Apple Donates $2.5 Million to American Red Cross for Hurricane Sandy Relief

Discussion in 'MacRumors.com News Discussion' started by MacRumors, Nov 9, 2012.

  1. macrumors bot

    MacRumors

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    9to5Mac shares an email sent to Apple employees by CEO Tim Cook announcing that the company has donated $2.5 million to the American Red Cross in support of Hurricane Sandy relief efforts.
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    Apple's own donation comes in addition to its program facilitating donations from iTunes Store users. Under that program, users can donate by simply clicking a button in the iTunes Store, with the amount of the donation being charged to the credit card on file for their account. Apple is not taking a cut of those donations, passing 100% of the amount along to the American Red Cross.

    Article Link: Apple Donates $2.5 Million to American Red Cross for Hurricane Sandy Relief
     
  2. macrumors 65816

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  3. macrumors Nehalem

    GoCubsGo

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    #3
    Good for Apple.
    Hopefully this money helps the victims quickly.
     
  4. macrumors 6502a

    arctic

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    #4
    I salute you, Tim. Nice to hear someone with a heart is in the driver's seat.
     
  5. macrumors regular

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    #5
    Shame the money didnt go to a much more deserving causes.
     
  6. macrumors 65816

    Nightarchaon

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    #6
    this is like me or you giving a beggar a few pennies, id have been impressed if it had 2.5 Billion with a B..
     
  7. macrumors 6502a

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    I'm curious what all those people who eviscerated Apple in the thread about the iTunes donations will have to say now? So quick to blame without facts...
     
  8. macrumors regular

    jasonxneo

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    #8
    What's more deserving than hurricane relief? :confused:
     
  9. macrumors Nehalem

    GoCubsGo

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    #9
    Such as? Not to say there isn't but you have people displaced now because of a natural disaster; how is it not money well spent?


    Apple did the iTunes donate thing for Katrina I think. Who cares what people say but it is not "quick to blame" when the donation system was opened well before this donation came to be.
     
  10. macrumors 6502a

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    #10
    Shame that you are the sole decider of what constitutes a worthy cause... Oh wait, you aren't!
     
  11. Moderator

    SandboxGeneral

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    Very nice to see the company donate like that. :)
     
  12. macrumors demi-god

    SatManager

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    I knew someone would have to complain about it. What cause could be more important than helping your fellow citizen in time of great need?
     
  13. macrumors G5

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    #13
    What a disgusting comment to make. What's a "shame" is your inhumanity.
     
  14. macrumors regular

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    #14
    I think for a long time Apple didnt give much. Now they're doubling their employee's gifts. Facilitating customers' donations, probably eating the credit card fees and donate 2.5 million. It'll never be enough will it. Had they given 2.5B people would have said. Ahh too much. Take this positive story as it is. There's a need. People are giving. Apple joins them.
     
  15. macrumors 6502a

    chagla

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  16. macrumors 6502a

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    They did it for Katrina and they did it for Sandy. And people were quick to say Apple wasn't doing anything special in both cases. And they were wrong.
     
  17. GoCubsGo, Nov 9, 2012
    Last edited by a moderator: Nov 9, 2012

    macrumors Nehalem

    GoCubsGo

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    #17
    Exactly. I'd rather give money to someone displaced like this.
     
  18. macrumors member

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    #18
    Something to prevent times of great need.
     
  19. macrumors 68000

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    #19
    And you know this how? You work at Apple?
     
  20. macrumors 68000

    iGrip

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    Good move. Apple needs all the good publicity it can get.
     
  21. macrumors 6502

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    #21
    Am I the only one who interpreted Sensation's comment as being in jest? At least I hope it was in jest.
     
  22. macrumors regular

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    #22
    Would have been hilarious if they donated $2.5 million in iTunes giftcards.
     
  23. macrumors 65816

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  24. macrumors 68030

    andalusia

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    #24
    I was fully expecting to come into this thread and see a comment like this. *shakes head*
     
  25. macrumors newbie

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    #25
    Too little too late. For a company with this market cap apple still pales to others.
     

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