Is Crutchfield doing a ripoff on Apple Computer?

Discussion in 'Community Discussion' started by mtbdudex, Jan 19, 2013.

  1. mtbdudex, Jan 19, 2013
    Last edited: Jan 19, 2013

    macrumors 68000

    mtbdudex

    Joined:
    Aug 28, 2007
    Location:
    SE Michigan
    #1
    I got the January 2013 issue of Crutchfield, looking at all the "stuff", and noticed on the back cover what looks like a late 1980's Macintosh.
    [​IMG]

    a) What Macintosh is this? A MacClassic?
    b) Is Crutchfield doing a ripoff on Apple Computer by removing the Apple logos?
    c) Do you think Apple is "ok" with a big company like Crutchfield doing this?
    Odd's of Apple doing something about it....

    You can see it online also, go here to the back page
    Is Crutchfield doing a ripoff on Apple Computer?
     
  2. macrumors 6502a

    gsugolfer

    Joined:
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    Location:
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    #2
    Just comical.

    So are you saying they shouldn't be able to use an image of any computer?
     
  3. macrumors 6502

    Joined:
    Jul 17, 2012
    #3
    It's just an image representing a computer from 25 years ago that works better to convey that concept graphically than a CRT + tower would. Many uses of apple computers in media omit the logo when they want to convey that It Is A Computer as opposed to something about it being a Mac. It isn't a "ripoff", it's just what happens when a computer company puts so much emphasis on industrial design.
     
  4. macrumors Penryn

    rdowns

    Joined:
    Jul 11, 2003
    #4
    This would never have happened when Jobs were alive.
     
  5. macrumors 68000

    rocknblogger

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    #5
    I've seen plenty of ads over the years using that same image.
     
  6. macrumors G3

    Renzatic

    Joined:
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    #6
    BLASPHEMY, I SAY! THOU SHALT NOT MAKE GRAVEN IMAGES OF APPLE PRODUCTS WITHOUT THE DIVINE LOGO, FOR TO DO SO DEPRIVES THE COMPANY OF JUST, HOLY COMPENSATION!

    ...complete, total blasphemy.
     
  7. macrumors 68020

    heehee

    Joined:
    Jul 31, 2006
    Location:
    Same country as Santa Claus
    #7
    Is mtbdudex doing a ripoff on Apple computer?

    In your avatar...

    a) What Macintosh is this? A MacClassic?
    b) Is mtbdudex doing a ripoff on Apple Computer by not removing the Apple logos?
    c) Do you think Apple is "ok" with a user like mtbdudex doing this?
    Odd's of Apple doing something about it....
     

    Attached Files:

  8. macrumors 603

    zelmo

    Joined:
    Jul 3, 2004
    Location:
    Mac since 7.5
    #8
    nicely played!
     
  9. macrumors regular

    Joined:
    Apr 11, 2004
    #9
    I see lot's of ads using powerbooks with the Apple logo removed, they've been doing it for years.
     
  10. thread starter macrumors 68000

    mtbdudex

    Joined:
    Aug 28, 2007
    Location:
    SE Michigan
    #10
    Wow - I feel the love here. Me using a image I took and have copyrights to is vastly different than what Crutchfield did.

    Crutchfield is a business making $ from the likes of using said images in their sales magazine. It's used to enhance their brand image, their longevity in the market early adopter of online ordering, etc.

    The took the logos off, why not leave them there?
    The Mac was/is a unique box shape, not like the utility pc's.

    For my image, it's the 1st Mac, which I bought in 1984.
    My avatar background is posted here, http://forums.macrumors.com/showthread.php?t=809335
    I'm guessing most of you here have not created any original IP and had it used w/o permission, so I'm more sensitive than you.

    Just because something is done, does not make it "right", ethical, or acceptable.
    Yea - I NEVER downloaded from Napster either.
     
  11. macrumors 68020

    heehee

    Joined:
    Jul 31, 2006
    Location:
    Same country as Santa Claus
    #11
    Downloading a song/movie from Napster is different from using a computer on an ad. I'm pretty sure your picture didn't get permission from the makers of the bear, curtains and the lamp. :D

    I think you are confusing this with copyright.
     
  12. macrumors G3

    Huntn

    Joined:
    May 5, 2008
    Location:
    The Misty Mountains
    #12
    My guess is they wanted to represent a mid 80s home computer and removed the Apple icon so as not to advertise for them.

    Would Apple have an issue with this? I don't know, but my guess is that they know everyone knows this is an original Mac, don't mind, and even if they did, would not care to go to court over it.
     
  13. macrumors 68020

    niuniu

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    A man of the people. The right sort of people.
  14. NightGeometry, Jan 20, 2013
    Last edited: Jan 20, 2013

    macrumors regular

    Joined:
    Apr 11, 2004
    #14
    I suspect they have to take the logo's off - otherwise they are at risk of implying backing from Apple. I'd further guess it's a licensed stock image, personally, but neither of us know that.


    A) that is completely irrelevant
    B) again - you have no idea that is the case. Personally I have been in this situation. You do appear to be more sensitive than me, I guess some of us just try to be a little more thick skinned.
     
  15. macrumors 6502a

    Apple Hobo

    Joined:
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    Location:
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    #15
    a) What Macintosh is this? A MacClassic?
    b) Is Crutchfield doing a ripoff on Apple Computer by removing the Apple logos?
    c) Do you think Apple is "ok" with a big company like Crutchfield doing this?
    d) WGAF

    I choose option "d."
     

    Attached Files:

  16. macrumors 604

    wordoflife

    Joined:
    Jul 6, 2009
    #16
    This kind of stuff happens all the time, I'm surprised that you haven't noticed it. Watch the TV for a bit and you'll see commercials using debranded MacBook Pros everywhere. Even in TV shows and movies, they have Apple computers that are obviously Apple computer but they aren't branded.

    [​IMG]

    I can't think of any other specific examples but watch the TV for a bit and I guarantee you'll see something that was obviously designed by Apple, whether it be in a banking advertisement, insurance advertisement, etc...
     
  17. macrumors 603

    mobilehaathi

    Joined:
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    Location:
    The Anthropocene
    #17
    Nope, anything else bothering you?
     
  18. macrumors 68000

    4JNA

    Joined:
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    #18
    Cutchfield?!? it's like the JC Whitney of electronics.

    seriously, does anyone actually use these sites anymore... and if so why?

    really... inquiring minds want to know! :confused:
     
  19. macrumors 68040

    steve2112

    Joined:
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    Location:
    East of Lyra, Northwest of Pegasus
    #19
    I bought the stereo in my car from them a few years ago. It was a name brand stereo, and their prices beat most other places I shopped.
     
  20. macrumors 6502

    duneriderltr450

    Joined:
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    Location:
    Oregon
    #20
    Um yes Crutchfield is very popular especially with the car audio scene.
     
  21. macrumors 68000

    4JNA

    Joined:
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    Location:
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    #21
    way back catalog machine.

    ok. got it. thing is, i also lusted over every catalog, and bought my car audio stuff from them in the 80's. yeah, i'm old like that. :eek:

    i just didn't get that they were still THAT place and doing the same thing. most of the the catalog companies that i drooled over are long gone. they quit sending me catalogs LOOOOOOOng ago. guess i looked to much and didn't spend enough...

    my mistake, went an looked and they are a few buck cheeper than amazon on the next thing i plan to add to the mini-van...

    Thanks! and who knew?!?
     
  22. mtbdudex, Jan 25, 2013
    Last edited by a moderator: Jan 31, 2013

    thread starter macrumors 68000

    mtbdudex

    Joined:
    Aug 28, 2007
    Location:
    SE Michigan
    #22
    ok - guess you guys/gals are right I kinda got mixed up with generic image usage of a existing product and copyright usage of an image that you hold copyrights too.

    This stems from one of my image's being used on the web in gazillion of places w/o my permission nor consent.
    [​IMG]

    When I sent an email to Adam he did take my image off his article - not before it was on there for 2 days, I kept the email exchange between us also.
    my image is this one, NASA APOD Aug-5-2011, http://apod.nasa.gov/apod/ap110805.html
    A few sites asked and paid me small $ for its usage, other non profit sites I let them use it for free.

    Google image search finds many things....https://www.google.com/search?hl=en&newwindow=1&safe=off&tbo=d&q=mike+rosinski&tbm=isch&tbs=simg:CAQSXRpbCxCo1NgEGgIIAgwLELCMpwgaNAoyCAESDLAE7QWFBYQFiwXuBRog9GgAY3dwh3aweYyQepaGoJBloFd2-5Or5kd_1bJu31bEMCxCOrv4IGgoKCAgBEgQwoZVVDA&sa=X&ei=kmoCUe21LqKRygHhjYHIBw&ved=0CCkQ2A4oAA&biw=1878&bih=907
     
  23. macrumors 68040

    steve2112

    Joined:
    Feb 20, 2009
    Location:
    East of Lyra, Northwest of Pegasus
    #23
    I actually didn't get a catalog. Like you, I remembered them from my younger days in in the 80s, so I checked out their site. I bought from them because the price was similar to other retailers, but they included stuff like the DIM adapter and some other helpful stuff for doing the install.
     
  24. Moderator

    840quadra

    Staff Member

    Joined:
    Feb 1, 2005
    Location:
    Land of 10,000 Lakes
    #24
    It is common to see Apple products used in ads, media, and even shows as props. In most cases, the logo is covered to prevent free product placement ads for Apple. Even though they are clearly using Apple products, they are not violating ©, ™, or other trade dress.
     
  25. macrumors 68000

    phrehdd

    Joined:
    Oct 25, 2008
    #25
    Crutchfield just as easily could have used

    Compaq portable (looked like an oscilloscope)
    Radioshack Tandy - there were lots of those out then
    Early IBM AT style boxes
    and so on

    It is absolutely to Apple's benefit to be seen as the link to that time and any marketing person for Apple would not be upset with the use of this image by Crutchfield. There is no harm or loss for Apple to be identified and considered "universal."

    I just don't understand your tone or disdain but to each his own.
     

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