Originally posted by Le Big Mac
As for Apple losing money on this, remember that they pay a credit card fee now, and they avoid that. So there are savings as well.
Originally posted by macstyle
at my target store we have had these in the backroom for about two weeks.
Originally posted by ClimbingTheLog
Apple can't keep selling these things forever. Think about it - Target isn't going to sell something for no markup. So Apple isn't getting $15 for them from Target. I bet Apple is giving up all of its revenue on each song to Target.
Originally posted by ccuilla
I hope the iTMS gift cards are racked up sitting right next to iPod displays at the Target stores.
Apple could really do something cool like an "iTMS within a store" kiosk-ish thing. Listen to sample songs. Get a free iTunes CD (save the download). Selling iPod accessories right there too. Etc.