Apple Facing Potential Suspension of Italian Sales Amid Warranty Concerns

Discussion in 'MacRumors.com News Discussion' started by MacRumors, Jul 2, 2012.

  1. macrumors bot

    MacRumors

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    Late last year, Apple was fined $1.2 million by Italian regulators over warranty-related issues, with Apple being cited for not adequately disclosing standard two-year warranties required to be offered with new products sold in the country.

    Following the ruling, Apple temporarily added disclosures to its Italian online store even as it was appealing the decision. Apple officially lost its appeal earlier this year, with the company being required to pay the previously-assessed fine.

    Reuters now reports that Italian regulators remain concerned about Apple's sales and marketing tactics and are considering additional fines and an eventual temporary ban on Apple's ability to sell products in the country as further sanctions.
    Italy is not the only country where Apple is facing criticism over its warranty policies. Earlier this year, consumer groups in eleven European Union countries filed letters of complaint with their respective regulatory agencies asking them to take action against Apple's misleading warranty sales tactics in light of the EU's requirement for a standard two-year warranty. The company clarified the differences between EU protection and Apple's warranty policies, but concerns about its disclosures apparently still remain.

    Update: Apple takes issue with the Italian antitrust authority, saying in a statement:
    Article Link: Apple Facing Potential Suspension of Italian Sales Amid Warranty Concerns
     
  2. macrumors newbie

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    #2
    Apple is getting in trouble because customers can't read?
     
  3. macrumors 604

    wordoflife

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    #3
    It's good that they (the Italian regulators) are bringing this up because this is something many EU customers aren't aware of and end up unnecessarily buying Apple Care.
    Because they aren't well informed enough.
     
  4. macrumors regular

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    #4
    Is there any wonder why Italy's economy is in the *******? Toilet? Crapper?
     
  5. macrumors P6

    Peace

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    #5
    No. Apple is getting into trouble because of the standard 2 year warranty AND the fact that people can't read very,very tiny print.
     
  6. macrumors 68020

    applesith

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    #6
    Requiring 2 year warranties is stupid. It just raises prices for everyone. Let people choose if they want to pay for that extra 2 years of warranty instead of forcing them.
     
  7. wordoflife, Jul 2, 2012
    Last edited: Jul 2, 2012

    macrumors 604

    wordoflife

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    #7
    I agree. Ultimately, this is one of the reasons why some products cost [a lot] more in different countries.

    Changed thoughts and disagree.
     
  8. macrumors regular

    C00rDiNaT0r

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    #8
    Yea that one extra year warranty makes a lot of difference.

    How do people usually arrive to the conclusion of whether they need the AppleCare? Do they just take the salespersons' word for it? Don't the packaging of the products themselves (Macs, iPods, etc.) already tell customers what the standard warranty policy is?
     
  9. macrumors regular

    habubauza

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    #9
    Let the shake downs begin! Tim Cook is not a fighter like Steve Jobs. He hates courts and prefers to settle. It is one of the worst positions to telegraph in an increasingly litigious and intellectual property contentious environment. You will see the scum of the scum trying to exploit Apple. The commies in China did it, with more to follow!
     
  10. macrumors P6

    Peace

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    #10
    A 2 year warranty also helps weed out the planned obsolescence of some products.
     
  11. macrumors 6502

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    #11
    There are lots of people that don't watch any foreign movies because the subtitles are too fast. :eek::eek:I know many in the in the USA and Canada just like that.

    You cannot imagine how boring and difficult it is to read for some people.
     
  12. macrumors 68000

    BC2009

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    #12
    Bingo! It just means higher prices in the EU. Somebody has to pay for these warranties whether or not they are government-imposed. I say that Apple just raises the price by 10% across the board and gets really specific about what warranty comes with the product and what is included in AppleCare. The 10% hike in price should more than make up for the loss of AppleCare sales.
     
  13. macrumors 6502a

    Feed Me

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    #13
    inb4 'mericans.
     
  14. macrumors 68020

    applesith

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    #14
    Exactly. I'm a proud Italian-American. I love Italy and it's culture and people. But their government and economic policies are so backwards.
     
  15. macrumors 603

    Oletros

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    #15
    This is another discussion
     
  16. macrumors 68030

    ericrwalker

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    #16
    Now now, it's possible they are putting the fine print in English.
     
  17. macrumors 6502a

    Kaibelf

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    #17
    NONSENSE. It's not APPLE'S job to inform the Italian public about standard Italian law. It's their government's job. What are they doing, aside from the whole underage scandal thing?
     
  18. macrumors 6502a

    nsayer

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    #18
    I think Apple should call their bluff and just pull out of Italy, including closing all of the iTunes, app and book stores.

    I rather suspect it wouldn't be long before there was a new set of regulators overseeing that section of the Italian government.
     
  19. macrumors 603

    Oletros

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    #19
    It is an EU directive, not an Italian law, try again
     
  20. macrumors 68030

    wonderspark

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    #20
    Seems easy enough for Apple to just play along. Offer a two year warranty, and clearly state it where necessary.
     
  21. macrumors 603

    Oletros

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    #21
    It's Apple (and whatever other company) job to inform in a right way and not to try to obscure the law term to sell extended guarantees.
     
  22. macrumors member

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    #22
    I don't know how in Italy, but around me even every small child or elderly knows things have mandatory 2 years warranty. Also we are not stupid and can read.
     
  23. macrumors 6502a

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    Italy
    #23
    Apple is getting in trouble because its executives can't read. The law.

    ----------

    How is that better than following the law like any other company and actually making a benefit to the consumer?
     
  24. macrumors newbie

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    May 4, 2012
    #24
    Apple should just close up shop and leave Italy. Just say "You know what you win Italy, we just won't sell products in your country."
     
  25. macrumors 603

    Oletros

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    #25
    It is an EU directive, perhaps Apple should call their bluff and just pull out of all the EU


    In reality, they are joking, nobody can say something like that with a straight face
     

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