Former Anobit CEO Discusses Acquisition by Apple, Contrasts Cultures of Apple and Intel

Discussion in 'MacRumors.com News Discussion' started by MacRumors, Jan 9, 2013.

  1. macrumors bot

    MacRumors

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    Just over a year ago, Apple acquired Israeli flash memory firm Anobit, and now that Anobit founder and CEO Ariel Maislos has left the company to start his next venture he has been able to share some details on his experiences with Apple. ZDNet covers an interview with Maislos at a recent meeting of the Israel Semiconductor Club, an event where Maislos shared details about how the acquisition came about and how Apple's culture compares to that of Intel, another company Anobit had worked closely with.

    On the acquisition front, Maislos noted that Anobit wasn't looking for a particular exit for the venture but that an existing relationship with Apple developed to the point where an acquisition made sense for both sides.
    Maislos contrasts the culture and expectations at Apple with those of Intel, which had previously invested $32 million in Anobit during an earlier financing round, noting that Apple's return from the brink of bankruptcy in the late 1990s has instilled expectations of excellence that simply don't exist at Intel.
    Maislos went on to note that Apple is extremely focused on its goals, demanding much more personal excellence than Intel or perhaps any other tech company.

    Maislos is of course not a neutral observer, given the close relationship he has had with Apple and the exit it provided for Anobit's founders, but his comments do provide a small glimpse at how an experienced outsider transitioning from partner to employee views Apple's culture.

    Article Link: Former Anobit CEO Discusses Acquisition by Apple, Contrasts Cultures of Apple and Intel
     
  2. macrumors 6502

    Joe-Diver

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    Different cultures drive different results, and customer experience.
     
  3. macrumors G5

    jav6454

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    #3
    Expecting A+ always vs rewarding A+... different approaches and yet both are leading the same road albeit different markets.
     
  4. macrumors 68020

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    #4
    This is not surprising at all. Steve Jobs instilled a commitment to excellence in Apple and it shows. Doesn't mean everything will always be perfect but compared to their competitors it is quite obvious. Dell, HP, Samsung, Motorola, and the rest of their competitors seem to operate around something quite different.
     
  5. macrumors 68020

    Squilly

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    #5
    Just another company for Apple to ruin. Or maybe... miraculously.... it'll be a decent partnership/buyout.
     
  6. macrumors 6502a

    SmileyBlast!

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    Man why so cynical? Apple ruined your company or something?
     
  7. macrumors 6502a

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    #7
    :rolleyes:
    And I guessed right. One of the new visitors :rolleyes:
     
  8. macrumors G5

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    #8
    Yes clearly those other companies you mention don't have any commitment to excellence :rolleyes:
     
  9. macrumors 6502a

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    #9
    One of my favorite parts of the Jobs biography was the talk about how he didn't want "B team" players at Apple, only A team players. Sounds like they still carry that approach. Not many companies do it that way either, there are always B team players. It's fascinating I think.
     
  10. macrumors 68030

    needfx

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  11. macrumors 6502a

    SmileyBlast!

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    #11
    I think he also said that the leverage you get from a really good programmer is like 25 times or something.

    Sure puts the pressure on people in that field.

    Working at Apple must be pretty stressful at times.
     
  12. macrumors regular

    guerro

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    #12
    Apple went Bankrupt in the late 1990s??????????????
     
  13. macrumors 6502a

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    #13
    All that expectation and all they can do is release the same phone 5 years in a row
     
  14. macrumors 68020

    Squilly

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    Apple manages to do that to most companies it acquires...
     
  15. carmenodie, Jan 9, 2013
    Last edited by a moderator: Mar 16, 2013

    macrumors 6502a

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    #15
    KFC has been frying of chicken for over 40 years in a row and that **** is still fingering licking good.
     
  16. needfx, Jan 9, 2013
    Last edited by a moderator: Mar 16, 2013

    macrumors 68030

    needfx

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    #16
    same taste, different chicken :D
     
  17. macrumors newbie

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    #17
    Not in software

    It must just in hardware where Apple requires the A-Game. Their software UI design is excellent, but the execution is pretty average.
     
  18. macrumors 6502a

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  19. macrumors 6502a

    phillipduran

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    #19
    True words!

    People often scream so much for innovation, but sometimes, things reach a point that they are really good enough how they are and change or addons for the sake of being different might not be the best choice.

    ----------

    Nah, you're just eating it wrong. :D
     
  20. macrumors 6502a

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    #20
    Without the leadership of Steve Jobs, yes. While Steve was off founding NEXT, Apple's leadership was shotgun-blasting the market with products like printers, CD players, speakers, and digital cameras.

    Steve came back by Apple acquiring NEXT and made the famous chart with consumer and professional on one axis and portable and desktop on the other. He minimized their computer line to 4 products, which, along with some funding from Microsoft, saved the company.
     
  21. macrumors 68030

    needfx

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    #21
    you're growing it wrong... :eek:
     
  22. macrumors regular

    guerro

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    #22
    Thanks for the History update. I already know all this. However, you might not have been able to sense my sarcasm. And, no, Apple did not go bankrupt.
     
  23. macrumors 68000

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    #23
    Haven't Porsche been doing the same thing for the last 30 years with the 911? Doesn't seem to have blunted the sales, (except with me I think they're well boring).
     
  24. macrumors 6502

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    Speak for you own house buddy
     
  25. macrumors 6502

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    #25
    If you do it right the first time, there is no need to reinvent it.
     

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