - Sartre Do be do be do - Sinatra

Jan 14, 2008, 03:05 PM	#24
chubad macrumors 6502 Join Date: Feb 2004 Location: Frozen Wasteland	I hope Steve pulls a zinger out of his hat. Just for old times sake! Nothing that's rumored has me the least bit excited. A note book that's smaller. Wow. Front page news. __________________ Apple: The iPhone Company that also makes computers.

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