iTunes Sells 1.5 Million Songs Last Week

[MacRumors]

Apple announced that music fans purchased and downloaded 1.5 million songs from Apple's iTunes Music Store over the past week, which is 5 times more than Napster's 300,000 downloads during their debut week.

Apple's initial sales numbers from iTunes for Windows showed 1 million songs sold in the initial 3.5 days after the introduction of iTunes for Windows. The 1.5 million last week represents an increase from the 600,000/week Apple reported seling to Mac-users alone prior to the Windows release.

[jcshas]

ITMS Rules! Way to go Apple!

[gwuMACaddict]

awesome- i have to admit, this is catching on alot better than i expected. way to go steve-o

[meta-ghost]

300,000 is more than i would have expected for one week of napster.

[Kid Red]

According to C/Net-299,923 of those songs were download by the RIAA to help initiate the concept.

[tgrundke]

Actually, if Apple normally sells 600,000 songs per week to Macintosh users and the number increased to 1.5 million during the first week of Windows use, that means Apple did a little better than doubling its volume.

That is, unless I am reading this wrong and Apple has been tracking Windows music sales separately from Macintosh music sales. But I doubt that is the case.

While that number seems impressive, it also means that the penetration into the Windows market has been relatively soft thus far. The plus: lots of side for upward movement. The negative: Apple didn't make as big a splash (sales wise) as I thought.

[jxyama]

300k for napster, eh? i might be mistaken, but this is the first time i've ever heard a "solid" sales number from vendors other than iTMS.

anyone know about buymusic.com? others?

iTMS has set the standard... we shall see how napster will do when samsung portable player is released.

[alia]

This is great news, though it shouldn't be a surprise. iTunes is by far the best solution out there, and all the Windows users with ipods are probably going nuts over it.

I, myself, must have purchased at least $70 worth of music on iTunes since the Windows version came out, and most of that was on my old Windows machine.

Alia

[mrsebastian]

go apple!!! i wonder what the actual profit apple makes off of each song?

[gwuMACaddict]

Originally posted by tgrundke

That is, unless I am reading this wrong and Apple has been tracking Windows music sales separately from Macintosh music sales. But I doubt that is the case.

can they even do this? i figured that apple was tracking sales from pc and from mac differently- so they would know where to advertise, etc...

i would be interested to see the different numbers from each platform and to see where the increases were the largest

[jamesatzones]

Awesome job Apple... I am going to have to add to my collection tonight. Napster has that new deal with Penn State, seems rather foolish to me.

http://news.com.com/2100-1027-5103292.html

[dethl]

I'd love to buy a few songs off of iTMS, but sadly, my cash flow has dwindled after going up and seeing The Maxrix Revoultions two times in a row. Stupid theatre food, cost soo friggen much.

[howard]

1.5 million last week? what was there total in the first week?

[ITR 81]

Remember there are more Windows users then Mac users and Napster is only pull 300,000 DL's. But iTunes with only Mac users pulled 500,000 in the first week if I'm not mistaken.

1.5 million will just keep going up as time goes on.

[greenstork]

Originally posted by gwuMACaddict
awesome- i have to admit, this is catching on alot better than i expected. way to go steve-o

When you sink the kind of money into advertising that Apple has, I should certainly hope it catches on.

[phantommaul]

Originally posted by mrsebastian
go apple!!! i wonder what the actual profit apple makes off of each song?

if i am not mistaken apple gives the production copmanies something like 60 cent for each song. so apple earns 30 cent for each song.

[Dros]

I'm curious how the Windows sales breaks down for the people with iPods vs those with just a computer or other music player. If most of the Windows sales are to people with iPods, that would give a hint as to what the real upper limit is for sales, until they figure out how to induce others to buy. I'm sure both groups do buy, but if it is 80% iPodders, then we shouldn't be expecting a 10-fold increase over the Mac sales.

[Booga]

Originally posted by tgrundke
While that number seems impressive, it also means that the penetration into the Windows market has been relatively soft thus far. The plus: lots of side for upward movement. The negative: Apple didn't make as big a splash (sales wise) as I thought.

I seem to recall rough statistics that said something like the iPod market is roughly split 50/50 in terms of Mac/PC, and also that the iPod is the best-selling mp3 player (on any platform) by a wide margin. That seems to imply a disproportionately high percentage of Mac users are music listeners, and that the penetration into the Windows market seems slightly ahead of iPod penetration (ie. 3/5 vs 1/2 Windows,) which is probably a good thing (assuming iTunes is a loss-leader into more iPod sales.)

It would be nice to get more iTunes'ers. I'm trying to get more friends at work to switch (my company is like 95% Windows, 4.5% linux (servers), and I think there are 2 Macs at the company.) Most of them still use WinAmp and probably won't switch unless it stops working for some reason and they have to deal with it, but I'm sure it will happen gradually over time.

I personally would like to see Apple offer 1-2 free AAC downloads with new accounts to get people hooked on the format and the ease of use.

[Frisco]

300,000 for Napster the first week. Now the number per week will go down and down.

Hey I don't blame you for trying to copy, but your not Apple and you're certainly not the original Napster.

Oh if only I had a PC I would try you out-- not!

Good bye Napster 2!

PS: Roxio--because you have no idea how to innovate you stand no chance. Just look at this way--you had to steal someone elses's name--maybe I will name my child Napster too

Now let me make some Toast

[mrsebastian]

Originally posted by phantommaul
if i am not mistaken apple gives the production copmanies something like 60 cent for each song. so apple earns 30 cent for each song.

thanks phantom with the kind of numbers they're pulling so far, that's gonna add up to alot of clams!

[mechamac]

Huh? Napster 2.0 launched? Wow - I'm actually kinda surprised I didn't know that. I knew they were planning to and all...shrug....

Go iTMS.

[yellow]

So why does my Apple stock still suck?

[Frisco]

Originally posted by yellow
So why does my Apple stock still suck?

Apple stock will always suck because Wall Street and everything it stands for is the antithesis of Apple. It's not about innovation, it's not about thinking different--it is about pure greed plain and simple!

If you care about stock quotes you are definetly on the wrong OS!

[Vector]

Beyond the fact that Pressplay 2.0 (oops i mean napster 2.0) lacks any innovation, i think they have a bad business plan. They are trying to target college aged people with their ads and their deal with penn state. College aged people (for the most part) are not going to pay for songs that they can easily get for free. Everyone that i know still downloads their music off of kazaa or another p2p network. They do not see the point in paying a dollar for a song when they can get it for free with very little risk. Napster is targeting a demographic with limited funds and who are entrenched in their sharing ways.

[Vector]

Originally posted by Frisco

If you care about stock quotes you are definetly on the wrong OS!

Why is that. I am a daytrader and must really care about stock quotes.