Verizon Targets AT&T's Network With 'There's a Map For That' Campaign

[MacRumors]

TechFlash noted yesterday that Verizon is rolling out a new advertising campaign targeting AT&T's network by focusing on the geographic coverage of the competing companies' networks. The campaign also employs a twist on Apple's "There's an app for that" iPhone slogan with its own tagline of "There's a map for that."

The fine print also is worth checking out. It reads: "Browse the Web and download music and apps, at 3G speed, in five times more places than the nation's number two wireless carrier. Before you pick a phone, pick a network."

A television commercial featuring the new campaign also debuted yesterday.



Article Link: Verizon Targets AT&T's Network With 'There's a Map For That' Campaign

[Small White Car]

Hey. Good for them.

An even BETTER commercial would focus on the fact that AT&T service is slow and drops out even where there IS coverage.

Maybe that'll be their next ad.

[Shasterball]

Originally Posted by Small White Car

Hey. Good for them.

An even BETTER commercial would focus on the fact that AT&T service is slow and drops out even where there IS coverage.

Maybe that'll be their next ad.

Except Verizon does that too!!!!

[bigmc6000]

Originally Posted by Shasterball

Except Verizon does that too!!!!

Wait, you mean that grass on the other side isn't actually greener it's just painted green?!?!?!

[miketcool]

T-Mo may have screwed the pooch on their 3G rollout, but my phone doesn't drop 30% of my calls. It'll be interesting to see how ATT, and TMo keep up with the 3G coverage, as Verizon and Sprint move forward.

[aristobrat]

Originally Posted by miketcool

T-Mo may have screwed the pooch on their 3G rollout, but my phone doesn't drop 30% of my calls. It'll be interesting to see how ATT, and TMo keep up with the 3G coverage, as Verizon and Sprint move forward.

AT&T in my area doesn't drop 30% of the calls either, ... and 3G is faster than Verizon, too. Thankfully I don't travel out of my area often.

For whatever reason, Sprint and Verizon started deploying their 3G networks about three years before T-Mobile and AT&T did. Nothing T-Mobile and AT&T can do about that now, except let Verizon gloat while they continue to try to play catch-up.

[MacFly123]

Originally Posted by miketcool

T-Mo may have screwed the pooch on their 3G rollout, but my phone doesn't drop 30% of my calls. It'll be interesting to see how ATT, and TMo keep up with the 3G coverage, as Verizon and Sprint move forward.

My iPhone never drops calls and hasnt since after the first few months the 3G luanched. But I am not in New York or California!

I did have a hard time sending MMS the week it launched. Lots of sending errors. And tethering...... how about that AT&T?

I want another US carrier to get the iPhone, if for no other reasons than to just spur competition and get a big load off of the AT&T network.

[LEStudios]

Originally Posted by bigmc6000

Wait, you mean that grass on the other side isn't actually greener it's just painted green?!?!?!

Welcome to the real world!

[Small White Car]

Originally Posted by Shasterball

Except Verizon does that too!!!!

Well back in December 2008 people were telling me that AT&T and Verizon both dropped calls and had problems and whatnot so it's really all the same.

Since then my AT&T service has gotten 4 times worse.

Are you telling me that Verizon got 4 times worse over the last year too?? This is the first I've heard of that.

[aristobrat]

Originally Posted by Small White Car

Are you telling me that Verizon got 4 times worse over the last year too?? This is the first I've heard of that.

I don't think there's any arguing that Verizon has the most stable 3G network, but the biggest question is, if they do get the iPhone, can Verizon's 3G network maintain the same quality with a quick influx of a few million iPhone users?

[co.ag.2005]

Originally Posted by Small White Car

Well back in December 2008 people were telling me that AT&T and Verizon both dropped calls and had problems and whatnot so it's really all the same.

Since then my AT&T service has gotten 4 times worse.

Are you telling me that Verizon got 4 times worse over the last year too?? This is the first I've heard of that.

FWIW, ATT service has gotten 4 times better for me (ok, maybe not 4 times, but at least 2 times. new 3G tower right by my house ). If ATT sucks so bad for you, go to VZW.

[tylerhbrown]

Originally Posted by Shasterball

Except Verizon does that too!!!!

Ahh, no, not really. Or at least not in my experience or that of anyone I know. I have had all three iphones and I love them, but ATT and their admitted 30% call drop rate is truly sad. I never lost calls with Verizon (T-mobile and Sprint we're not great for me, but neither we in the same badness-ballpark as ATT). We need to let Apple know how disappointed we are with ATT. I would gladly pay to get out of my ATT contract and go back to Verizon, if they offered an iphone. Lucky for me, I really like texting (although even those have been failing a lot too lately)

THB

http://thingsithinkithinkithink.blogspot.com/

[aristobrat]

Originally Posted by tylerhbrown

ATT and their admitted 30% call drop rate is truly sad.

FWIW, it was a single Apple Genius that made that comment, specifically about AT&T's NYC service. AT&T didn't admit anything.

We need to let Apple know how disappointed we are with ATT.

A great way to let Apple know how disapointed you are with AT&T is to return the device. People that keep the iPhone -- even though AT&T service doesn't work for them -- don't give Apple much incentive to improve things. Apple already got your money.

http://thingsithinkithinkithink.blogspot.com/

Remember to keep that in your signature.

[dynamo22]

wow first the Verizon network has the most 3G coverage, now they say that BlackBerry's run better on it too! I think big red is looking really good come December

[GutBomb]

Originally Posted by tylerhbrown

but ATT and their admitted 30% call drop rate is truly sad.

AT&T never admitted to 30% call drop rate. An employee at an apple store told a customer that in the NYC area at&t drops 30% of it's calls. And the internet ran wild with it. It was anecdotal evidence, not hard facts and detailed research, not from at&t, and about the NYC phone network, not about the nationwide network. It was an offhand comment by an apple store employee.

But we wouldn't want to get our facts straight now would we?

[ssteve]

Originally Posted by Shasterball

Except Verizon does that too!!!!

Are you amongst tall buildings when you experience these dropped calls on Verizon? Maybe Verizon drops these calls because of the same reason AT&T does....

Don't get me wrong. I won't get an iPhone until I can get it on Verizon. I live in AZ and there are only two small spots where I ever lose a call and most of the time when I am in these areas, the calls do not drop.

Verizon...Get the iPhone.

[marco114]

I have lived in 4 different rural markets and regularly travel between them. Currently, in NC, Verizon is everywhere since they bought out a couple providers like Rural Cellular and I forget the other one.

When I left Verizon, they had full bar 3G coverage at my house. They had just upgraded about 3 months before I went with an iPhone. With AT&T, I need to drive almost 20 miles to even find 3G coverage.

With Verizon, I had a Palm Treo 700 and it was very rare to see even the analog signal at all.

If Apple would make the iPhone for Verizon, i'd switch back in a blink, even if I had to pay early termination, it's that bad. I typically lose between 20-40% of my calls. There is several dead zones too, that I can't even drive down without losing it.

[CharBroiled20s]

Originally Posted by marco114

I have lived in 4 different rural markets and regularly travel between them. Currently, in NC, Verizon is everywhere since they bought out a couple providers like Rural Cellular and I forget the other one.

When I left Verizon, they had full bar 3G coverage at my house. They had just upgraded about 3 months before I went with an iPhone. With AT&T, I need to drive almost 20 miles to even find 3G coverage.

With Verizon, I had a Palm Treo 700 and it was very rare to see even the analog signal at all.

If Apple would make the iPhone for Verizon, i'd switch back in a blink, even if I had to pay early termination, it's that bad. I typically lose between 20-40% of my calls. There is several dead zones too, that I can't even drive down without losing it.

I too came from Verizon where I hardly ever dropped a call. I can't remember it ever being a problem. Now I have my second iPhone (first was with tmobile) and I have to say that AT&T is the worst carrier I've ever used. I live in Chicago and not a day goes by where at least 1 call is dropped (usually more than 1).

I'd be right behind you in line at verizon to get one of their iPhones.

AT&T should be penalized for their garbage coverage by apple ripping the exclusivity deal away from them.

We in America would really benefit from legislation that bans anticompetitive exclusivity contracts. Similar laws to that which Europe enjoys would make everyone here a little happier.

Choice is never a bad thing.

[MacU]

Originally Posted by marco114

I have lived in 4 different rural markets and regularly travel between them. Currently, in NC, Verizon is everywhere since they bought out a couple providers like Rural Cellular and I forget the other one.

When I left Verizon, they had full bar 3G coverage at my house. They had just upgraded about 3 months before I went with an iPhone. With AT&T, I need to drive almost 20 miles to even find 3G coverage.

With Verizon, I had a Palm Treo 700 and it was very rare to see even the analog signal at all.

If Apple would make the iPhone for Verizon, i'd switch back in a blink, even if I had to pay early termination, it's that bad. I typically lose between 20-40% of my calls. There is several dead zones too, that I can't even drive down without losing it.

I have to agree with you there. I have an iPhone for personal use and a Verison BB for work. My iPhone works around 20% of the time at my house and it drops calls randomly elsewhere. My BB has full bars at home and I have yet to have a dropped call. We need Apple to take care of its customers by opening the market for Verison and TMobile.

[rjohnstone]

Originally Posted by ssteve

Are you amongst tall buildings when you experience these dropped calls on Verizon? Maybe Verizon drops these calls because of the same reason AT&T does....

Don't get me wrong. I won't get an iPhone until I can get it on Verizon. I live in AZ and there are only two small spots where I ever lose a call and most of the time when I am in these areas, the calls do not drop.

Verizon...Get the iPhone.

You must not live in north Phoenix.
Verizon blows up here. Even the company I work for, who had a Verizon contract for years, dropped them and went to AT&T. We got tired of missing calls and text alerts when a system went down.

And no, we don't use iPhones either. Only Nokia, Samsung or Blackberry phones.

[Konz]

Looks more deceptive than factual. I'm sure Verizon is being very generous with the definition of "3G coverage" for their own network while doing just the opposite with AT&T's.

Neither carrier actually has a 3G coverage map available on their website.

A little fishy? Me thinks....

[blahblah100]

Originally Posted by Shasterball

Except Verizon does that too!!!!

About 2 months ago I paid an early termination fee and gave up my iPhone because of the dropped calls. I have a Blackberry on Verizon, and consume about 800 minutes a month (peak times, not nights and weekends) and close to 200MB of bandwidth.

I have not had a single dropped call. I can also finally browse the web without Safari crashing all the time.

[SFStateStudent]

Originally Posted by blahblah100

I have not had a single dropped call. I can also finally browse the web without Safari crashing all the time.

Oh yeah; my dad can take your dad 24/7.....lol

Does Safari come with your BB?

[mackk]

I live in NYC and work in Manhattan every day, and my coverage is fine.
But I have a 1st gen iPhone...

[schwell]

Originally Posted by blahblah100

About 2 months ago I paid an early termination fee and gave up my iPhone because of the dropped calls. I have a Blackberry on Verizon, and consume about 800 minutes a month (peak times, not nights and weekends) and close to 200MB of bandwidth.

I have not had a single dropped call. I can also finally browse the web without Safari crashing all the time.

I would not call looking at the web on a blackberry surfing. It is more like wading in a kiddie pool.