Shall we look at
actual numbers?
• iPhone: 51.193 million units, $32.857 billion revenue (vs. 61.170 million, $40.282 billion YOY /
-16% units YOY,
-18% revenue YOY)
• iPad: 10.251 million units, $4.413 billion revenue (vs. 12.623 million, $5.428 billion YOY /
-19% units YOY,
-19% revenue YOY)
• Mac: 4.034 million units, $5,107 billion revenue (vs. 4.563 million, $5.615 billion YOY /
-12% units YOY,
-9% revenue YOY)
• Services: $5.991 billion revenue (vs. $4.996 billion YOY /
+20% YOY)
• Other Products*: $2.189 billion revenue (vs. $1.689 billion YOY /
+30% YOY)
Services is growing because of Apple Music but since Spotify are yet to make actual profit off that, I would love to know if Apple somehow does. Other Products includes the Watch and revamped Apple TV, but actual revenue increase is 0.5 billion while loss on iPhone alone is 7.5 billion. Also:
Apple is providing the following guidance for its fiscal 2016 third quarter:
• revenue between
$41 billion and
$43 billion
2015 Q3:
The Company posted quarterly revenue of
$49.6 billion and quarterly net profit of $10.7 billion, or $1.85 per diluted share.
WE don't need to care. Apple, however, should.