Apple Introduces Four Television Spots for the iPhone 5

Discussion in 'MacRumors.com News Discussion' started by MacRumors, Sep 21, 2012.

  1. macrumors bot

    MacRumors

    Joined:
    Apr 12, 2001
    #1
    [​IMG]


    With the launch of the iPhone 5, Apple has started running a full slate of television ads promoting the product. Typical with Apple advertising, all the spots focus on the features of the iPhone 5 and iOS, rather than price. They are voiced by Jeff Daniels, currently starring as Will McAvoy on HBO's Newsroom.

    One is focused on the new EarPod headphones, while another shows off the new Panorama feature in iOS 6, and a third touts the larger screen of the iPhone 5. The fourth ad shows how the iPhone 5 is the perfect size for "your thumb", a subtle jab at the larger screens of some Android phones that can be difficult to use with one hand.


    Article Link: Apple Introduces Four Television Spots for the iPhone 5
     
  2. macrumors 65816

    Joined:
    Jul 17, 2010
    #2
    These are funny! Really good Apple. Especially "Thumbs". A little nudge back at Samsung without being classless like them.
     
  3. macrumors 65816

    eagandale4114

    Joined:
    May 20, 2011
    #3
    Two thumbs up for these ads.:D
     
  4. macrumors regular

    Exotic-Car Man

    Joined:
    Oct 29, 2010
    Location:
    USA
    #4
    My favorite is either Thumbs or Physics. These ads are much classier than ones by other competitors.

    By the way, I'm sure I wasn't the only one, but I submitted this. :rolleyes:
     
  5. macrumors 6502a

    Joined:
    Mar 3, 2008
    Location:
    United States
    #5
    This is much better then those genius "mini-sitcoms."
     
  6. macrumors 68020

    gmanist1000

    Joined:
    Sep 22, 2009
    #6
    I like "Physics" the most!
     
  7. Sixtafoua, Sep 21, 2012
    Last edited: Sep 21, 2012

    macrumors 6502

    Sixtafoua

    Joined:
    May 29, 2009
    Location:
    Boston, MA
    #7
    Good ads, but they aren't great ads. They almost come off as pretentious.
     
  8. macrumors 65816

    Joined:
    Jan 8, 2009
    #8
    The iPhone 5...it's slightly taller...
     
  9. macrumors member

    Joined:
    Jan 27, 2010
    #9
    Well. The way I hold it, my thumb can just perfectly reach the top app on an iPhone 4S.

    Maybe I shouldn't hold it like that.
     
  10. macrumors newbie

    Joined:
    Feb 12, 2012
    #10
    I really liked the overall attitude of these ads. Damn it I need to get my hands on one!
     
  11. macrumors 6502a

    Baklava

    Joined:
    Feb 1, 2010
    Location:
    Germany
    #11
    These ads don't represent the elegance of Apple. :(
     
  12. macrumors newbie

    Joined:
    Mar 25, 2011
    #12
    I couldn't for the life of me pinpoint who was doing the voice over, then it hit me! Jeff Daniels!
     
  13. macrumors 65816

    mohsy90

    Joined:
    Feb 4, 2011
    Location:
    New York
    #13
  14. macrumors 68030

    greytmom

    Joined:
    Jun 23, 2010
    #14
    Like them all, especially the one with the little kids in costumes. Too cute!
     
  15. macrumors regular

    Cubeeless

    Joined:
    Apr 6, 2012
    #15
    Nice ads!
     
  16. macrumors 65816

    Joined:
    Jan 8, 2009
    #16
    The iPhone 5...because you are too lazy to shift your thumb slightly....
     
  17. macrumors 6502

    SgtPepper12

    Joined:
    Feb 1, 2011
    Location:
    Germany
    #17
    I like these very much.

    They nicely emphasize the hard engineering work behind the iPhone 5. Except the panorama ad, I don't understand how they can advertise such a trivial feature.
     
  18. macrumors 6502a

    Joined:
    Jun 19, 2009
    Location:
    United States
    #18
    Excellent. :D
     
  19. macrumors 6502a

    Joined:
    Nov 5, 2010
    #19
    I thought these seemed a little cheesy. Man remember the good ole days of the dancing silhouettes for the iPods?
     
  20. macrumors member

    Joined:
    Jan 27, 2010
    #20
    Btw... if having round in-ear headphones is so stupid... why have Apple's headphones been that way for years? Same about screen size?

    Not wanna flame this, but half of those ads are just telling that the way Apple did it the past couple of years was just wrong.

    While I agree with the headphones... I really don't like the larger screen. I'd even more like to have a smaller screen.
     
  21. macrumors newbie

    Joined:
    Mar 13, 2012
    #21
    Too much talking in these Ads...But i like it :)
     
  22. macrumors regular

    Joined:
    Sep 19, 2012
    #22
    Apple's starting to disappoint.
     
  23. macrumors member

    Joined:
    Apr 20, 2011
    Location:
    Michigan!
    #23
    I liked the thumb one best
     
  24. macrumors 65816

    Joined:
    Jan 8, 2009
    #24
    The iPhone 5...Crappy earphones, now in a different shape....
     
  25. macrumors 6502a

    Reaktor5

    Joined:
    Oct 12, 2007
    Location:
    New Hampshire, USA
    #25
    I noticed this by the third video! So awesome. :cool:
     

Share This Page