Tuesday 12th July, 2005. 1440hrs Radio Five Live are currently doing a really interesting report on the impact of the iPod. There's a guest speaking (a self-confessed iBore and author a new book "iPod therefore I am"), who clearly loves his iPod, and they're playing his iPod directly over the radio - sounds really, really good!! Quite a piece of free advertising for Apple on the BBC. I guess the justification is the social/cultural impact of the iPod, which has - in some senses - become more than a consumer product and is now a cultural phenomenon. There may be a "Listen again" option on the Five Live website later this afternoon. Edit: There's also a interesting "Listen Again" link to a feature on Podcasting from the above page.