So I noticed about 5 dead pixels along the right side of the screen, you can only see them when the screen is black. I noticed it when I was watching a movie in landscape. I decided not to get a replacement to see if maybe it would fix itself over time. But the opposite has happened. It's has gotten considerably worse, I now have 20-30 dead pixels along the same side. Anyone have a similar experience? Now I need advice on getting a replacement since I have never needed one. I want the process to be as seamless as possible. So I know the common sense things like I need to backup my phone and schedule an appointment with a genius. Should I set up the phone as new? Do I need to bring my original box w/ accessories? Any advice on the replacement process will be appreciated.