Apple Dropping iTunes Plus (DRM Free) Songs to $.99?

Discussion in 'MacRumors.com News Discussion' started by MacRumors, Oct 15, 2007.

  1. MacRumors
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    MacRumors

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    In May, Apple launched the Digital Rights Management (DRM) free portion of their Music Store called iTunes Plus. The copy-protection free songs sold for $1.29 and were encoded at a higher 256kbps quality AAC.

    Earlier today, some users had noticed that certain iTunes Plus songs were now selling for $.99 instead of $1.29. At first it wasn't clear if the pricing discrepancy was simply a mistake.

    Ars Technica is now reporting that Apple is in the midst of expanding iTunes Plus to include indie music labels and also dropping the price of all iTunes Plus songs to $.99. Apple will reportedly keep the old DRMed songs at $.99.

    The article speculates that the price drop is a reaction to Amazon's DRM MP3 Store which has been very well received. Amazon's MP3 DRM-free store launched 3 weeks ago and provides 256kbps MP3s that can be seamlessly loaded into your existing iTunes library.

    Article Link
     
  2. twoodcc
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    twoodcc

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    #2
    well i guess a little competition can be a good thing
     
  3. Grimace
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    Grimace

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    #3
    I wonder if the law suits will come from this too. The price dropped too soon on my songs I paid $1.29 for!! Give me a refund Steve!! I can hear it now.... :rolleyes:
     
  4. Multimedia
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    Multimedia

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    #4
    Step In The Right Direction

    Excellent Advancement.
     
  5. mashinhead
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    macrumors 68020

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    #5
    i don't know the iTunes store seems like kind of dead avenue to me. i find that i use it less and less. I think it should actually move to a subscription basis and then it will see more growth. I just get this feeling that both companies and consumers are starting to move away from it. The ipod's still great though.
     
  6. NDLaHam
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    NDLaHam

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    #6
    excellent!!

    Now just offer the songs in ACC or MP3(for people that don't use player that can't support aac)

    Hopefully the other record companies will cave in eventually to this.

    Wouldn't it be great if you could download it in as many formats as you want unprotected. FLAC, WAV, MP3, whatever. then you truely own the full quality of the music.
     
  7. VanMac
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    VanMac

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    #7
    Nice. Now I can update the rest of my purchased songs :apple::apple:
     
  8. Mistershark
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    #8
    I'm just glad that most iTunes plus albums are already priced at $9.99.
     
  9. polishmacuser
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    polishmacuser

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    #9
    there updating there site thats what it keeps telling me and my itunes doesnt want to open in windows :( but in mac it does
     
  10. Martin C
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    Martin C

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    #10
    I honestly do not understand how someone could select 'negative' for this news story.
     
  11. wattage
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    wattage

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    #11
    Anyone else find it funny that some people vote this type of news as a 'Negative'!!

    What's negative about a price drop??
     
  12. plumbingandtech
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    macrumors 68000

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    #12
    I accidently press neg instead of pos. :(

    I wish I could redo it and make it right.
     
  13. twoodcc
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    twoodcc

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    #13
    i guess they think amazon is gaining on apple?
     
  14. Martin C
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    Martin C

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    #14
    A lot of the people I have talked to didn't know anything about Amazon's Music Store. They need to do some better web advertising to have a chance at challenging iTunes.
     
  15. Peace
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    Peace

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    #15
    This is a good step.Now all Apple needs to do is get Warner Bros. and Universal in DRM-Free format.;)
     
  16. Nugget
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    Nugget

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  17. ghall
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    ghall

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    #17
    If this is true, then iTunes plus is finally worth it to me! Awesome!
     
  18. p0intblank
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    macrumors 68030

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    #18
    This would be awesome if true! Competition is always a good thing. :)
     
  19. saxman
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    #19
    Yeah for competition.

    I wonder if they'll give me a credit for $0.145 per iTunes+ song I purchased since May (-;
     
  20. CommodityFetish
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    CommodityFetish

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    #20
    Finally! Give the indies some respect! :D

    Amazon.com, I salute you. It's so nice when the consumer benefits from a competitive market.
     
  21. Telp
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    Telp

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  22. Martin C
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    Martin C

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    #22
    They need to get some more record labels on to these DRM-Free songs.
     
  23. nemaslov
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    nemaslov

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    #23
    GET ALL THOSE INDIE LABELS DRM FREE NOW!! YEAH!!! :p
     
  24. zwida
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    zwida

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    #24
    Yeah, that'd be nice. I think it's going to be awhile before any of the other majors sign on to this project, though.
     
  25. elppa
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    elppa

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    #25
    I'm waiting for the first person to ask for the $0.30 cashback for every song they upgraded.

    Any moment now…
     

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