iPhone 5 Represented 21% of Verizon's 3.1 Million iPhone Activations in 3Q 2012

Discussion in 'MacRumors.com News Discussion' started by MacRumors, Oct 18, 2012.

  1. macrumors bot

    MacRumors

    Joined:
    Apr 12, 2001
    #1
    [​IMG]


    [​IMG]
    Verizon today became the first major U.S. iPhone carrier to report earnings for the third quarter of 2012, giving some insight into iPhone sales one week before Apple reports its numbers.

    In a conference call following the earnings release, Verizon revealed that it activated 3.1 million iPhones during the quarter, representing approximately 46% of its total smartphone activations of 6.8 million. The iPhone activation number was up from 2.7 million in the previous quarter that saw Apple garnering a similar 45% share of Verizon's smartphone activations.

    Addressing the iPhone 5, Verizon noted that 21% of its iPhone activations were for devices running on the carrier's LTE network, translating to about 650,000 iPhone 5 activations in the last few days of the quarter.

    AT&T and Sprint will also be reporting their financial results next week, ahead of Apple's announcement and conference call following the close of trading on Thursday, October 25.

    Article Link: iPhone 5 Represented 21% of Verizon's 3.1 Million iPhone Activations in 3Q 2012
     
  2. macrumors regular

    Joined:
    Jul 27, 2010
    #2
    So iPhone 5 accounts for 21% of Verizon's quarterly iPhone sales, even though it was only on sale for handful of days of the quarter? I'd say that is strong. Strong to very strong.
     
  3. macrumors 6502a

    jbrown

    Joined:
    Jul 7, 2002
    Location:
    London
  4. macrumors 68020

    jayducharme

    Joined:
    Jun 22, 2006
    Location:
    The thick of it
    #4
    Given the number of smartphones that Verizon offers and how heavily they advertise Android devices, it's pretty amazing that nearly half their smartphone sales were iPhones.
     
  5. macrumors 6502

    lotzosushi

    Joined:
    Jan 10, 2007
    #5
    I'm sure a lot of people like myself switched over from AT&T to Verizon for the iPhone 5. I chose to dump my unlimited data for faster LTE and better coverage!
     
  6. macrumors regular

    Joined:
    Sep 29, 2011
    Location:
    USA
  7. macrumors 68030

    Joined:
    Feb 17, 2009
    #7
    ...............but, was it half empty or half full?

    Wouldn't 21% be closer to 1/4 of sales?
     
  8. macrumors G5

    Joined:
    Jun 22, 2009
    #8
    Great numbers but not really "surprising"
     
  9. macrumors 68040

    KdParker

    Joined:
    Oct 1, 2010
    #9
    I believe that. Not bad for a phone others are calling 'old tech'.

    ----------

    And what does that really say about the SGIII? I constantly hear about how popular this phone is, but the iPhone seems to be killing it.
     
  10. macrumors 6502a

    Joined:
    Mar 1, 2008
    Location:
    Rockland/Manhattan/Bay Area
    #10
    good for Verizon, now I'm curious to see AT&T's numbers
     
  11. macrumors member

    Joined:
    Oct 14, 2012
    #11
    Such results were pretty much expected. Everyone is a winner - Apple, Verizon, and customers.
     
  12. macrumors G5

    jav6454

    Joined:
    Nov 14, 2007
    Location:
    1 Geostationary Tower Plaza
    #12
    That is weak. Taking into consideration how popular the iPhone 5 is and how much it was sold, weak. I bet AT&T took the whole grunt of the iPhone 5 activations. Sprint probably in 2nd.
     
  13. macrumors 65816

    Joined:
    Mar 10, 2003
    #13
    iPhone 5 plus 4S plus 4 is closer to 1/2 of sales.
     
  14. macrumors 68000

    Joined:
    Apr 24, 2006
    #14
    Wow. If it continues anything like this, that doesn't leave a lot of room for any given Android handset to have outsold the iPhone 5 next quarter. That's almost 10% of *all* smartphone sales by Verizon, from a phone which was only *just* available (in limited supply) during the quarter.
     
  15. macrumors 68000

    spazzcat

    Joined:
    Jun 29, 2007
    #15
    I had to reread this several times, they only sold 650,000 iPhone 5s.
     
  16. macrumors 68000

    Medic311

    Joined:
    Jul 30, 2011
    #16
    Unlike with AT&T, any Verizon customer who gets a 4G LTE phone either subsidized or un-subsidized will lose their unlimited data plan.

    If anyone wins here, it will be Verizon by forcing off millions of its iPhone unlimited data customers to a tiered data plan. Combined with the higher efficiency of the 4G LTE spectrum and how 4G LTE chews through more data more quickly, this will be VERY lucrative for Verizon. 2GB will not be sufficient for an average user in 2012, the numbers of which we will know next year. In 2010, the average smartphone user was using 450MB/mo. In 2011, that number jumped to 1.4GB. In 2012, my educational guess is that it will easily exceed 2GB maybe even approaching 3GB.

    The share everything plans help for people who use a relatively small amount of data on many devices. The break even point is reached fairly quickly though as you account for the fact that each phone is likely to chew through 2GB each month which means many families will have to get the 8GB family share plan.

    Apple wins, Verizon wins, shareholders (me) win, customer (also me) loses

    I am holding onto my iPhone 4S with unlimited data for dear life
     
  17. macrumors 6502a

    Joined:
    Feb 16, 2011
    #17
    Well, this makes sense. You have to buy TWO Verizon iPhones in order to get the data and voice to work at the same time. Also takes 2-3 iPhones to get the LTE Speed that you can get via AT&T.
     
  18. macrumors regular

    Joined:
    Jun 16, 2009
    #18
    I think it's impressive that the earlier iPhone version run rate (4S, etc) was nearly as high as the quarter before.
     
  19. M-O
    macrumors 6502a

    M-O

    Joined:
    Mar 15, 2011
    #19
    they don't have to advertise the iPhone.
     
  20. macrumors 68000

    Joined:
    Feb 22, 2009
  21. macrumors 68030

    ReallyBigFeet

    Joined:
    Apr 15, 2010
    #21
    Also likely irks them as its been pretty apparent that the other handset manufacturers (Samsung, LG, etc.) are paying big dollars for sales spiffs, advertising co-op dollars, etc. Apple gets that kind of sales push and doesn't line the pockets of the carrier with kickbacks while doing it.

    Ummm....I think you are a bit out of your league here junior.
     
  22. Medic311, Oct 18, 2012
    Last edited: Oct 18, 2012

    macrumors 68000

    Medic311

    Joined:
    Jul 30, 2011
    #22

    Let's not overlook the important fact faced by AT&T customers in most major cities in this country - NO AT&T LTE SERVICE AT ALL

    As far as your claim that AT&T's LTE network is faster than Verizon's LTE network. Yeah right - come to Philadephia and see for yourself
     
  23. macrumors 68020

    Joined:
    Apr 2, 2008
    Location:
    LongIsland/NYC
    #23
    my thoughts exactly.
     
  24. macrumors G3

    puckhead193

    Joined:
    May 25, 2004
    Location:
    NY
    #24
    hope my stock go up because of this :)
    BUt that's a lot of phones
     
  25. macrumors 6502

    Joined:
    Jul 11, 2012
    #25
    So they can finally get rid of the upgrade fee, right? I mean they were crying they couldn't make money, but apparently they can.
     

Share This Page