Firm Owning 'IPHONE' Trademark in Brazil Open to Selling Mark to Apple

Discussion in 'MacRumors.com News Discussion' started by MacRumors, Feb 5, 2013.

  1. macrumors bot

    MacRumors

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    #1
    [​IMG]


    Brazilian electronics maker IGB Electronica SA, which owns the trademark to 'IPHONE' in Brazil, has said it is willing to discuss selling the trademark to Apple following the launch of a line of Android phones bearing the 'IPHONE' mark in that country.

    [​IMG]
    Bloomberg reports:
    Brazil's Institute for Industrial Property confirmed this week that IGB has exclusive rights to the 'iphone' mark as it relates to mobile phones. Apple had requested exclusive use of the word in 2006, but the request was not granted because IGB's trademark dated back to 2000.

    Apple has sold the iPhone in Brazil for several years, but with this ruling it appears Apple will need to negotiate with IGB for the right to use the 'iPhone' mark. A similar situation occurred in China last year. Proview Technology owned the Chinese trademark to "iPad" and eventually sold the mark to Apple for $60 million.

    Article Link: Firm Owning 'IPHONE' Trademark in Brazil Open to Selling Mark to Apple
     
  2. macrumors regular

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    #2
    Of course they are.
     
  3. macrumors 6502

    Joined:
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    #3
    Cash grab. If this is legit, I would if I could.
     
  4. macrumors 603

    Michaelgtrusa

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    #4
    Money talks eh? Everyone wants a piece.
     
  5. macrumors 65816

    Risco

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    #5
    It's a done deal, you don't mess with Apple or it's lawyers.
     
  6. macrumors 68040

    Dr McKay

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    #6
    Mess? They owned this trademark years before iPhone existed. How are they messing with Apple?
     
  7. macrumors member

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    #7
    Yes, for the small sum of 8 billion, Apple can have it when they want.
     
  8. macrumors 6502

    Rudy69

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    #8
    No kidding, that's what it was about the whole time. They'll never really make money selling their "IPHONE" android phones
     
  9. macrumors 65816

    Joined:
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    #9
    They're open to lawsuits and bankruptcy, good luck with that
     
  10. macrumors regular

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    #10
    Shocker!
     
  11. macrumors 601

    Compile 'em all

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    #11
    Yeah man, just take the money! :p
     
  12. macrumors 68040

    Bubba Satori

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    #12
    Apple should just buy Brazil.
     
  13. macrumors 604

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    #13
    They’ll probably make more money selling the name to Apple than they would selling those... Things...
     
  14. macrumors 65816

    macsmurf

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    #14
    Apple owns the trademark for "App Store". Amazon needs to respect that.

    Oh wait. Wrong thread.
     
  15. macrumors 68040

    Bubba Satori

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    #15
    Karma is not a beach in Rio.
     
  16. macrumors 6502a

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    #16
    We are ready to sell it... for one BILLION dollars!
     
  17. macrumors 68000

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    #17
    they should sue apple for the iphone name

    clearly firm owning iphone came up with original idea 1st
     
  18. macrumors 68000

    AngerDanger

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    #18
    [​IMG]
     
  19. macrumors P6

    Peace

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    #19
    IGB Electronica SA has Apple by the proverbial sack and they know it.

    Apple's gonna pay a lot for this.
     
  20. macrumors 68020

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    #20
    They can't afford it.
     
  21. macrumors demi-god

    AustinIllini

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    #21
    that photo is moderately disturbing
     
  22. macrumors 68020

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    #22
    Nothing new here.
    Gradiente was after easy money anyway. They are a dying company and was never planning to make a phone in the first place.
     
  23. macrumors 65816

    Risco

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    #23
    Yes mess, not in the context of current ownership but more that Apple always get's what it wants.
     
  24. macrumors 68020

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    #24
    Or Bermingham, oh wait, no one wants it even if it's for free
     
  25. macrumors 603

    notjustjay

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    Canada, eh?
    #25
    Well, it all depends on what they originally trademarked it for. After all, it's been 8 years...

    Maybe they had a legitimate purpose, but then when Apple released their own iPhone, maybe they realized they were sitting on a gold mine. All they had to do was call attention to the fact that they owned the trademark, maybe by announcing that (ahem) "Hey, we intend to make a phone called the IPhone! And we have every legal right to! Anybody have a problem with that?" and wait for Apple to come running in with bags of cash.

    It's all speculation, but that's my theory.
     

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