Interview with Yujin Morisawa Creative Director at Sony

Discussion in 'Community' started by iGav, Jul 28, 2004.

  1. macrumors G3

    Mar 9, 2002
    This guy is bang up there with Jonathan Ive for creative excellence, he also comes across as being friendly, down to earth and modest about his talents and achievements.

    A great insight into the Creative at Sony, arguably the only mainstream company to match and exceed Apple's creativeness and a must read for any Designers here on MR! ;)
  2. macrumors Penryn


    Dec 27, 2002
    Location Location
    Geez he's young. Go figure, he's the guy that designed the Clie's. Their design made all the other PDA companies rethink their design. Cool.

    Anyway, I, too, believe that Sony does a pretty great job at designing products. I like their products, but nothing related to computers or minidisks. ;)
  3. thread starter macrumors G3

    Mar 9, 2002
    He seem's like he'd be pukka to work for! ;)

    Sony has been hugely influential in product design like Apple has been, they realise the importance of good, innovative and original design, it's amazing how many companies still don't get that. :(

    Sony's QUALIA is bang on!

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