Perhaps they should update their computers. Macs are not an insignificant part or their business.
10-12%ish which on the pie chart no longer looks very significant. And, I'm not sure there the current leadership at Apple is capable of thinking about the big picture anymore. No doubt, there will be some more updates. But, I'm certainly concerned about Apple's future direction regarding the Mac line.
I think we need to just face it that we're not Apple's target market any longer. They used to be a computing company who held user-experience as job #1. Now, they are a higher-end consumer electronics company with a focus on fashion who holds profit-margins as job #1.
Thanks for your prediction. I'm going to go and sell all my Apple stock immediately based on the knowledge the iPhone 7 will flop. You saved me so much money. Where should I send you a cut for your advice?
See my paragraph above. So long as they create reasonably good products and can keep their profit margins high, they'll do OK as a company. But, as they keep losing their focus on user-experience, they'll eventually lose their brand reputation and user-base. It's not going to happen over-night, but we're talking trends and long-term here. (BTW, I've been an Apple evangelist for around 30 years now, and *would* have been telling you to buy AAPL in the mid-90s, if that tells you anything. I'm *MUCH* more worried about them now than I was back then. Take that for what it's worth.)