AT&T: iPhone 3GS Launch Broke Numerous Company Records

Discussion in 'iOS Blog Discussion' started by MacRumors, Jul 2, 2009.

  1. macrumors bot


    Apr 12, 2001

    MacDailyNews has obtained an internal AT&T memo promoting the record-breaking nature of the iPhone 3GS launch on Friday, June 19th.
    Furthermore, AT&T notes that it had surpassed the 2008 iPhone 3G launch sales numbers by noon on the iPhone 3GS launch day and sustained its record-setting sale pace for eleven straight hours.

    Despite shorter lines on launch day than in 2008, due in large part to online availability, Apple announced that the iPhone 3GS had reached over one million sales in the first three days of availability, on par with the performance of the iPhone 3G at its 2008 launch.

    Article Link: AT&T: iPhone 3GS Launch Broke Numerous Company Records
  2. macrumors newbie

    Jul 2, 2009
    Maybe they will reward us by activating MMS soon
  3. macrumors 6502a

    Jun 23, 2007
    Seems to me, with numbers like this, AT&T will for sure try and hold onto their exclusive agreement with Apple for as long as possible.

    Seems like with every new iPhone released, there is greater and greater demand for the phone.

    Come on AT&T, get the ball rolling for MMS!
  4. macrumors 601


    Jun 27, 2007
    Central U.S.
  5. macrumors 65816

    Ambrose Chapel

    Jul 24, 2002
    and the way att thanks those customers is by not supporting major new features of the phone. insulting.
  6. macrumors 65816


    Nov 26, 2008
    California, USA
    That's wht happens when you have a monopoly...or,uh.."exclusivity" over the iPhone.

    The way AT&T thanks their customers is by forcing them to buy $39.99 worth of voice minutes that most people never even use half of. I would rather pay a small fee for MMS and a small fee for tethering (if I choose to use those features), instead of being forced to buy voice minutes that I know I will never use.

    -posted via iPhone
  7. macrumors member

    Jul 2, 2009
    I wonder what kind of records AT&T and Apple could...

    have broken if they would have shown some love to their existing iPhone users. Also, I wonder how many existing iPhone customers paid $399 or $499 for a new iPhone 3GS.

    I for one did not upgrade from a 3G to a 3GS and will not at that price. I understand why they did this. I'm going to wait and purchase the year 2010 model. Hopefully by then, AT&T's contract will have expired.
  8. macrumors newbie

    Jun 22, 2009
    Surf City, CA
    Yeah...and tethering. Maybe if AT&T took a break from there sales spreadsheets they could take a moment to click the button that says "turn on iPhone MMS and tethering"...tomorrow?...didn't think so.
  9. macrumors newbie

    Jul 2, 2009
    Biggest day

    How about:
    • most network wide data outage day
    • most drop calls day
    • most missed calls str8 to voice mail day
    • most ridiculous update day when newly released OS made current phones slower
    or am i wrong?
  10. macrumors regular


    Jun 23, 2007
    on it's way

    it's right around the corner.....;)
  11. macrumors 6502

    Sep 12, 2007
    How Nice for Them

    Maybe they'll sink some of that profit into their infrastructure.

    Things are improving in my area. But they could always get better, and I know there are many places where 3G is either totally unavailable, or available only unreliably.

    Good job, AT&T! Now show us you remember where all that $$$ comes from!
  12. macrumors 601


    Feb 4, 2004
    Florida Resident
    I wonder if their network can even handle real MMS usage coming from the iPhone customer base.
  13. Guest


    May 26, 2004
    Randy's House
    Nice one.

    So sad we got stuck with such a crap company.
  14. macrumors regular

    Jun 18, 2008
    Los Angeles
    They forgot one record:

    * Most upgrade eligibility denials in a single day
  15. macrumors member

    Feb 21, 2005
  16. macrumors 6502


    May 25, 2006
    Seattle (M$ Country)
    I thought they changed their mind on that. I may be wrong but somebody should double check.
  17. macrumors 68020


    Jun 11, 2009
    I agree, they are going to want to keep the exclusivity; however, I think Apple is going to require some major concessions and improvements to keep it with AT&T alone. That tension couldn’t have been more evident at WWDC this year and it will likely continue until AT&T can keep up with the countless other carriers who are waiting with baited breath on what Apple wants.
  18. macrumors member

    Nov 19, 2007
    With as much bit*hing about the lame performance of 3G in many areas, I'm surprised that anyone is surprised at why at&t hasn't launched mms/tethering. I would suspect that we won't see anything on this front until _after_ they are done with their "big network upgrade" that they've been touting. Better to have a bunch of people whining about the lack of mms/tethering than it is to have your entire user base b*tching about even worse overall network performance.
  19. macrumors 65816

    May 28, 2008
    I paid the early upgrade price per the contract I willingly signed.I'm not the least bit upset about it.I'm a grownup.

    If you"understand"why they did it why are you still whining?Do everyone a favor and let it go.
  20. macrumors 68000


    Mar 10, 2005
    Los Angeles, California
    Guess what, you signed the contract. Nobody forced you to. You should have known. Cant fault anybody but yourself here.
  21. macrumors 68040


    Nov 9, 2008
    Fort Collins Colorado
    I gladly paid the $499 early upgrade price and I don't regret it at all.
  22. macrumors 6502a


    Mar 28, 2007
    New York, NY
  23. macrumors 6502a


    Mar 28, 2007
    New York, NY
    Or their customer service!
  24. macrumors regular

    Oct 27, 2008
    South Orange NJ
    My feelings are that it's a pure numbers game. Apple loves the money it gets from AT&T. But now that the numbers are slowing down as far as new subscribers of the iPhone, Apple will need to look for new avenues in which to get more people using the iPhone. That means Verizon. It's not what you did last year, it's the performance this year. Apple will need more subscribers if they want to be a major player. I think January we will see a new partner in addition to AT&T.

    Apple still has the lead as far as quality, speed and applications. I think they will really be something in another few years, not that they are not already!
  25. macrumors 65816

    Jan 20, 2003
    ATT hit the freakin lottery when it got the iPhone contract. The lottery!!!

    They will sh*t an eggroll when other carriers get access to the iPhone. Better enjoy the lavish profits while you can ATT. Tick tock...

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