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View Poll Results: How much of the $1799 we shell out for a MBA is going to Steve Jobs kids college fund
$0 Apple is doing this to bolster their image. 0 0%
$1-$300 5 15.63%
$301-$600 11 34.38%
$601-$900 6 18.75%
$901-$1200 7 21.88%
$1201-$1500 0 0%
$1501+ 1 3.13%
All of $1799. Apple gets their parts for FREE! 2 6.25%
Voters: 32. You may not vote on this poll

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Old Feb 7, 2008, 06:52 PM   #1
macrumors 6502
Join Date: Oct 2007
Location: Los Angeles, CA
What do you think is MBA profit margin?

I honestly think out of all Apple products, the MBA has the biggest profit margin. Since the MBA is made only for a more select type of users, they are obviously going to sell less. In order to consider the MBA a success/profitable they had to charge a little more than many people expected ($1100-$1500). Apple can justify the higher price because it fits perfectly between the price of the macbook and the macbook pro.

How much do you think Apple is profiting off each base MBA unit?

This isn't a hate thread. I bought a MBA SSD....
Mikebuzzsaw is offline   0 Reply With Quote
Old Feb 7, 2008, 07:47 PM   #2
macrumors 68020
Join Date: Dec 2007
People outside the US shouldn't be selecting anything besides the last three options. :^)
Always on the lookout for longer battery life...
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Old Feb 8, 2008, 02:14 AM   #3
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Join Date: Jan 2007
Location: Hull, UK
I would think that taking into account R&D and advertising they are making very little until they have sold lots of units.
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