'Apple Store' iOS App Update Coming Tuesday with Free iTunes Store, App Store, and iBookstore Deals

Discussion in 'MacRumors.com News Discussion' started by MacRumors, Jul 20, 2013.

  1. macrumors bot


    Apr 12, 2001

    9to5Mac reports that Apple will be releasing an updated version of its Apple Store app for iOS devices on Tuesday, bringing a minor redesign and new tie-ins with iTunes Store, App Store, and iBookstore content. Through the updated app, Apple will offer special deals, making paid content free of charge for users of the app.
    The report indicates that the updated app will be part of Apple's effort to focus on iPhone sales in its retail stores, with customers being encouraged to install the app on their new iPhones, exposing to Apple's content offerings.

    In the example, shown in the screenshot, Apple is offering free downloads of Color Zen, a new puzzle game normally priced at $0.99.

    Apple's focus on iPhone sales is designed to boost the proportion of devices sold in its retail stores from the current level of 20%, although analysts have noted that Apple may have a difficult time achieving that goal given its network of just 250 stores in the United States compared to over 10,000 third-party sales locations such as carrier stores, Best Buy, and RadioShack. According to one U.S. study, 90% of first-time iPhone customers purchase their devices from somewhere other than an Apple retail store.

    The company has already begun taking some steps toward enhancing direct iPhone sales, including the device in its annual Back to School program for the first time. Under the program, eligible education customers can receive a $50 gift card good in any of Apple's content stores with the purchase of an iPhone.

    Apple is also partnering with recycling firm BrightStar to offer an iPhone trade-in program at its U.S. retail stores. That program will offer instant trade-in credit to customers, hopefully driving upgrade rates as customers will be able to immediately see the net cost of upgrading and take advantage of a simple means for turning in their used devices.

    Article Link: 'Apple Store' iOS App Update Coming Tuesday with Free iTunes Store, App Store, and iBookstore Deals
  2. macrumors 601


    Mar 2, 2012
  3. macrumors 604


    Nov 26, 2007
    Apple needs to massively expand their store count if they want to be selling directly to customers more. Their nearest store to me is 50 miles away. I have an AT&T, Verizon, Sprint, T-Mobile, Best Buy, Target, and Walmart all within 5 miles. In fact, with the exception of Target, I have 2 of each within 5 miles of me. If I expand to being 15 miles away, I have 2 Targets (and like 5 Walmarts...)
  4. macrumors 68040

    Jun 20, 2007
    Anyone else notice in that screenshot they are advertising the Retina MacBook Pro and Mac Mini?

    Maybe updates are coming Tuesday also.
  5. macrumors member

    Feb 11, 2010
    They're also advertising the iPad mini and iPhone 5........
  6. macrumors G3


    Jun 11, 2008
    Los Angeles, CA
    Or they are just pushing those items in their sales focus.
  7. macrumors member

    Jun 15, 2012
    You know it's real when the time is 9:41 A.M.
  8. macrumors 6502a

    Apr 20, 2008
    You're living it wrong. Time to move.

    I have 2 Apple stores within 15 minutes of me.

    I still order online. Whats it matter to you, anyway? With all of those stores, and I assume some RatShacks, you have every Apple item you could need within 5 miles. Just not their "genius" bars.
  9. macrumors 68000


    Sep 6, 2003
    They should offer a "now playing" feature. (Not sure if this is well known, but all apple stores over the world are playing the same music at the same time, as is the Apple hold music on Applecare. All from the same source.)
  10. macrumors newbie

    Aug 20, 2012
    Did ya miss part of the post?

    Tim Cook wants the majority of Apple sales to come from their own retail stores. ArtOfWarfare is stating that yeah, he isn't driving 50 miles to buy something from an Apple Store with all the other options. So Tim Cook has a lot to do to achieve that goal.
  11. macrumors 68030

    Jul 18, 2013
    I have four Apple stores within 30 minutes of me. I refuse to go to any of them. last time I was at one, I had ordered an iPhone online and went to the store to pick it up. Took 30 minutes to see anyone to get my phone with the stupid check in system they had.

    Maybe their intentions were that it would make me want to look at computers or iPads to buy one but I just stood there waiting.
  12. macrumors 6502a


    May 7, 2011
    This is a good first step. There's still more left to do if you want to boost iPhone sales but the absence of evidence is not the evidence of absence. Let's go Apple.
  13. macrumors regular


    Mar 18, 2013
    i don't understand all the rants about apple stores.
    Especially the new mobile payment system is just great.
    EVERYONE can be your cashier. You don't have to wait in a line to pay something. You go to one of the blueshirts. Say "Hi i would like to have", he says ok, brings the thing for you and you can pay.
    On the other side ... you would have to search for the item, take it, wait in line to checkout and need longer.

    i would like to have a similar shopping system everywhere.

    The only thing that you could say against is "ieeeh i have to talk to a human"
  14. macrumors 65816

    Jun 20, 2009
    Lincoln, UK
  15. macrumors 6502a

    May 24, 2013
    Bought my macbook pro at the 5th ave store in manhattan in the middle of the day on a thursday. Had no problems, suffered no annoyances and yes it was crowded as hell. People just like to complain everything has to be done for them it's not possible to approach a blue shirt tell him ur in a hurry and u need x. Rarely is there a time when there isn't a free blue shirt u just gotta take the initiative and approach them if you want it done quickly, much like everything else in life I might add.
  16. macrumors 68000


    Oct 26, 2011
    Alpha Centauri A
    Possibly add ios 7 support now and full support when it comes out?
  17. macrumors 65816


    Feb 27, 2006
    And it's all so loud that I can't hear a thing the sales clerk is saying to me.

    Seriously, the worst thing about the Apple Store experience is the blaring "music."
  18. macrumors regular

    Jun 4, 2003
    Los Angeles, CA
    This seems like a very misplaced focus for Apple and Tim Cook. Who cares if the sales are coming from Apple Stores, as long as people are buying iPhones? Tim Cook needs to focus on INNOVATION, not silly sales tactics that sound like they're coming out of Steve Ballmer's playbook.
  19. macrumors 6502a

    May 24, 2013
    Well I mean they can do two things at once right? The two aren't mutually exclusive.
  20. macrumors 6502

    Jun 24, 2010
    Portland, OR
    I guess I've never even noticed they play music? I agree they're usually a zoo but if anything Apple is too efficient. I like to wander and look around but I walk in immediately get asked how I can get helped, and within 3 minutes I've got it, paid and have a little white bag and an e-mailed receipt. It makes it hard for me to gawk! :p
  21. macrumors 6502


    Dec 29, 2011
    Irvine, CA, USA
    I guess iPad support is never going to come, then.
  22. macrumors 65816

    Oct 9, 2012

    Cook does not know how to do that so he focuses on textbook classis bean counting. Remove ambient sensor from iPod Touch, remove rear camera, and the beat goes on.
  23. macrumors 68000

    Mar 1, 2010
    Yes, most of the chain stores that sell apple devices way outnumber the Apple stores.

    The closest Apple store to me is 100 miles away. Apple is starting a campaign to try to sell more iPhones in its own Apple stores. I think that he might be talking about.
  24. macrumors newbie

    Mar 25, 2010
    iPad mini refresh - probably not retina :(
  25. macrumors 68020


    Nov 22, 2011
    East Coast USA
    I have an apple store literally in my back yard I could walk to it. And they give amazing customer service

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