August 21, 1998: Quark Attempts Takeover of Adobe

Discussion in 'MacBytes.com News Discussion' started by MacBytes, Aug 21, 2006.

  1. macrumors bot

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  2. macrumors 6502a

    Some_Big_Spoon

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    #2
    I never knew about this. Weird to think that Quark, at one time, had the cash/options/clout to even have the balls to try this deal.

    Now Quark's dying a slow death with Adobe's foot on it's throat.
     
  3. macrumors 6502

    impierced

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    #3
    With Adobe's aquisition of Macromedia I actually hope Quark doesn't die. Competition is a good thing.
     
  4. macrumors 6502a

    Some_Big_Spoon

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    #4
    Adobe seems to think otherwise :)

     
  5. macrumors 6502a

    Belly-laughs

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    #5
    ´98 – isn´t that the year InDesign made it´s debut, at a price point well below XPress? Adobe made a clever move with the pricing, getting cash strapped design graduates and start-up agencies onto InDesign instead of the overpriced Quark offering. I believe they even made the 1.5 upgrade free (or very cheap at least) – perhaps apologising for the many issues 1.0 had. Since 2.0 I haven´t touched XPress except for the odd client that demands it. They´re charged a premium :D

    Quark knew InDesign meant trouble. Now 8 years later they´re still baffled. Almost like when Windows suddenly stepped all over the Mac OS and only a hard core user base could keep Apple alive.
     

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