iPhone Continues Strong Sales in France

Discussion in 'iOS Blog Discussion' started by MacRumors, Dec 29, 2009.

  1. macrumors bot

    MacRumors

    Joined:
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    #1
    [​IMG]

    French newspaper Le Figaro reports [Google translation] (via 9 to 5 Mac) on the success of the iPhone in France, where observers have previously looked to as an example for the market share growth possible in transitioning from exclusive carrier arrangements to multi-carrier models.

    According to the report, Apple is expected to sell between 1.8 million and 2 million iPhones in France for 2009, representing approximately 8.5% of the total mobile market by unit sales and approximately 20% of the market value. Those numbers can be contrasted with the U.S., where a previous study looking at only the first half of 2009 estimated Apple's share of unit revenue at only 8% and where the company holds only under a 2% unit market share.

    As noted in today's report, Apple's sales in France are also expected to account for over half of the total smartphone sales there of approximately 3.5 million for the year.

    Orange was the exclusive iPhone carrier in France from the device's launch there in November 2007 until December 2008, when a court nixed the exclusivity arrangement.

    Article Link: iPhone Continues Strong Sales in France
     
  2. macrumors 6502a

    Joined:
    Mar 27, 2006
    #2
    The "previous" report is for the entire cell phone industry for the whole world --- not just the US. It's easy to spot that when you look at Nokia's revenue for 6 months at 17 billion dollars --- that's not possible for Nokia where they have a single digit market share in the US.

    France's population is about 62 million --- 1/5 of the US population. So 1.8-2 million iphones in France translates to 9-10 million iphones in the US. But we know that close to 50% of the iphones sales came from the US --- so on a per capita basis, Americans still own more iphones per capita than France.
     
  3. macrumors newbie

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    Bangkok
    #3
    Strong sales in France, Japan, S. Korea - will this ever stop!??? RIM is still trying to recover from their outage...
     
  4. macrumors 6502a

    Joined:
    Mar 27, 2006
    #4
    It's not that strong.

    As I said, Americans with only 1 carrier selling the iphone has more iphone users per capita than French people with all 3 carriers selling the iphone. So it is "strong" because these countries never had much of a market for smartphones.
     
  5. macrumors 65816

    iphones4evry1

    Joined:
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    Location:
    California, USA
    #5
    When iPhone started in the U.S., it also had only ~8% of the market initially. If the iPhone grows in Europe at the same rate that it did in the U.S. (it has been three years in the U.S. now), then watch out Nokia! :apple:
     
  6. macrumors member

    photobiker

    Joined:
    Feb 20, 2006
    #6
    Citation needed

    [Citation needed], dude!

    Europeans were already equipped with Nokia and Ericsson smartphones when Americans were still proud of their piece-of-junk Motorola StarTAC. In mid-2009, Japan had 100 million smartphones, twice the number used in the US [1]. In Q3 2008, 11.6 million smartphones were shipped in the North American market but 14.8 million in the EMEA market - that's 27% more [2].

    America was actually lagging behind in the smartphone market, and the surprising thing regarding the article is that it's in the more advanced markets like Japan and Western Europe that the iPhone user growth is now the highest [3]. Maybe it's because the iPhone 2G was very expensive and kinda sucked a little bit, or at least wasn't quite competitive compared to what people already had in these countries. Or maybe it's that the Japanese and the French are not as inclined to base purchase decisions on hype alone like Americans do (StarTAC and RAZR, anybody?). However now that the 3GS has been released, the floodgates are fully open because people in these mature markets are not stupid and they know how to recognize a good piece of gear.


    [1] http://www.nytimes.com/2009/07/20/technology/20cell.html
    [2] http://www.canalys.com/pr/2009/r2009112.htm
    [3] http://brainstormtech.blogs.fortune...-in-the-world-are-apples-78-million-handsets/
     
  7. macrumors 6502

    Joined:
    Nov 9, 2008
    #7
    I totally agree! I lived in Europe for some years. I got technologicallly depressed when I went back to the USA. I live now in Canada where it is even worse than in the USA.
     
  8. macrumors 6502a

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    Mar 27, 2006
    #8
    Nokia symbian phones are basically marketed as high-end feature phones --- the people who bought them don't use it as a smartphone. So when a real smartphone such as the iphone gets launched in Europe --- Nokia's market share of smartphone crashed.

    Just because I have a coffee mug that said that I am the greatest dad in the world --- doesn't actually mean anything. It's just a label (used by certain market research companies) to called these Symbian phones as smartphones. Otherwise you might as well move to a communist country --- because communist countries' constitution give their people the most rights (on paper).
     
  9. macrumors 6502a

    Joined:
    Mar 27, 2006
    #9
    The problem is people often equate the megapixel count of the cell phone as proof of how high tech the cell phone is.

    But the reality is that those "depressed" phones that you detest --- are fully 3G phones. Very high tech, zero frills --- like a formula 1 race car without the cup holder.

    In March 2008 quarter, 58% of Verizon's subscribers have an ev-do phone.

    http://telephonyonline.com/wireless/news/verizon-data-revenues-0428/

    If you look at the article, it went from 40% to 58% in one year (from Q1 2007 to Q1 2008). So with that kind of growth --- Verizon probably has 80%+ of their subscribers using 3G phones.

    This is why the 3G penetration rate in the US is higher than the 5 largest countries in Europe (UK, France, Germany, Italy, and Spain with a total population of 300 million).

    http://www.ipbusinessmag.com/depart...s-catches-up-with-western-europe-in-3g-mobile

    Your so-called "depressed" no-frills American cell phone is actually more technology advanced than the swiss army knife European GSM phone.
     
  10. jo0
    macrumors regular

    Joined:
    Nov 25, 2009
    Location:
    Seattle, WA
    #10
    all these international sales and rising stock... nokia must be soiling their pants with excitement.

    i bet they can't wait for the tablet release either!
     
  11. macrumors member

    photobiker

    Joined:
    Feb 20, 2006
    #11
    lesser, slower, fatter - but it's ok

    If Symbian phones were not smartphones then what was?! Windows Mobile?:p Go ahead and update Wikipedia, buddy, just strike out 50% of the market: http://en.wikipedia.org/wiki/Smartphone

    Telecommunications is one domain were the US is, or was, lagging behind the majority of developed countries. You could see it in the wireless market because of the roadblocks laid out by the operators, each one owning a separate, incompatible, network. And you can still see it in broadband internet access where lack of government initiative (after the initial pitch), lack of regulation and, again, fragmentation of the market keep America behind with less competition and slower and more expensive services. http://www.businessweek.com/globalbiz/content/jul2007/gb20070718_387052.htm

    You sound as if acknowledging our shortcomings and looking around for better ideas was something shameful or anti-patriotic. It's a fact that in America our cell phones used to suck, our internet is still slower and our butts are much fatter. So let's exercise more and invest better. Thinking different often brings good things. Ask Steve.
     
  12. macrumors 6502a

    Joined:
    Mar 27, 2006
    #12
    Just because a marketing firm called it a smartphone phone doesn't mean it's really a smartphone.

    Every major European country has instituted technology neutral spectrum licensing in the past 5 years.

    The US has higher 3G penetration rate than Europe, the US iphone has the highest data allowance in the world, the US iphone has the second cheapest plan in the G7, the US iphone has the 3rd fastest 3G iphone speed according to the wired.com survey. Tell me how is it that the US is "far behind".
     
  13. sjo
    macrumors 6502a

    Joined:
    Aug 30, 2005
    #13
    You have some religion that forces you to repat iphone iphone iphone? Stop doing that and you see how the US is far behind.
     
  14. macrumors 6502

    Joined:
    Aug 30, 2009
    #14
    Sat it with me folks!

    Developers developers developers developers developers!

    (phew)

    Seriously though, quite interesting indeed!
     
  15. macrumors 6502a

    Joined:
    Mar 27, 2006
    #15
    The only 3G killer app that lives up to its expectation is location-based services --- which the US is massively ahead of Europe. Any zero dollar feature Verizon phone has turn-by-turn nav app for the last few years.

    It's not about megapixel counts or front facing cameras.

    You get a zero dollar verizon cell phne --- it's going to be a 3G ev-do phone. It is a phone that you may find lacking in features that you think it's important. But to me, that zero dollar ev-do phone is like a F1 race car --- no cupholders, no air conditioning, no automatic transmission... The average European phone is going to be a 2G GSM phone --- a soup-up civic with lame neon lights.
     
  16. macrumors 6502

    Joined:
    Jun 17, 2003
    Location:
    Miami
    #16
    I'm moving to France from the US for 10 months. I called ATT to see if my iPhone could be unlocked after I finish my two-year contract soon so I can activate it with a French carrier. They said an iPhone can never be unlocked to work overseas.
     
  17. Moderator

    OllyW

    Staff Member

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    Oct 11, 2005
    Location:
    The Black Country, England
    #17
    What they really mean is they won't unlock it as there is no technical reason preventing them from unlocking your iPhone.
     
  18. macrumors newbie

    Joined:
    Mar 21, 2008
    #18
    Well wait till you get to France, and treat yourself to a new, officially unlocked iPhone. If they said an iPhone can never be unlocked to work overseas, they are lying. What they mean is you cannot officially unlock an iPhone purchased in the US.

    I live in France. We have four iPhones in our family, all officially unlocked (by Apple) and they will work anywhere with any SIM card. :D
     

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