iOS Keyboard Maker SwiftKey Acquired by Microsoft for $250M

Discussion in 'iOS Blog Discussion' started by MacRumors, Feb 2, 2016.

  1. MacRumors macrumors bot

    MacRumors

    Joined:
    Apr 12, 2001
    #1
    [​IMG]


    SwiftKey, the company behind the popular third-party SwiftKey Keyboard for iOS and Android devices, is being acquired by Microsoft, reports Financial Times. Microsoft is said to be purchasing SwiftKey for $250 million in a deal that will be announced imminently.

    The SwiftKey keyboard has been available on Android devices since 2010, expanding to iOS in January of 2014 through the SwiftKey notes app. When Apple included support for third-party keyboards in iOS 8, SwiftKey was one of the first companies to produce a keyboard replacement app.

    [​IMG]

    SwiftKey's keyboard is notable for its word prediction tools, incorporating artificial intelligence and machine learning to make custom word predictions based on what a user has previously written. Microsoft will likely use SwiftKey's technology to bolster its own AI-based products, including its Word Flow keyboard and virtual assistant Cortana.

    Article Link: iOS Keyboard Maker SwiftKey Acquired by Microsoft for $250M
     
  2. Paradoxally macrumors 65816

    Joined:
    Feb 4, 2011
    #2
    And now Swiftkey will go downhill. Time to move to Swype.
     
  3. skywalkerr69 macrumors 6502a

    skywalkerr69

    Joined:
    Jan 21, 2011
    Location:
    New York City
  4. ashwin4 macrumors member

    ashwin4

    Joined:
    Aug 15, 2013
    Location:
    In the midst of it
    #4
    Swiftkey is one of my favorite keyboard hands down. Now please don't ruin this microsoft
     
  5. ikir macrumors 6502a

    Joined:
    Sep 26, 2007
    #5
    :(
     
  6. 1080p macrumors 68020

    1080p

    Joined:
    Mar 17, 2010
    Location:
    Planet Earth
  7. JorgTheElder macrumors newbie

    JorgTheElder

    Joined:
    Sep 9, 2015
    Location:
    Columbia, MO
    #7
    How about "Mobile device keyboard maker"... they made an Android keyboard years before you put 3rd party keyboards on iOS.
     
  8. jayducharme macrumors 68030

    jayducharme

    Joined:
    Jun 22, 2006
    Location:
    The thick of it
    #8
    It seems like a curious acquisition for MS, since they seem to be getting out of the phone business. I assume they'd want it for their Surface tablets.

    Big day for "small" acquisitions: I also had just read that Zagg bought Mophie.
     
  9. enthusiastic macrumors regular

    Joined:
    Nov 1, 2013
    #9
    With the one handed keyboard that was announced recently, I think Microsoft has a plan.
     
  10. gco212 macrumors 6502

    Joined:
    Jul 21, 2004
    #10
    Hope they continue to develop their keyboards with the level of care they currently do. It's easily the best keyboard on the market.
     
  11. Studioman macrumors regular

    Studioman

    Joined:
    Jun 17, 2015
    #11
    Weren't they making them for jail broken iPhones first, or was that the other company?
     
  12. cariacou macrumors 6502

    cariacou

    Joined:
    Jul 21, 2010
    #12
    Smart move!
    I really like what Microsoft is doing recently. (In "doing" I count acquisitions too).

    Apple's acquisitions on the other hand...
    If it wasn't for beats you'd think they are broke
     
  13. VanillaCracker, Feb 2, 2016
    Last edited: Feb 2, 2016

    VanillaCracker macrumors 68000

    VanillaCracker

    Joined:
    Apr 11, 2013
    Location:
    Washington D.C.
    #13
    I think Microsoft has been making stellar moves since Nadella has taken authority. Windows 10 is looking great, while Windows phone was never a breakthrough by any means, it is what it is; and one drive is great. I think he is taking Microsoft down the road they need to go down in order to succeed at what they're good at.
     
  14. Jimmy Bubbles macrumors regular

    Jimmy Bubbles

    Joined:
    Jul 10, 2008
    #14
    Just spitballing…maybe they're trying to find some semblance of hope to add to their tiny Microsoft band screen..? it's laughable, I know.
     
  15. Laurence Eckert macrumors member

    Joined:
    Jun 6, 2014
    #15
    They are a keyboard maker for Android and iOS. Don't make it sound like they are just developing for iOS (in the title), just because this is an Apple website.
     
  16. OldSchoolMacGuy macrumors 68000

    OldSchoolMacGuy

    Joined:
    Jul 10, 2008
    #16
    So they can put it into a phone that no one uses.

    Though the data is valuable. The user agreement allows them to view everything you type and record it. That means they know exactly what you write about and what you search for. That'd be great information for a search engine or a advertiser (both of which MS has) to have access to.

    Surprised Google didn't go for them first based on that wealth of information.
     
  17. Bubba Satori macrumors 601

    Bubba Satori

    Joined:
    Feb 15, 2008
    Location:
    B'ham
    #17
    In what respect, Charley?
     
  18. maxsix macrumors 68030

    maxsix

    Joined:
    Jun 28, 2015
    Location:
    Western Hemisphere
    #18
    SwiftKey was created in 2008, first released for Android in 2010

    Not until four years later was it released for iOS in 2014

    So boys and girls an appropriate headline reads "Keyboard Maker SwiftKey"
     
  19. TMRJIJ macrumors 68000

    TMRJIJ

    Joined:
    Feb 22, 2014
    Location:
    South Carolina, United States
  20. anshuvorty macrumors 6502

    anshuvorty

    Joined:
    Sep 1, 2010
    Location:
    California, USA
    #20
    Great statement. Made me want to check out Swype after using it a brief period when 3rd party keyboards was 1st announced for iOS. I am impressed with the updates that Swype made to the app since then! Looks like I have found a new favorite 3rd party keyboard. Thanks!
     
  21. jasonmelling macrumors 6502

    jasonmelling

    Joined:
    Nov 23, 2014
    #21
    Totally going to buy a Windows phone now.
     
  22. Nicky G macrumors 6502a

    Nicky G

    Joined:
    Mar 24, 2002
    Location:
    Baltimore & NYC
    #22
    $250 Million for a freaking virtual keyboard company? This is total insanity.
     
  23. Bubba Satori macrumors 601

    Bubba Satori

    Joined:
    Feb 15, 2008
    Location:
    B'ham
    #23
    It's almost as bad as $3 billion for Beats.

    No, nothing is almost as bad as that.
     
  24. Zerog46 macrumors newbie

    Zerog46

    Joined:
    Oct 15, 2015
    Location:
    New Jersey
    #24
    Not to change the subject burns haven't seen the avatar in years.
     
  25. fullauto macrumors 6502a

    fullauto

    Joined:
    Oct 19, 2012
    Location:
    Brisbane

Share This Page