iTunes-Pepsi Bottles Delayed

MacRumors · Mar 4, 2004, 12:13 PM

USA Today reports that the Pepsi-iTunes promotion hasn't delivered on a large spike of digitial sales -- yet.

The reason is that the bottles have taken longer than expected to get into general circulation.

According to USA Today, they only arrived in New York last week and have yet to show up in Los Angeles.

Meanwhile, Pepsi expects a 10-20% redemption rate for the promotion, which could bring Apple's total sales to date up to 75 million from the current estimate of 52 million songs.

Pappy Wappy · Mar 4, 2004, 12:16 PM

Low response? I've got 13 so far!

Mord · Mar 4, 2004, 12:18 PM

whats the hold up?

TEG · Mar 4, 2004, 12:19 PM

At least, even though the promotion end March 31, you can redeem until April 30. I haven't used them because I don't know what songs to get.

TEG

jeffgarden · Mar 4, 2004, 12:20 PM

52 million sold aye ? isn't that like 10 million a month since january ?

1macker1 · Mar 4, 2004, 12:22 PM

I'm happy they are having a low turn out. It's good to see people not risking their health for a .99 cent song. Put those caps on orange juice bottles!

Bear · Mar 4, 2004, 12:22 PM

Quote:

Originally Posted by jeffgarden

52 million sold aye ? isn't that like 10 million a month since january ?

2 Million songs a week is not unreasonable to expect.

ggbrown · Mar 4, 2004, 12:23 PM

Quote:

Originally Posted by jeffgarden

52 million sold aye ? isn't that like 10 million a month since january ?

They're probably adjusting production of the caps so that you can't peek in and see if it's a winner or now.

TBR · Mar 4, 2004, 12:23 PM

Lucky USA people with your pepsi promotion, apple stores, ITMS, cheeper hardware etc etc grumble grumble grumble

JohnGillilan · Mar 4, 2004, 12:24 PM

There was another Pepsi promotion with the Lakers in February (one with grey tops), so I think that was also keeping the iTunes bottles out of Los Angeles. They better hurry up and get this going!!

prutz11 · Mar 4, 2004, 12:30 PM

Quote:

Originally Posted by JohnGillilan

There was another Pepsi promotion with the Lakers in February (one with grey tops), so I think that was also keeping the iTunes bottles out of Los Angeles. They better hurry up and get this going!!

They are still no where to be found in Orlando... Though Sam's has them in the 12oz bottles. 7 11 does have the special big gulp gulps... I've been drinking a lot of em... full of coke though

Gravity · Mar 4, 2004, 12:30 PM

I haven't seen ANY of those bottles (and I've looked!) in the Chicago suburbs, yet.

Bottlers are probably using up old stock before they circulate the new ones. By then, the promotion will be over and we'll all feel cheated!

Veldek · 02:20 AM

Quote:

Originally Posted by jeffgarden

52 million sold aye ? isn't that like 10 million a month since january ?

I rather think it's 52 million since iTMS start last year. Edit: Sorry, misread your post...

What will Steve Jobs say, if they won't reach the 100 million?

engelb15 · Mar 4, 2004, 12:33 PM

Quote:

Originally Posted by Gravity

I haven't seen ANY of those bottles (and I've looked!) in the Chicago suburbs, yet.

Bottlers are probably using up old stock before they circulate the new ones. By then, the promotion will be over and we'll all feel cheated!

We just started getting them in our vending machine here at the office. I am 5 for 5 so far.

I am however about 0 for 9 at Wall-Mart, I think the employees are cheating.

jeffgarden · Mar 4, 2004, 12:35 PM

In Miami, the Pepsi bottles are at every gas station i went to but the local supermarket has endless amounts of the regular blue caps. And I haven't seen sierra mist with the caps anywhere.

But 7-11 has always had the cups since the super bowl

wdlove · Mar 4, 2004, 12:35 PM

Quote:

Originally Posted by ggbrown

They're probably adjusting production of the caps so that you can't peek in and see if it's a winner or now.

The deli that I went to yesterday had another large shipment of the yellow caps. I did look, was 2 for 3 successful.

jeffgarden · Mar 4, 2004, 12:37 PM

Quote:

I rather think it's 52 million since iTMS start last year

yeah, i got that 10 million a month figure from Apple saying they've sold 30 million songs at the January keynote and the USA article saying 52 million now

Dippo · Mar 4, 2004, 12:38 PM

Quote:

Originally Posted by engelb15

We just started getting them in our vending machine here at the office. I am 5 for 5 so far.

I am however about 0 for 9 at Wall-Mart, I think the employees are cheating.

I think everyone is cheating, I went to look under caps at a local store and only one out of almost 20 was a winner. So I would assume some else had already looked at them and grabbed the winners.

themacnetwork · Mar 4, 2004, 12:40 PM

I'm in Long Beach, CA and I've only won once...on a Slurpee at 7 Eleven. Sad.

Photorun · Mar 4, 2004, 12:42 PM

It's odd, we have the bottles on campus where I work, but in the chain stores around there aren't any. Clearly it's distrubution channel issues with turning over the product that's out there.

jeffgarden · Mar 4, 2004, 12:43 PM

i cheated at the 7-11 with the cups, and it was like 1 winner out of every 9 cups so i didn't do it again cause that was a lot of cups i ruined...

the pepsi bottles i got at a gas station i won 4 out of 6

and for those not sure what to buy with your free codes, might i suggest anything from

SOUNDGARDEN

ethernet76 · Mar 4, 2004, 12:46 PM

Quote:

Originally Posted by TBR

Lucky USA people with your pepsi promotion, apple stores, ITMS, cheeper hardware etc etc grumble grumble grumble

How does apple determine where the connection is coming from? I.E. what stops someone in France from downloading the American version of iTunes, and then using the iTMS. I'm assuming it's based on IP.

morkens · Mar 4, 2004, 12:50 PM

I've never put away so much diet pepsi in my life! I figured about 10 weeks of soda consuption wouldn't kill me- then back to water! Not that this is a nutrition forum, but I think OJ's sugar content is pretty high- bottled water anyone? Oh well, all for a good cause...
-Go apple!

jeffgarden · Mar 4, 2004, 12:54 PM

Quote:

How does apple determine where the connection is coming from? I.E. what stops someone in France from downloading the American version of iTunes, and then using the iTMS. I'm assuming it's based on IP.

i don't think they do actually. i know you can give gift certificates to people outside the us and they can use it. the "problem" is getting the account. because you have to give u.s. based info

MacSlut · Mar 4, 2004, 12:55 PM

Quote:

Originally Posted by ggbrown

They're probably adjusting production of the caps so that you can't peek in and see if it's a winner or now.

I think that's what's happened. I live in Palo Alto, CA and it took forever for the bottles to arrive locally to the Safeway closest to Steve Job's house. When they did arrive they were *not* ones where you could sneak a peak to see if it was a winner.

Mar 4, 2004, 12:13 PM	#1
MacRumors macrumors bot Join Date: Apr 2001	iTunes-Pepsi Bottles Delayed USA Today reports that the Pepsi-iTunes promotion hasn't delivered on a large spike of digitial sales -- yet. The reason is that the bottles have taken longer than expected to get into general circulation. According to USA Today, they only arrived in New York last week and have yet to show up in Los Angeles. Meanwhile, Pepsi expects a 10-20% redemption rate for the promotion, which could bring Apple's total sales to date up to 75 million from the current estimate of 52 million songs.

Mar 4, 2004, 12:18 PM	#3
Mord macrumors 601 Join Date: Aug 2003 Location: People's Republic of Yorkshire	whats the hold up? __________________ Consider the lily.

Mar 4, 2004, 12:19 PM	#4
TEG macrumors 601 Join Date: Jan 2002 Location: Langley, Washington	At least, even though the promotion end March 31, you can redeem until April 30. I haven't used them because I don't know what songs to get. TEG __________________ Apple and Dell are the only ones in this industry making money. They make it by being Wal-Mart. We make it by innovation-Steve Jobs The Tegian Zone-Wikipedia

Mar 4, 2004, 12:20 PM	#5
jeffgarden macrumors member Join Date: Dec 2003 Location: Miami	52 million sold aye ? isn't that like 10 million a month since january ? __________________ Jeffgarden.com Intel iMac 2ghz Core Duo

Mar 4, 2004, 12:24 PM	#10
JohnGillilan macrumors regular Join Date: Oct 2003 Location: Los Angeles	There was another Pepsi promotion with the Lakers in February (one with grey tops), so I think that was also keeping the iTunes bottles out of Los Angeles. They better hurry up and get this going!! __________________ "If you've got beef, eat a porkchop." -- Coolio

Mar 4, 2004, 12:16 PM	#2
Pappy Wappy macrumors newbie Join Date: Jun 2003	Low response? I've got 13 so far!

Mar 4, 2004, 12:22 PM	#6
1macker1 Banned Join Date: Oct 2003 Location: A Higher Level	I'm happy they are having a low turn out. It's good to see people not risking their health for a .99 cent song. Put those caps on orange juice bottles!

Mar 4, 2004, 12:23 PM	#9
TBR macrumors regular Join Date: Feb 2004 Location: Blackpool - England	Lucky USA people with your pepsi promotion, apple stores, ITMS, cheeper hardware etc etc grumble grumble grumble

Mar 4, 2004, 12:30 PM	#12
Gravity macrumors member Join Date: Oct 2002 Location: Chicago	Not in Chicago yet I haven't seen ANY of those bottles (and I've looked!) in the Chicago suburbs, yet. Bottlers are probably using up old stock before they circulate the new ones. By then, the promotion will be over and we'll all feel cheated! __________________ I never met a mac I didn't like.

Mar 4, 2004, 12:35 PM	#15
jeffgarden macrumors member Join Date: Dec 2003 Location: Miami	In Miami, the Pepsi bottles are at every gas station i went to but the local supermarket has endless amounts of the regular blue caps. And I haven't seen sierra mist with the caps anywhere. But 7-11 has always had the cups since the super bowl __________________ Jeffgarden.com Intel iMac 2ghz Core Duo

Mar 4, 2004, 12:40 PM	#19
themacnetwork macrumors newbie Join Date: Jan 2004 Location: Long Beach, CA	I'm in Long Beach, CA and I've only won once...on a Slurpee at 7 Eleven. Sad.

Mar 4, 2004, 12:42 PM	#20
Photorun Banned Join Date: Sep 2003 Location: NYC	It's odd, we have the bottles on campus where I work, but in the chain stores around there aren't any. Clearly it's distrubution channel issues with turning over the product that's out there.

Mar 4, 2004, 12:43 PM	#21
jeffgarden macrumors member Join Date: Dec 2003 Location: Miami	i cheated at the 7-11 with the cups, and it was like 1 winner out of every 9 cups so i didn't do it again cause that was a lot of cups i ruined... the pepsi bottles i got at a gas station i won 4 out of 6 and for those not sure what to buy with your free codes, might i suggest anything from SOUNDGARDEN __________________ Jeffgarden.com Intel iMac 2ghz Core Duo

Mar 4, 2004, 12:50 PM	#23
morkens macrumors newbie Join Date: Mar 2004 Location: Camp Taji, Iraq	28 and counting! I've never put away so much diet pepsi in my life! I figured about 10 weeks of soda consuption wouldn't kill me- then back to water! Not that this is a nutrition forum, but I think OJ's sugar content is pretty high- bottled water anyone? Oh well, all for a good cause... -Go apple!

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