Amazon Planning to Take on Apple in Smartphone Market

Discussion in ' News Discussion' started by MacRumors, Jul 6, 2012.

  1. macrumors bot




    Bloomberg reports that Amazon is currently working with Foxconn on a new smartphone product, one that would compete head-to-head with the iPhone and Android devices.
    Amazon is also said to be looking to acquire a portfolio of wireless technology patents that would help it stand up to competitors in the market.

    Amazon has already generated a considerable amount of interest with its Kindle Fire tablet, a heavily-customized Android device launched late last year. By adding a smartphone to the mix, Amazon would have mobile devices in several different form factors to help spur consumption of the company's extensive library of digital content.

    Article Link: Amazon Planning to Take on Apple in Smartphone Market
  2. macrumors 68000


    Google is going to be pissed.
  3. macrumors demi-god


    Not something I would be remotely interested in, but I'm sure there would be some who would find it compelling
  4. macrumors regular

    I love my Kindle Fire, but it isn't even close to stable enough for me to consider using the software (similar at least) in my phone.
  5. macrumors Core


    Amazon should stick to two things on the consumer side: eBooks and selling other people's stuff.
  6. macrumors demi-god


    Sounds interesting. Though I have to wonder how well it would be adopted considering the market of iOS and Android.

    At only the thought of it, I don't think it would be something I would buy.
  7. macrumors regular

    Just what we need, more android fragmentation.
  8. macrumors 6502a


    Well, welcome to the smart phone market... 5 years too late. Maybe it will also create a "considerable amount of interest" - what ever that is. In the end, we will see who actually wil make money with it.
  9. macrumors member


    One word: Competition, my dear friends, competition.

    Always a good thing.:apple:
  10. macrumors 6502

    This would had been a good move some 4 years back...
  11. macrumors demi-god


    It has to be a viable alternative in order to be considered healthy competition
    That remains to be seen
  12. macrumors 6502a


    What will its major selling points be? That will be the big question.
  13. macrumors member

    As a matter of fact, I don't think there will be such a thing as a Smartphone Market in a few years. There will be smaller or larger tablets equipped with 4G/LTE internet and Voice over IP numbers.

    Phone is going to be just one of several communication apps on the device.
  14. macrumors regular

    Please, please, please use Android.... we don't need any more new OS for phones right now.
  15. macrumors 68040

    Mad Mac Maniac

    I don't see this gaining any traction. But an interesting move none-the-less


    of course they will use android. A heavily modded version like their Fire
  16. macrumors regular

    Amazon could acquire RIM with spare change.
  17. macrumors regular

    Taking their sweet time...
  18. macrumors 603


  19. macrumors 68020


    I'm sure this will set the world on Fire.
  20. macrumors regular

    No way! They don't care about that crowd. They're all in with consumers.
  21. macrumors 6502

    competition is always a good thing... well almost always. I have to agree with you, hard to believe Amazon can enter at this point. But will be interesting to watch.
  22. macrumors 6502

    It's one thing to have a diverse set of options for computers or tablets that are not tied to a service provider, but it is an entirely different and scary scenario to have diversity that lack cohesiveness and you need to go to a cell carrier or provider.
    With iOS and to some extent Google's nexus program, power has finally been wrestled from carriers into the hands of the consumer. Forking android, other android variants, even a Facebook phone threaten to spread OEMs even thinner and relinquish to more demands of the carriers and crapware. Why else would the carriers be so interested in pushing a 3rd alternative like Windows phone or their own OS built on Mozilla's gecko? Because with confusion in the marketplace they return to a stronger position where consumers turn to them for solutions.
    I vote NO on Amazon doing this.
  23. macrumors 68000

    I wonder what kind of issues amazon may run into with the carriers. The US carriers caused Vizio to kill its smartphone off before it ever made it to the market because they are so difficult to work with. Hopefully amazon can make a great product but I don't see how it will be very different from any other heavily skinned android phone at this point.
  24. macrumors member

    I am all for it! I may sound cliché, but competition is *always* good for customers and companies :D.
  25. macrumors 68000


    Tardy to the party.

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