I have a week old iPhone 5 in black. I have it naked with no case or screen protector and it has a scratch on the top right of the screen. In the last 2 phone I've had "galaxy s3 and galaxy note 2" I had them naked and not a single scratch in 2yrs of use. I'm very very careful with my phones and have a dedicated pocket that I only put the phone in. How the hell could this have happened?? Do Apple use inferior scratch resistant coating??