Apple Hints at a 'Product Transition' and a New Product Soon?

MacRumors · 11:46 PM

Apple's financial results conference call today was littered with references to future products coming from Apple. While some degree of optimism ("very excited about future") is the norm during these financial results calls, there was more discussion than usual about possible new products in today's results.

Steve Jobs first suggests in the initial press release that Apple is "busy finishing several more wonderful new products to launch in the coming months."

Meanwhile, in the conference call, Apple executives repeatedly referred to a "product transition" that may affect Q4 revenue numbers. Typically, "product transitions" represent existing product line revisions. In this case, the MacBook and MacBook Pro have been widely expected to be revised in the coming months with both models starting to approach the end of their lifecycles. Intel has conveniently released a new processor and chipset that could be used in the new Apple laptops.

Apple also described their formula for introducing "state of the art new products at prices their competitors can't match". They explain that these new products introduce new "technologies and features" (like the iPhone), justifying their initial higher prices. Over time, they expect to take advantage of scale and engineering to drive prices down. Apple suggested that they would follow this formula again and are "very excited" about what they have in their new product pipeline. Rumors have suggested that Apple may introduce a 12" or 13" Mac tablet later this year (September or October). Another possibility: rumors of a smaller PDA-like device that is 1.5x larger than the existing iPhone.

Article Link

alexlovesmacs · Jul 21, 2008, 06:01 PM

I want to see some new products!

Eidorian · Jul 21, 2008, 06:01 PM

A laptop update makes sense given Intel's roadmap.

schubes · Jul 21, 2008, 06:01 PM

exciting times, no doubt

MacTheSpoon · Jul 21, 2008, 06:04 PM

12" MBP, please!

CmdrLaForge · Jul 21, 2008, 06:04 PM

The article doesn't give a really good reason why those transitions would impact the financials.

Why would a Macbook or Macbook Pro transition lead to hit on Apples revenue in Q4? A transition like the Intel transition or from MacOS 9 to MacOS X - there I can understand a hit.

Maybe they assume the new products are not appealing enough for the customers in the beginning, because they are too strange ? Like a Touch Mac ?

amac4me · Jul 21, 2008, 06:04 PM

What could it be

Fegan · Jul 21, 2008, 06:05 PM

I don't see them introducing a product between the iphone and macbook, it'd compromise the sales of both.
A bloated product line up is not what they need.

bpm2000 · Jul 21, 2008, 06:05 PM

oh man PLEASE apple mini-tablet!

Marx55 · Jul 21, 2008, 06:05 PM

"Another possibility include rumors of a smaller PDA-like device that is 1.5x larger than the existing iPhone."

Yes, yes, yes.

The ultimate wired and wireless presentation remote for NATIVE Keynote and PowerPoint presentations. We need thousands for our University!

Loge · Jul 21, 2008, 06:05 PM

Deja vu all over again

http://forums.macrumors.com/showthread.php?t=334237

plumbingandtech · Jul 21, 2008, 06:05 PM

Interesting.

So a little soon to give it time for the Christmas season maybe.

Oct..................................

Noiseboy · Jul 21, 2008, 06:07 PM

I'm psyched, just about to get my first iPhone though I'm waiting until it goes 32 GB, it must surely do that soon, but the thought of completely new products is excellent, bring 'em on.

KT Walrus · Jul 21, 2008, 06:08 PM

My money is on new iPod Touch models including one with a much bigger screen, GPS, and built-in microphone/video camera for portable iChat. Resolution should be around 800x600.

MacBoy08 · Jul 21, 2008, 06:09 PM

i cant wait till they get the notebook line updated again!!!

new MBP with new intel chipsets...options of 13.3 glossy screeen

macbook goes 12 and 13 options

mini-tablet... somewhere between 2x iphone and 10" .... dvd drive, 2 usb's, run's a version of snow leopard, 3g and wifi, thin as the air, but feels great in the hand

899$

sold

aerospace · Jul 21, 2008, 06:09 PM

5' screen iphone/pda, 64gb, $999 pricepoint

*checks bank account* yep, ready to go!

olternaut · Jul 21, 2008, 06:10 PM

Quote:

Originally Posted by CmdrLaForge

The article doesn't give a really good reason why those transitions would impact the financials.

Why would a Macbook or Macbook Pro transition lead to hit on Apples revenue in Q4? A transition like the Intel transition or from MacOS 9 to MacOS X - there I can understand a hit.

Maybe they assume the new products are not appealing enough for the customers in the beginning, because they are too strange ? Like a Touch Mac ?

Its just Apple being overly conservative about future quarterly reports.....again. They do this every quarter.

ltldrummerboy · Jul 21, 2008, 06:10 PM

The MacBook updates should come before Q4 shouldn't they? Maybe something with the iPod line?

Peace · Jul 21, 2008, 06:10 PM

Quote:

Originally Posted by CmdrLaForge

The article doesn't give a really good reason why those transitions would impact the financials.

Why would a Macbook or Macbook Pro transition lead to hit on Apples revenue in Q4? A transition like the Intel transition or from MacOS 9 to MacOS X - there I can understand a hit.

Maybe they assume the new products are not appealing enough for the customers in the beginning, because they are too strange ? Like a Touch Mac ?

This has to be a new product. Not just a redo of an existing product. Apple said the forward guidance was lower due to money being spent on the new product.

Spend a lot on R&D then make it up as they sell more of them.
This is no new Macbook. It's a completely new product.

hob · Jul 21, 2008, 06:10 PM

Just update those friggin' MBP's and my money's yours, Apple!

olternaut · Jul 21, 2008, 06:11 PM

Quote:

Originally Posted by Fegan

I don't see them introducing a product between the iphone and macbook, it'd compromise the sales of both.
A bloated product line up is not what they need.

Unless your a VP over at Apple I wouldn't make any assumptions about them at this point.

Dont Hurt Me · Jul 21, 2008, 06:11 PM

My guess is a new Apple toasteroven while mac mini lingers on and on and on in its current form.

MacSA · Jul 21, 2008, 06:11 PM

Probably ditching the ComboDrive

ipodtouchy333 · Jul 21, 2008, 06:12 PM

Was just reading these on macnn. Thought I'd share em...hopefully we will see something like this in the future.

http://www.macnn.com/blogs/2008/07/1...ok-tablet.html

http://www.macnn.com/blogs/2008/07/1...h-display.html

Peace · Jul 21, 2008, 06:12 PM

Quote:

Originally Posted by MacSA

Probably ditching the ComboDrive

Could be Blu-Ray in the new MBP.

Jul 21, 2008, 05:59 PM	#1
MacRumors macrumors bot Join Date: Apr 2001	Apple Hints at a 'Product Transition' and a New Product Soon? Apple's financial results conference call today was littered with references to future products coming from Apple. While some degree of optimism ("very excited about future") is the norm during these financial results calls, there was more discussion than usual about possible new products in today's results. Steve Jobs first suggests in the initial press release that Apple is "busy finishing several more wonderful new products to launch in the coming months." Meanwhile, in the conference call, Apple executives repeatedly referred to a "product transition" that may affect Q4 revenue numbers. Typically, "product transitions" represent existing product line revisions. In this case, the MacBook and MacBook Pro have been widely expected to be revised in the coming months with both models starting to approach the end of their lifecycles. Intel has conveniently released a new processor and chipset that could be used in the new Apple laptops. Apple also described their formula for introducing "state of the art new products at prices their competitors can't match". They explain that these new products introduce new "technologies and features" (like the iPhone), justifying their initial higher prices. Over time, they expect to take advantage of scale and engineering to drive prices down. Apple suggested that they would follow this formula again and are "very excited" about what they have in their new product pipeline. Rumors have suggested that Apple may introduce a 12" or 13" Mac tablet later this year (September or October). Another possibility: rumors of a smaller PDA-like device that is 1.5x larger than the existing iPhone. Article Link Last edited by Doctor Q : Jul 21, 2008 at 11:46 PM.

Jul 21, 2008, 06:01 PM	#2
alexlovesmacs macrumors 6502 Join Date: Apr 2008 Location: Corona, California	I want to see some new products! __________________ MacBook Pro 13-inch, 2.53 GHz, 4 GB RAM, 250 GB HD iPod Touch 8GB 1st Gen 3.0 iPod Shuffle 1GB (PRODUCT)red 2nd Gen

Jul 21, 2008, 06:01 PM	#3
Eidorian macrumors G3 Join Date: Mar 2005 Location: Indiana	A laptop update makes sense given Intel's roadmap. __________________ MRoogle it! hikari T7500 2.2 GHz / 4 GB / 320 GB / GMA X3100 / 10.5.8 chobimaru Core i5 750 2.66 GHz / 4 GB / 640 GB / 4830 / Windows 7

Jul 21, 2008, 06:04 PM	#6
CmdrLaForge macrumors 68000 Join Date: Feb 2003 Location: around the world	The article doesn't give a really good reason why those transitions would impact the financials. Why would a Macbook or Macbook Pro transition lead to hit on Apples revenue in Q4? A transition like the Intel transition or from MacOS 9 to MacOS X - there I can understand a hit. Maybe they assume the new products are not appealing enough for the customers in the beginning, because they are too strange ? Like a Touch Mac ? __________________ Macbook Pro 17" 2.8 GHz ; Cinema Display 23"; iPhone 3G 16GB; TimeCapsule Final Cut Pro 2; Aperture 2

Jul 21, 2008, 06:04 PM	#7
amac4me macrumors 65816 Join Date: Apr 2005	What could it be __________________ Switch To A Mac http://switchtoamac.com

Jul 21, 2008, 06:01 PM	#4
schubes macrumors regular Join Date: Jul 2008 Location: British Columbia	exciting times, no doubt

Jul 21, 2008, 06:04 PM	#5
MacTheSpoon macrumors 6502 Join Date: Jun 2006	12" MBP, please!

Jul 21, 2008, 06:05 PM	#8
Fegan macrumors newbie Join Date: Jul 2008	I don't see them introducing a product between the iphone and macbook, it'd compromise the sales of both. A bloated product line up is not what they need.

Jul 21, 2008, 06:05 PM	#9
bpm2000 macrumors newbie Join Date: Nov 2006	oh man PLEASE apple mini-tablet!

Jul 21, 2008, 06:05 PM	#10
Marx55 macrumors 6502a Join Date: Jan 2005	"Another possibility include rumors of a smaller PDA-like device that is 1.5x larger than the existing iPhone." Yes, yes, yes. The ultimate wired and wireless presentation remote for NATIVE Keynote and PowerPoint presentations. We need thousands for our University!

Jul 21, 2008, 06:05 PM	#11
Loge macrumors 68000 Join Date: Jun 2004 Location: England	Deja vu all over again http://forums.macrumors.com/showthread.php?t=334237

Jul 21, 2008, 06:05 PM	#12
plumbingandtech macrumors 68000 Join Date: Jun 2007	Interesting. So a little soon to give it time for the Christmas season maybe. Oct..................................

Jul 21, 2008, 06:07 PM	#13
Noiseboy macrumors Demi-God Join Date: Dec 2002 Location: Amagansett with the tourists gone, hoorah!	I'm psyched, just about to get my first iPhone though I'm waiting until it goes 32 GB, it must surely do that soon, but the thought of completely new products is excellent, bring 'em on.

Jul 21, 2008, 06:08 PM	#14
KT Walrus macrumors newbie Join Date: Jul 2008	My money is on new iPod Touch models including one with a much bigger screen, GPS, and built-in microphone/video camera for portable iChat. Resolution should be around 800x600.

Jul 21, 2008, 06:09 PM	#15
MacBoy08 macrumors newbie Join Date: Mar 2008 Location: Fort Smith	Portable Times! i cant wait till they get the notebook line updated again!!! new MBP with new intel chipsets...options of 13.3 glossy screeen macbook goes 12 and 13 options mini-tablet... somewhere between 2x iphone and 10" .... dvd drive, 2 usb's, run's a version of snow leopard, 3g and wifi, thin as the air, but feels great in the hand 899$ sold __________________ 15.4" MBP, 4GB RAM, 200GB HD 8GB iPhone 4GB Ipod Nano Dell XPS M1530, 4GB RAM, 200GB HD, GF-8600, (Leopard & Vista)

Jul 21, 2008, 06:09 PM	#16
aerospace macrumors 6502a Join Date: Jun 2007	5' screen iphone/pda, 64gb, $999 pricepoint checks bank account yep, ready to go!

Jul 21, 2008, 06:10 PM	#18
ltldrummerboy macrumors 65816 Join Date: Oct 2007 Location: Kenai Peninsula	The MacBook updates should come before Q4 shouldn't they? Maybe something with the iPod line? __________________ New to AT&T (30 days or less)? Want a $25 credit towards your next bill? PM me and we can both save!

Jul 21, 2008, 06:10 PM	#20
hob macrumors 68000 Join Date: Oct 2003 Location: London, UK	Just update those friggin' MBP's and my money's yours, Apple! __________________ see robmac.net for my work

Jul 21, 2008, 06:11 PM	#22
Dont Hurt Me macrumors 601 Join Date: Dec 2002 Location: Yahooville S.C.	My guess is a new Apple toasteroven while mac mini lingers on and on and on in its current form. __________________ Those that give up Liberty to have temporary Security deserve Neither......Benjamin Franklin.

Jul 21, 2008, 06:11 PM	#23
MacSA macrumors 68000 Join Date: Jun 2003 Location: UK	Probably ditching the ComboDrive

Jul 21, 2008, 06:12 PM	#24
ipodtouchy333 macrumors 65816 Join Date: Nov 2007 Location: US	Was just reading these on macnn. Thought I'd share em...hopefully we will see something like this in the future. http://www.macnn.com/blogs/2008/07/1...ok-tablet.html http://www.macnn.com/blogs/2008/07/1...h-display.html

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