Even if you think the "switch" ads sucked...

Discussion in 'Community' started by LethalWolfe, Jul 1, 2003.

  1. LethalWolfe macrumors G3

    LethalWolfe

    Joined:
    Jan 11, 2002
    Location:
    Los Angeles
    #1
    ... you have to have noticed the increased amount of testimonial<sp?> ads and ads/promo's using an "infinite white" background that have cropped up sense the switch ads first aired. At least in the US I've noticed a lot of "switch influenced" ads on TV.

    Just a casual observation.


    Lethal
     
  2. tazo macrumors 68040

    tazo

    Joined:
    Apr 6, 2003
    Location:
    Pacific Northwest, Seattle, WA actually
    #2
    Re: Even if you think the "switch" ads sucked...

    its like jobs said in the keynote. you know an ad campaign is going well when people begin to parody it :)
     
  3. jbomber macrumors 6502a

    jbomber

    Joined:
    Jun 24, 2003
    Location:
    Brooklyn - NYC
    #3
    yeah, seriously! i saw an ad for some damn camera with Val kilmer, and I swore it was an apple ad up until the point when he starts talking about the camera. it was a total rip-off.
     
  4. janey macrumors 603

    janey

    Joined:
    Dec 20, 2002
    Location:
    sunny los angeles
    #4
    highest form of flattery is imitation :rolleyes: :p
    i've seen many ads with all white backgrounds i keep thinking they're apple ads :p
     
  5. shadowfax macrumors 603

    shadowfax

    Joined:
    Sep 6, 2002
    Location:
    Houston, TX
    #5
    the switcher campaign is everything you could ask for from an ad--for the advertiser: it's cheap, it's simple, and it's easy to get your point across.

    and it's great to make fun of.
     

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