c/net's news.com has a positive story about the new iMac's effect on Apple's market share. http://news.com.com/2100-1040-893232.html Lots of posters ask about market share from time-to-time. It's now 3.7% in the US for the first quarter, and Apple is now the number 9 manufacturer in the world (nearly 8th). The article also notes that market share is well below that of 1996. *However, if the new iMac were to continue to be built at 5,000 to 10,000 units per day, as has been reliably reported, I believe you could see Apple's market share reach 6% as soon as next quarter.