Looking around some apple Mac forums there is actually some constructive and informed dialogue between Mac and PC users!!! Could this be the beginning of a mass migration to the Mac platform and a better awareness for Mac heads of Windows plus points. It seems as though already the mood is changing from quite hostile at the start - this heap of crap ruined my PC and blitzed the file structure of my music files - to quite level headed conversations, with PC users seemingly quite impressed with what they see and asking questions not just about solving crises. I guess apple forums arent your average PC users first port of call, but Im sure iTunes related traffic is going to grow, and if people can get over the PC v Mac flamings, I reckon these forums are going to be a major opportunity to tell the Mac story and attract significant numbers of switchers. Or am I too hopeful to think that Window user interest will be painfully slow to grow beyond iPod and iTunes.